Global Visual Search Market Is Expected To Reach $150.43 Billion By 2032

09-Sep-2024 | Zion Market Research

Zion Market Research has published a new report titled “Visual Search Market by Offering (Image Search and Search Recommendation) and by Vertical (Consumer Goods, Retail, Automotive, Healthcare, and Others)and By Vertical (Consumer Goods, Retail, Automotive, Healthcare, and Others): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024–2032”. According to the report, the global visual search market was valued at USD 35.51 Billion in 2023 and is projected to hit USD 150.43 Billion by 2032, with a compound annual growth rate (CAGR) of 17.4% during the forecast period 2024-2032.

The rising adoption of machine learning in visual search and the growing use of visual search in e-commerce are expected to propel the growth of the visual search market globally. Moreover, the use of chatbots in visual search is expected to generate new growth opportunities for the visual search market in the years ahead. Retailers fascinated in joining services with a virtual or chatbot assistant may offer customers the ability to snap a picture of a targeted product and send it to chatbots. For an e-commerce website, only 30% of its entire catalog is exposed to the consumers, where similar products are shown over and over with related searches.

The remaining collection is undiscovered due to the dearth of good recommendations and search. With visual search, the entire product catalog becomes visible to the customers. Visual search is a brilliant cross-selling tool that shows visually analogous products even if they are out of stock. It also decreases basket desertion and protects the users from the maddening process of imprecisely searching for products. These benefits of visual search in the e-commerce industry are fuelling the acceptance of visual search tools by various companies.

Browse the full “Visual Search Market by Offering (Image Search and Search Recommendation) and by Vertical (Consumer Goods, Retail, Automotive, Healthcare, and Others), and By Vertical (Consumer Goods, Retail, Automotive, Healthcare, and Others): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024–2032 Report at https://www.zionmarketresearch.com/report/visual-search-market

Global Visual Search Market

On the basis of offering, the global visual search market includes image search and search recommendation. Image search accounted for a major share, i.e., more than 60%, of the global market in 2018 and is expected to dominate over the forecast time period as well. This dominance can be attributed to its ease of gaining relevant information about products. On the basis of vertical, the global visual search market is categorized into consumer goods, retail, automotive, healthcare, and others. The consumer goods segment accounted for the largest share, i.e., more than 40%, in the global visual search market in 2018. 

By geography, North America accounted for a major share of the global visual search market in 2018 and is expected to remain dominant over the forecast time period as well. The rising number of incorporation mobile computing platforms and image search in the field of e-commerce and digital shopping is boosting the North American visual search market. The Asia Pacific visual search market is expected to register the highest growth over the estimated timeline in the future, owing to the growing applications of facial recognition in surveillance and security systems in China.

Visual Search Market: Competitive Analysis

The global visual search market is led by players like:

  • Alphabet
  • Amazon.com
  • BlipparClarifai
  • Cortexica Vision Systems
  • Goxip.com
  • Microsoft
  • Pinterest
  • Shopagon
  • Slyce Acquisition
  • Snap Inc
  • Syte.ai
  • TinEye
  • Turing Analytics
  • Veritone
  • ViSenze
  • Wide Eyes Technologies

This report segments the global visual search market into:

Global Visual Search Market: Offering Analysis

  • Image Search
  • Search Recommendation

Global Visual Search Market: Vertical Analysis

  • Consumer Goods
  • Retail
  • Automotive
  • Healthcare
  • Others

Global Visual Search Market: Regional Analysis

  • North America
    • The U.S.
  • Europe
    • UK
    • France
    • Germany
  • Asia Pacific
    • China
    • Japan
    • India
  • Latin America
    • Brazil
  • The Middle East and Africa

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