Global Food Blender & Mixer Market to grow to around USD 16.86 billion by 2030

The global food blender & mixer market size was worth around USD 8.35 billion in 2021 and is predicted to grow to around USD 16.86 billion by 2030 with a compound annual growth rate (CAGR) of roughly 6.95% between 2022 and 2030.

A food blender is used to mix different types of liquid and is best suitable for creating shakes or smoothies. Although they are not as versatile as food processors, they have a high demand in the market owing to the consistency and efficiency they offer when working with liquid products. There are different types of blenders in the market and every blender is manufactured for a specific purpose, but the general reasons why blenders are essential kitchen equipment include factors like low noise when being used, and the presence of large and visible markings to avoid any error in the quantity when creating specific items.

They are extremely easy to clear as they do not have a lot of miniature components and they can run on low power supply generally ranging between 300 to 1000 watts. A food mixer is used to mix solid food items and they run on electricity. They are used to prepare items like dough or cake mixtures. The key difference between a food mixer and a blender is that while the former is used to whip or beat food products like eggs & creams, the latter is used for the purpose of chopping food items and dissolving solid food products into liquid. Aspects that help food mixers qualify as good equipment include the presence of dough and whisk attachments, different points of contact for a paddle, and variable speed settings. It is recommended to invest in mixers that can support higher watts for dynamic use.

The global food blender and mixer market are projected to grow owing to the presence of a wide variety of mixers and blenders across price range so that businesses can tap into a larger consumer group. There is equipment that is meant specifically for use in business settings by large corporations for producing batter, baked goods, and other food items. Whereas there are blenders and mixers made for households or to be used for basic purposes like beating an egg for cooking. Due to the dynamic range of products ranging from affordable price points to exclusive products, the global market players are expected to generate high revenue. Other factors like strategic methods employed by market players to enter new regions or untapped locations in developing economies provide more chances of growth.

However, the global market may face growth concerns owing to the high cost of some brands and variants of blenders and mixers. Although there are blenders and mixers that lie in the affordable range, they are generally poor quality and may not work well with all types of food products, thus restricting product application. Equipment that works effectively is generally high-priced and may not fall within the purchase range of many people, especially in underdeveloped economies.

The growing disposable income is expected to provide growth opportunities while the impact of changing political dynamics may challenge the market expansion.

The global food blender market is segmented based on technology, type, mode of operation, application, and region.

Based on type, the global market divisions are double cone blender, screw mixer & blender, high shear mixer, planetary mixer, ribbon blender, and others. In 2021, the global market registered the highest adoption rate for screw mixers as they are the most recommended forms of mixers in the bakery industry, one of the largest consumers of food blenders and mixers. Screw mixers allow the precise mixing of different powders and have a high mixing efficiency rate. Mixers by Nauta, a leading company providing different types of mixer, can cost up to USD 12000 per piece.

Based on mode of operation, the global market divisions are semi-automatic and automatic with the latter registering the highest growth in the global market segment. Most of the food blenders and mixers in the market are completely automatic with varying speed limits and the strength of the rotating blades. People are more likely to spend extra money on fully-automated blenders. On average, a fully automatic food mixer can cost around USD 500

Asia-Pacific is projected to lead the global food blender & mixer market due to the emergence of multiple domestic players, especially in heavily populated countries like India and China. Given the large population of the country, international players have started entering these countries to tap into the previously unexposed market. For instance, in July 2022, Hamilton Beach announced its plan to launch new products in the Indian market thus expanding its foothold and global presence. Growth in North America is projected to be influenced by the already established food industry of the region as well growing advancements in food appliances, technology, and the growing consumption of baked goods. The United States may be the highest revenue contributor to regional growth.

This review is based on a report by Zion Market Research, titled “Food Blender & Mixer Market By Technology (Continuous Mixing, Batch Mixing), By Type (Double Cone Blender, Screw Mixer & Blender, High Shear Mixer, Planetary Mixer, Ribbon Blender, and Others), By Mode of Operation (Semi-Automatic, and Automatic), By Application (Bakery Products, Beverages, Confectionery, Meat Products, Dairy, and Others), and By Region - Global and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts 2022 – 2030.”- Report at https://www.zionmarketresearch.com/report/food-blender-mixer-market

Recent Developments:

• In September 2022, KitchenAid and Magnolia expanded their previous collaboration by introducing 10 new kitchen appliances in the market ranging from food processors to hand mixer
• In October 2019, Millo, a startup in the food appliance industry, announced the company was working on building a noise-free blender

The global food blender & mixer market is led by players like:

• Q-Pumps
• Pentair PLC
• Amixon Mixing Technologies
• John Bean Technologies Corporation
• Krones AG
• ARDE Barinco
• Fristam Pumps
• Primix B.V.
• General Machine Company.

The global food blender market is segmented as follows:

By Technology

• Continuous Mixing
• Batch Mixing

By Type

• Double Cone Blender
• Screw Mixer & Blender
• High Shear Mixer
• Planetary Mixer
• Ribbon Blender
• Others

By Mode of Operation

• Semi-Automatic
• Automatic

By Application

• Bakery Products
• Beverages
• Confectionery
• Meat Products
• Dairy
• Others

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

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