Global Maqui Berries Market Size to Surpass USD 65.71 Billion at a CAGR of 10.80% Growth by 2032

Zion Market Research has published a new report titled “Maqui Berries Market: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024 - 2032’’According to the report, global demand for the maqui berries market was valued at around USD 26.11 billion in 2023 and is expected to reach approximately USD 65.71 billion in 2032, growing at a CAGR of slightly above 10.80% between 2024 and 2032.

Browse the full “Maqui Berries Market: By Nature (Organic and Conventional), By Form (Fresh and Processed), By End-Use (Food and Beverages, Nutraceuticals, Personal Care and Cosmetics, and Retail), By Distribution Channel (B2B and B2C), By Region: Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024 - 2032” Report at https://www.zionmarketresearch.com/report/maqui-berries-market

Maqui berries are an exotic type of fruit that belongs to the Elaeocarpaceae family and are widely grown in Chile and Argentina. These berries have antioxidant properties that protect body cells from damage. Moreover, maqui berries also contain other vitamins and minerals such as calcium, magnesium, vitamins A, C, B1, and B3 which makes it widely consumed in the food & beverage industry. Various other health benefits associated with maqui berries are such as the reduction in inflammation, blood sugar control, and treatment of heart problems. This factor is anticipated to boost the market growth in the forecast timeline.

The change in consumer preference towards the consumption of healthy foods, coupled with growing recognition of the health benefits of maqui berries is providing opportunities for manufacturers in various countries across the globe. The steady growth in the food & beverage industry and the rise in consumers’ willingness to spend on premium products is also one the major factors that are supporting the growth of the market. In addition to this rising preference for ready-to-eat options has increased the sales of dried maqui berries among proactive health-conscious consumers, who are seeking convenience in consumption. Maqui berries have also gained momentum in the personal care industry with companies replacing acai berries as an ingredient in their products with antioxidant powerhouse maqui berries, which demonstrate impressive anti-aging properties. 

One of the major factors that is hampering the growth of the market is the lack of consumer awareness regarding the potential benefits of maqui berries in line with the fruit’s recent development as a healthy food has led to a lethargic penetration of companies in the market in recent past. However, the tables have turned for maqui berries, with more companies adopting this fruit in their products after realizing its potential to maintain wellness

The importance on product innovation along with a focus on sales through direct distribution (B2C) are two key distinguishing factors that are letting leading players to hold slightly higher share over others in maqui berries market. The leading market companies are adopting alternative distribution channels, such as online retailing to further strengthen their market presence globally. 

Some of the major players operating in the global Maqui Berries market are HP Ingredients, Terrasoul Superfoods, Kiva Health Food, Mountain Rose Herbs, NürnbergMesse GmbH, Navitas Organics, Sevenhills Wholefoods, Herbal Zest Organics, Maqui New Life S.A., and Sunfood Superfoods. 

The report segments the global maqui berries market as follows:

By Nature

• Organic
• Inorganic

By Form

• Fresh
• Processed

By End-Use

• Food & Beverages
• Nutraceuticals
• Personal Care
• Others

By Distribution Channel

• B2B
• B2C

Maqui Berries Market: Regional Segment Analysis

• North America
  • U.S.
• Europe
  • UK
  • France
  • Germany
• Asia Pacific
  • China
  • Japan
  • India
• Latin America
  • Brazil
• Middle East and Africa

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