Sustainable Tourism Apps Market Size, Share, Analysis, Trends, Growth, Forecasts, 2032

Sustainable Tourism Apps Industry Prospective:

The global sustainable tourism apps market size was evaluated at $3 trillion in 2023 and is slated to hit $11 trillion by the end of 2032 with a CAGR of nearly 15.5% between 2024 and 2032.

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Sustainable Tourism Apps Market: Overview

Sustainable tourism has gained enormous popularity, with people preferring to reduce their travel activities' impact on the environment. Moreover, there are a slew of smartphone apps that help travelers make eco-friendly travel choices. Reportedly, some of the sustainable tourist apps cater to various forms of travel, such as FairTrip, Komoot, HappyCow, Localvore, AWorld in Support of ActNow, and ITILITE.

Key Insights

• As per the analysis shared by our research analyst, the global sustainable tourism apps market is projected to expand annually at the annual growth rate of around 15.5% over the forecast timespan (2024-2032)
• In terms of revenue, the global sustainable tourism apps market size was evaluated at nearly $3 trillion in 2023 and is expected to reach $11 trillion by 2032.
• The global sustainable tourism apps market is anticipated to grow rapidly over the forecast timespan owing to surging environmental awareness among consumers due to media influence on consumers pertaining to climatic changes & sustainability.
• In terms of tourism type, the eco-tourism segment is slated to register the highest CAGR over the forecast period.
• Based on traveler type, the independent travelers segment is predicted to contribute majorly towards segmental space in the upcoming years.
• Region-wise, the Asia-Pacific sustainable tourism apps industry is projected to register the fastest CAGR during the projected timespan.

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Sustainable Tourism Apps Market: Growth Factors

Technological innovations and the use of mobiles to multiply the growth of the market globally over 2024-2032

Surging environmental awareness in consumers owing to media influence on consumers pertaining to climatic changes & sustainability will drive the global sustainable tourism apps market trends. Moreover, technological breakthroughs such as new app development and smartphone penetration are anticipated to prop up the expansion of the market globally.

Supportive government policies and favorable incentives such as tax subsidies & discounts on the use of eco-friendly travel apps will expand the scope of the global market. Swiftly changing traveler choices and an increase in competition among business players will accelerate the growth of the market globally. Strategic alliances with sustainable tourism firms and accreditation of these firms by the government can uplift global market earnings in the next couple of years.

Sustainable Tourism Apps Market: Restraints

Stringent laws regulating the use of sustainable tourism apps can degrade the global industry surge by 2032

Growing development costs, technical complexity, and the digital divide can deride the global sustainable tourism apps industry in the coming years. Moreover, strict laws governing the use of sustainable tourism apps and a challenge for retaining travelers have generated many hurdles in the growth of the global industry.

Sustainable Tourism Apps Market: Opportunities

A surge in the use of educational tools in these apps can prop up the market evolution in the coming years

An increase in niche market targeting and integration of tourism apps with current travel tools can prop up the growth of the sustainable tourism apps market. Additionally, the swift development of an application programming interface for easy & real-time access to sustainable tourism apps and the inclusion of gamification & educational elements in these apps can unravel new growth opportunities for the global market.

Sustainable Tourism Apps Market: Challenges

Non-uniformity in-app operations can pose a humungous threat to global industry expansion by 2032

Lack of uniform functionalities & certifications along with the constant requirement of data updating leading to low speed of the apps can challenge the growth of the global sustainable tourism apps industry. Moreover, the lack of use of these apps and the complexities involved in the functionalities can erode the industry growth.

Sustainable Tourism Apps Market: Segmentation

The global sustainable tourism apps market is divided into tourism type, traveler type, and region.                                             

In terms of tourism type, the sustainable tourism apps market across the globe is segmented into eco-tourism, soft tourism, community tourism, and green tourism segments. Apparently, the eco-tourism segment, which accumulated nearly 74% of the global market revenue in 2023, is anticipated to account for the fastest CAGR during the coming years as a result of surging awareness about eco-tourist activities, focus on conservation, and reduction of environmental degradation.

Based on the traveler type, the global sustainable tourism apps industry is segmented into package travelers, independent travelers, and tour groups segments. Apparently, the independent travelers segment, which led the global industry in 2023, is likely to contribute significantly towards the segmental growth globally in the ensuing years. This can be a result of the massive demand for immersive & personalized experiences by independent travelers. A surging awareness among the GenZ population and millennials will spur the segmental surge in the coming years.

Sustainable Tourism Apps Market: Report Scope

Sustainable Tourism Apps Market: Regional Insights

North America is likely to maintain leadership position in the global market over the projected timespan

North America, which contributed about 41.1% of the global sustainable tourism apps market size in 2023, is set to establish a number one position in the global market in the ensuing years. In addition to this, the regional market progression in the coming eight years can be attributed to growing awareness about maintaining a clean environment, favorable government laws, and varied tourist activities. Additionally, easy availability of strong infrastructure facilities in the countries such as the U.S. and Canada is anticipated to boost the regional market trends.

The Asia-Pacific sustainable tourism apps industry is expected to record the fastest CAGR annually in the coming few years. The expansion of the industry in the continent can be owing to the swift economic growth in the region, favorable government programs, and sustainable tourism activities in countries such as China, India, and Japan. Presence of key players in these countries will further steer the industry surge in the region.

Sustainable Tourism Apps Market: Competitive Space

The global sustainable tourism apps market profiles key players such as:

• Sustainable Travel International
• TripAdvisor
• Expedia
• BookDifferent
• Ecosia
• Fairbnb
• Komoot
• HappyCow
• Green Globe
• Local Food Heroes.

The global sustainable tourism apps market is segmented as follows:

By Tourism Type

• Eco-Tourism
• Soft Tourism
• Community Tourism
• Green Tourism

By Traveler Type

• Package Travelers
• Independent Travelers
• Tour Groups

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa