13-Apr-2023 | Zion Market Research
The global electric lunch box market size was worth around USD 600 Million in 2022 and is predicted to grow to around USD 1000 Million by 2030 with a compound annual growth rate (CAGR) of roughly 6.62% between 2023 and 2030.
The electric lunch box industry refers to the production, designing, and distribution of lunch electrically heated and portable containers that are used to store food products or warm them up at a later time before consumption. It is commonly used in workplaces, schools, and on-the-go activities. The easy and convenient designs of electric lunch boxes have made them extremely popular amongst people who do not have regular access to standing kitchens or other food heating apparatus. These containers are currently available in various shapes and sizes thus allowing more consumers to utilize them depending on their preferences and needs. In recent years, the industry has witnessed a high growth rate due to changing lifestyle patterns and excellent marketing activities adopted by the industry players. However, several concerns act as growth restrictions.
The global electric lunch box market is projected to grow owing to the extensive investments toward developing more efficient and effective electricity-power lunch boxes. The current models in the market have certain limitations. For instance, be used to heat liquid items but only to a certain extent. Industry players are working toward developing higher-grade electric boxes that can warm up all types of food and beverages. Another trend that works in the favor of the industry is the growing number of people who regularly purchase aesthetically pleasing products.
This segment of the population is generally referred to as ‘impulse buyers’. They tend to purchase a product without putting much thought into it and this is especially applicable to lesser-priced items. Furthermore, the growing rate of employment and subsequent workforce is an essential consumer segment that, in the future, is expected to lead the industry size. With the changing lifestyle patterns, more people are looking for ways through which they can consume home-cooked meals and save time. Electric lunch boxes provide a convenient and cost-effective solution for these consumers.
The global electric lunch box industry may witness growth restrictions owing to the price sensitivity of electric lunch boxes. Companies must work on balancing their need to offer affordable prices with the need to generate sufficient profits. Furthermore, in regions that lack an adequate supply of electricity or suffer from constant load shedding, the device may get damaged owing to the fluctuating electric current strength. This greatly restricts the industry's reach since it does not fit the needs of people living in rural areas. Electric lunch boxes require access to electrical outlets to function, which can limit their usability in outdoor settings or during travel.
The strategic measures adopted by industry players could provide growth opportunities while the existing competition from traditional substitutes may challenge market growth.
The global electric lunch box market is segmented into application, type, material use, technology, and region.
Based on application, the global market segments are vegetables, food, drink, and others.
Based on type, the global market is divided into container electric lunch boxes and grid electric lunch boxes. In 2022, the highest growth was observed in the container electric lunch boxes segment. These types of boxes have a single large section for food storage. It can be used for heating a wide range of food items. It is most popular amongst consumer groups that prefer one container and wish to minimize the number of dishes they need to carry. Grid containers have multiple segments and are suitable for people who carry multiple types of food products in one lunch box. Generally, a basic electric lunch box without any additional features can cost anywhere from $15 to $30.
Based on the material used, the global electric lunch box industry is segmented into metal, plastic, and others.
Based on technology, the global market divisions are steam and microwave application. The industry witnessed the highest growth in the microwave segment in 2022. These lunch boxes are built with an internal system that uses electromagnetic radiation to heat and cooks the food. They have to be connected to an electricity supply for heating the food item. In steam technology, heated water is used to generate steam that cooks or reheats the food in the container. These types of lunch boxes often come with a separate compartment for adding water and require an electrical outlet to operate. On average, electric lunch boxes take around 30 minutes to heat food.
The global electric lunch box market is projected to witness the highest growth in Asia-Pacific mainly due to the presence of a large consumer database in the regions of India, China, Japan, Singapore, and South Korea. India is the latest addition to the consumer segment since the awareness rate surrounding electric lunch boxes has increased in recent times. Furthermore, the region has also registered growth in the number of domestic players. As job opportunities in Asia-Pacific are on the rise, the demand in the regional market is expected to grow multifold.
In North America, the increasing rate of strategic measures adopted by market players is a major reason for the growing CAGR. Furthermore, the country’s existing technologically advanced infrastructure encourages more people to invest in new technologies.
This review is based on a report by Zion Market Research, titled “Electric Lunch Box Market By Application (Vegetables, Food, Drink, and Others), By Type (Container Electric Lunch Boxes and Grid Electric Lunch Boxes), By Material Used (Metal, Plastic, and Others), By Technology (Steam and Microwave Application), and By Region - Global, and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts 2023 – 2030.”- Report at https://www.zionmarketresearch.com/report/electric-lunch-box-market
The global electric lunch box market is led by players like:
By Application
By Type
By Material Used
By Technology
By Region
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