Motorcycle Helmets Market Size & Share, Growth Report, Analysis, Trends, 2030

Motorcycle Helmets Industry Prospective:

The global motorcycle helmets market size was worth around USD 2.3 billion in 2022 and is predicted to grow to around USD 3.8 billion by 2030 with a compound annual growth rate (CAGR) of roughly 6.5% between 2023 and 2030.

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The report analyzes the global motorcycle helmet market’s drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the motorcycle helmet industry.             

Motorcycle Helmets Market: Overview

A motorcycle helmet is a protective headgear specifically designed for riders of motorcycles and other two-wheeled motor vehicles. It is a crucial safety accessory that helps minimize the risk of head injuries in the event of accidents, collisions, or falls while riding a motorcycle. The primary purpose of a motorcycle helmet is to protect the rider's head and brain, which are particularly vulnerable in accidents due to the high speeds involved and the lack of external protection compared to enclosed vehicles. The helmet acts as a barrier between the rider's head and potential impact with hard surfaces or objects, absorbing and dissipating the force of the impact to reduce the risk of severe head trauma. Modern motorcycle helmets typically consist of a rigid outer shell made of materials such as fiberglass, polycarbonate, or carbon fiber, which provide structural strength and resistance to penetration. The inner lining or padding is made of expanded polystyrene (EPS) foam, designed to absorb and distribute the force of impact. The padding also enhances comfort and helps secure the helmet firmly on the rider's head. The motorcycle helmets market has experienced steady growth over the years due to several factors, including increasing awareness about road safety, government regulations mandating helmet usage, and the rising number of motorcycles on the roads.

Key Insights

• As per the analysis shared by our research analyst, the global motorcycle helmets market is estimated to grow annually at a CAGR of around 6.5% over the forecast period (2023-2030).
• In terms of revenue, the global motorcycle helmets market size was valued at around USD 2.3 billion in 2022 and is projected to reach USD 3.8 billion, by 2030.
• The increasing sales of motorcycles in emerging economies are expected to drive motorcycle helmet market growth during the forecast period.
• Based on the product, the full face segment is expected to capture the largest market share over the forecast period.
• Based on the end user, the rider segment is expected to dominate the market during the forecast period.
• Based on the distribution channel, the online segment is expected to grow at the highest CAGR over the forecast period.
• Based on region, the Asia Pacific is expected to dominate the market over the forecast period.

Motorcycle Helmets Market: Growth Drivers

Increasing motorcycle sales along with growing safety regulations drive the market growth

The growth in motorcycle sales directly contributes to the demand for motorcycle helmets. As the number of motorcycles on the roads increases, so does the need for helmets. Emerging markets, in particular, are experiencing a surge in motorcycle sales, leading to a corresponding rise in the demand for helmets. For instance, as per the Society of Indian Automobile Manufacturers, the Indian domestic sales of two-wheelers understood more than 190 million in 2021 which is around 81% of the market share. With growing sales of motorcycles, the government in different countries enforce safety regulation which is strictly followed by consumers. Government regulations and laws mandating the use of helmets while riding motorcycles have a significant impact on the demand for motorcycle helmets.

Motorcycle Helmets Market: Restraints

The presence of counterfeit products limits the market growth                                      

The presence of counterfeit or substandard helmets in the market poses a significant restraint. Counterfeit helmets often do not meet safety standards and may not provide the necessary protection in the event of an accident. The availability of cheap, counterfeit options can discourage consumers from purchasing genuine, certified helmets, impacting motorcycle helmet market growth and compromising rider safety.

