Global Facial Makeup Market Is Expected to Reach Around USD 16.38 Billion By 2032

Zion Market Research has published a new report titled “Facial Makeup Market by Product Type (Face Powder, Facial Foundation, Facial Concealer, Face Bronzer, Blush, and Others), by Price (Economic and Premium), and by Distribution Channel (Supermarket/Hypermarket, Pharmacies, Health & Beauty Retailers, and E-Commerce): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024–2032”. According to the report, the global facial makeup market was USD 10.14 billion in 2023 and is expected to generate around USD 16.38 billion by 2032, growing at a CAGR of around 5.60% between 2024 and 2032.

Facial makeup products are used to enhance one’s facial features. They can be applied over foundation and make the skin color even and give the impression of smoother skin. Facial makeup products are a subset of cosmetic products, which are usually applied on the face to enhance and highlight various facial features. Moreover, they also aid in concealing apparent imperfections like blemishes, pores, freckles, dark spots, and wrinkles. Facial makeup products even provide anti-bacterial, moisturizing, antiseptic, and anti-inflammatory properties. These factors are estimated to fuel the global facial makeup market over the projected timeframe. The rising awareness among global consumers regarding the detrimental effects of synthetic ingredients used in facial products is predicted to fuel the demand for organic and natural makeup products for the face over the last few years. However, stringent government regulations regarding the usage and approval of materials in facial makeup products may hamper the facial makeup market in the upcoming years.

Browse the full “Facial Makeup Market by Product Type (Face Powder, Facial Foundation, Facial Concealer, Face Bronzer, Blush, and Others), by Price (Economic and Premium), and by Distribution Channel (Supermarket/Hypermarket, Pharmacies, Health & Beauty Retailers, and E-Commerce): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024–2032” Report at https://www.zionmarketresearch.com/report/facial-makeup-market

By product type, the facial makeup market is fragmented into face powder, facial concealer, facial foundation, blush, face bronzer, and others. Face powder contributed major revenue in 2023 to the global facial makeup market, due to the high face powder demand, from both developed and developing countries. Moreover, the easy availability of face powder at economical prices is predicted to drive this segment in the future.

Based on price, the market is categorized into economic and premium. The economic segment is expected to grow substantially in the future, owing to the increasing demand for affordable facial care products.

Based on the distribution channel, the facial makeup market includes health and beauty retailers, pharmacies, supermarkets/hypermarkets, and e-commerce. The supermarket/hypermarket segment is expected to grow significantly over the forecast timeline, owing to the rising demand for easily accessible and highly authentic facial makeup products and the increasing awareness regarding sales offers in these stores.

North America dominated the facial makeup market in 2023 globally and is anticipated to continue its global supremacy in the years ahead as well. This regional growth can be due to the increasing consumer demand for cosmetic products and rising awareness among women to enhance their appearance and overall personality. The Asia Pacific facial makeup market is expected to register the highest CAGR over the forecast period, owing to the growing awareness regarding facial makeup products, particularly among the youth population.

Some key industry participants of the global facial makeup market are Chanel, L’Oreal, P&G, LVMH, Coty, Avon, Lakmé, Revlon, Shiseido, and Estee Lauder.

This report segments the global facial makeup market into:

Global Facial Makeup Market: Product Type Analysis

• Face Powder
• Facial Foundation
• Facial Concealer
• Face Bronzer
• Blush
• Others

Global Facial Makeup Market: Price Analysis

• Economic
• Premium

Global Facial Makeup Market: Distribution Channel Analysis

• Supermarket/Hypermarket
• Pharmacies
• Health and Beauty Retailers
• E-Commerce

Global Facial Makeup Market: Regional Analysis

• North America
  • The U.S.
• Europe
  • UK
  • France
  • Germany
• Asia Pacific
  • China
  • Japan
  • India
• Latin America
  • Brazil
• The Middle East and Africa

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