Global Packaged Croissant Market Is Predicted to Grow Around USD 13.7 Billion By 2030

The global packaged croissant market size was worth around USD 8.9 Billion in 2022 and is predicted to grow to around USD 13.7 Billion by 2030 with a compound annual growth rate (CAGR) of roughly 5.5% between 2023 and 2030.

Packaged croissants are a popular convenience food that can be found in grocery stores and supermarkets around the world. These croissants are typically pre-made and packaged in plastic wrapping, making them easy to store and transport. They come in a variety of flavors, including plain, chocolate-filled, and almond-filled. Packaged croissants can be enjoyed as a quick breakfast or snack, and are often served with coffee or tea. While some may argue that packaged croissants are not as fresh as those made from scratch, they offer a convenient option for busy individuals who do not have the time or resources to make croissants from scratch. Additionally, the packaging and portion control of packaged croissants can be helpful in maintaining a healthy diet and preventing food waste.

The global packaged croissant market has experienced significant growth in recent years due to several drivers and opportunities. The busy lifestyles of consumers have increased demand for convenient breakfast and snack options, leading to increased sales of packaged croissants. Additionally, the rise of coffee culture and the popularity of French cuisine have contributed to the growth of the market. However, there are also several challenges faced by the packaged croissant market. One challenge is the competition from other breakfast and snack options, such as muffins and energy bars.

Additionally, concerns over the health impacts of processed and packaged foods may deter some consumers from purchasing packaged croissants. The increasing demand for sustainable and eco-friendly packaging options also presents a challenge for companies in the packaged croissant industry. Despite these challenges, the packaged croissant market presents opportunities for innovation in flavor and packaging, and for companies to meet the evolving needs and preferences of consumers.

The global packaged croissant market is bifurcated based on product, distribution channel, and region.

Based on product, the global market is segmented into shelf-stable and frozen croissants. The shelf-stable segment held the dominating market share in 2022 and is further projected to surge rapidly during the forecast period. The shelf-stable segment of the packaged croissant market has experienced steady growth in recent years. This is due to several factors, such as the increasing demand for convenience foods that can be stored for long periods without refrigeration. Shelf-stable croissants are typically packaged in airtight containers or bags to maintain their freshness and can last for several weeks or even months on the shelf. Furthermore, the growth of e-commerce and online grocery shopping has also contributed to the growth of the shelf-stable segment. Consumers can easily purchase and stock up on shelf-stable croissants, which can be delivered to their doorstep. This has also led to increased competition among companies, resulting in the introduction of new flavors and packaging options.

Based on distribution channel, the packaged croissant industry  is bifurcated into online retailers, convenience stores, supermarkets, independent retailers, and hypermarkets. The online retailer segment is predicted to cite the highest CAGR during the forecast period. The online retailer segment of the packaged croissant market has seen significant growth in recent years due to the increasing popularity of online shopping and e-commerce. Online retailers offer convenience and accessibility to consumers who can easily purchase packaged croissants from the comfort of their homes or offices.

This segment has also experienced growth due to the availability of a wider variety of flavors and brands that may not be available in physical stores. Additionally, online retailers often offer discounts and promotions that attract price-sensitive consumers. Despite the growth of the online retailer segment, challenges such as the perceived lack of freshness and the difficulty of maintaining product quality during shipping and handling can be a concern for some consumers. However, companies in the market are addressing these challenges through innovative packaging and shipping methods to ensure that the croissants arrive at their destination fresh and ready to eat.

Based on region, the Europe region held the largest packaged croissant market share in 2022 and is further projected to grow exponentially during the forecast period. The packaged croissant market in Europe has seen significant growth in recent years due to several factors. The popularity of French cuisine, the rise of coffee culture, and the increasing demand for convenient breakfast & snack options have all contributed to the growth of the market. Additionally, the increasing availability of packaged croissants in supermarkets and convenience stores across Europe has made them more accessible to consumers.

 Moreover, the COVID-19 pandemic has also boosted the growth of the packaged croissant industry in Europe. The pandemic led to an increase in at-home consumption, as people spent more time indoors and worked from home. This led to a surge in demand for packaged croissants as a quick and easy breakfast or snack option. The increasing focus on health and wellness has also led to the introduction of new packaging options that prioritize sustainability and eco-friendliness, attracting more environmentally-conscious consumers. The increasing availability of organic and gluten-free options has also contributed to the growth of the market. Overall, the packaged croissant market in Europe is expected to continue to grow in the coming years, driven by increasing consumer demand for convenience and the availability of new flavors and packaging options.

This review is based on a report by Zion Market Research, titled “Packaged Croissant Market By Product (Shelf-Stable And Frozen Croissants), By Distribution Channel (Online Retailers, Convenience Stores, Supermarkets, Independent Retailers, And Hypermarkets), And By Region - Global And Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, And Forecasts 2023 – 2030.”- Report at https://www.zionmarketresearch.com/report/packaged-croissant-market

Recent Developments

• In 2021, H&S Bakery Inc., a US-based bakery company, introduced a new line of packaged croissants that are gluten-free and vegan-friendly. The croissants are made from organic ingredients and are free from artificial preservatives and additives. This development caters to the increasing demand for healthier and allergen-free options among consumers.
• In 2020, General Mills, a US-based food company, launched a new range of packaged croissants under its Pillsbury brand. The new range includes chocolate-filled croissants, almond-filled croissants, and plain croissants. The croissants are made from high-quality ingredients and are free from artificial flavors and colors.
• In 2019, Lantmännen Unibake, a Danish bakery company, introduced a new range of packaged croissants that are made from organic ingredients. The new range includes plain croissants, chocolate-filled croissants, and almond-filled croissants. The company also introduced a new packaging design that prioritizes sustainability and eco-friendliness.

The global packaged croissants market is dominated by players such as:

• Bauli
• Lantmannen Unibake
• Le Bon Croissant
• General Mills
• Grupo Bimbo
• Upper Crust
• San Giorgio Dolce＆Salato
• Fresh Snack
• Vancouver Croissant
• Crozzo
• Mondelez International
• Rademaker
• French Bakery Co.
• Spanish Market d.o.o.
• Starbucks Coffee Company
• Mak'Cik and Boulangerie Solignac
• Among Others.

The global packaged croissant market is segmented as follows:

By Product

• Shelf-Stable
• Frozen Croissants

By Distribution Channel

• Online Retailers
• Convenience Stores
• Supermarkets
• Independent Retailers
• Hypermarkets

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

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