False Eyelashes Market is Set for a Rapid Growth and is Expected to Reach USD 2406.73 Million by 2032

Zion Market Research has published a new report titled “False Eyelashes Market: Global Industry Perspective, Comprehensive Analysis and Forecast, 2024 - 2032.” According to the report, the global false eyelashes market accounted for USD 1432.18 Million in 2023 and is expected to reach USD 2406.73 Million, growing at a CAGR of around 5.94% between 2024 and 2032.

Browse the full “False Eyelashes by Product (Strips, Cluster/Accent, Individual, and Others) Market by Constituent (Natural, Synthetic) by Distribution Channel (Online, Convenience Stores, Hypermarkets & Supermarkets): Global Industry Perspective, Comprehensive Analysis and Forecast, 2024 - 2032.” Report at https://www.zionmarketresearch.com/report/false-eyelashes-product-market

The global false eyelashes market is expected to witness significant growth over the forecast period on account of the growing acceptance of these beauty products among consumers of varying ages for temporary, permanent, regular, or occasional use across the globe. Globally, the development and changes in the cosmetic industry has grown dramatically in the last couple of years. The trend with more and more women willing to spend substantial sum of money on cosmetics has boosted the growth in the cosmetic industry. Though there are various cosmetic products, the demand for false eyelashes has increased significantly over the years. Growing trend of bigger eyes and increasing trend of bigger eyelashes is expected to fuel the growth in the global false eyelashes market over the forecast timeline.

Variety of products are being designed to assist in quick and easy application and these lash extensions have become a popular choice among women. While most false eyelashes need to be glued on, lashes with a magnetic strip are also available, which are gaining increasing preference owing to their ease of application. In January 2018 for instance, Ardell launched its line of magnetic eyelashes across all drugstores in U.S., like Target, CVS, Rite Aid, Ulta, Sally Beauty, Walmart, and Walgreens. 

In terms of product, the false eyelashes market has been segmented into strips, cluster/accent, individual, and others. The market for individual false eyelashes is expected to exhibit one of the highest CAGR from 2024 to 2032. These are available in single as well as flared forms, depending upon the preference of customers, and provide a natural yet dramatic look. While these false eyelash extensions are available as both temporary as well as permanent variants, most consumers prefer to wear them for a longer duration as they are rather time intensive. Each lash, or cluster of lashes, has to be applied individually and usually requires the help of an expert. The strip false eyelashes accounted for a major revenue share in 2019. As these variants are the easiest and quickest to wear, they are exceptionally popular among people who wear false eyelashes on a daily basis. These products cover the entire lash line in a single application, making it extremely user friendly. An added benefit is that their application does not require professional help from beauticians and makeup artists. Strip false eyelashes are pre-styled and are available in different designs for a variety of occasions.

In terms of constituent, the false eyelashes market has been segmented into natural and synthetic. The synthetic variants emerged as one of the leading segments in the false eyelashes market. These lashes are made of rubber, acrylic material, or polymers and their dominance is attributed to their inexpensiveness. They are shinier and glossier than their natural counterparts and thus lend a more dramatic look. Owing to their firmness, they hold curls extremely well and are available in a range of thickness, length, curl, and style.

In terms of distribution channel, the false eyelashes market has been segmented into online, convenience stores, hypermarkets & supermarkets. The convenience stores accounted for the leading share 2019. This segment includes department stores, drug stores, and specialty stores. Most users of false eyelashes are very particular about the shape and make of this product and therefore prefer buying them from stores rather than purchasing online. Specialty stores offer assistance from experts, who not only recommend products best suited to their tastes, but also explain the application and care of the product. Modern-day convenience stores have become a one-stop-shop for a wide selection of product categories and this not only makes it convenient for consumers but also encourages impulse purchases. Common examples of these include 7-Eleven, Family Mart, and Lawson.

The key players operating in the global false eyelashes market are www.ardelllashes.com, Blink Lash Store, Tsingtao Lashest Limited, Bio Takara, Qingdao LashBeauty Cosmetic Co., Ltd., Acelashes, GIANNI LASHES, Lemer Lashes, Royal Korindah, Emma Lashes, and Qingdao Elour Beauty, among others.

This report segments the global false eyelashes market as follows:

Global False Eyelashes Market: Product Segment Analysis

• Strips
• Cluster/Accent
• Individual
• Others

Global False Eyelashes Market: Constituent Segment Analysis

• Natural
• Synthetic

Global False Eyelashes Market: Application Segment Analysis

• Online
• Convenience Stores
• Hypermarkets & Supermarkets

Global False Eyelashes Market: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

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