Motorcycle Helmets Market: Opportunities

The growing incidence of road accidents offers a lucrative opportunity for the market growth

Road traffic accidents are a serious threat to global public safety and the leading cause of disability and fatalities. According to the World Health Organization (WHO), 1.2 million people die in road accidents each year, and many more suffer injuries or disabilities. Furthermore, 5,579 motorcyclists lost their lives in 2020, and an additional 82,528 had injuries, according to the National Highway Traffic Safety Administration (NHTSA), a Department of Transportation and federal agency in the United States. Motorcycle accidents were most frequently caused by speeding, inattentive driving, intoxication from drugs and alcohol, and poor lane usage. Governments all over the world are mandating the use of helmets due to the growing incidence of traffic accidents, which presents the helmet business with considerable development potential. According to the National Highway Traffic Safety Administration (NHTSA), motorcycle helmets had a 37% and 41% reduction in fatal injuries for riders and passengers, respectively. Additionally, it's believed that using motorcycle helmets has saved over 25,000 lives since 2002.

Motorcycle Helmets Market: Challenges

Lack of awareness and education poses a major challenge

Despite efforts to promote safety awareness, there are still areas where riders may lack knowledge about the importance of wearing helmets or may underestimate the risks associated with riding without proper head protection. Limited awareness and education about helmet safety can hinder the motorcycle helmet market's growth potential, as riders may not perceive the need to invest in helmets or may choose low-quality options.

Motorcycle Helmets Market: Segmentation

The global motorcycle helmet industry is segmented based on product, end-user, distribution channel, and region.

Based on the product, the global motorcycle helmet market is bifurcated into full-face, open-face, off-road/racing, and others. The full-face segment is expected to capture the largest market share over the forecast period. Modern materials like carbon fiber and fiberglass-reinforced plastic are being used by manufacturers to make full-face products lighter and safer. Vendors are also including cutting-edge communication technologies like Bluetooth in helmets, which is anticipated to create new business opportunities throughout the forecast period. Major manufacturers are introducing new items to meet the growing demand for goods, like HJC Europe S.A.R.L., Studds Accessories Ltd., Dainese SpA, Shoei Co. Ltd., Arai Helmet Ltd., etc. The Studds D5 Decor full-face helmet was just released in March 2021 by Studds Accessories Ltd., one of the leading two-wheeler helmet manufacturers. It has characteristics like UV-resistant paint, a hypoallergenic lining, controlled density EPS, and a quick-release chin strap. Thereby, driving the segment growth.

Based on the end user, the global motorcycle helmet industry is bifurcated into rider and passenger. The rider segment is expected to dominate the market over the forecast period. The rider segment is further divided into various sub-segment which include commuter riders, sport/racing enthusiasts, adventure touring riders, off-road/motocross riders, and others. The growing adventurous activity and sports activity are expected to further propel the market expansion over the forecast period.

Based on the distribution channel, the global motorcycle helmets industry is bifurcated into online and offline. The online segment is expected to grow at the highest CAGR over the forecast period due to ease of shopping and convenient product delivery. To take advantage of the increasing product demand, online merchants such as Amazon and HELMEXPRESS.COM are concentrating on this product category. Additionally, e-commerce websites, social media, and Google Ads all significantly affect customer preference.

Recent Developments:

• In September 2022, Le Mans Corp. and Arai Helmet established a new distribution collaboration for Arai Helmet goods in the US.
• In July 2022, the brand-new Falcon XR and Falcon XRV helmets with MIPS technology were introduced by Bell Helmets.

Motorcycle Helmets Market: Report Scope

Motorcycle Helmets Market: Regional Analysis

The Asia Pacific is expected to dominate the market during the forecast period

The Asia Pacific is expected to dominate the global motorcycle helmet market over the forecast period. The regional growth is driven by several factors such as increasing sales of motorcycles, rising number of accidents, and strict regulations imposed by the government. After China, South Asian nations in the Asia-Pacific, such as ASEAN and India, have been the main drivers of motorcycle sales. Due to the steady increase in motorcycle sales, these areas have been major contributors to the demand. For instance, in China, the total number of motorcycles sold and produced last year exceeded 20 million, which was a record high since 2014. The number of motorcycles sold in India last year increased by 3.4% to 15 million. Moreover, according to the figure by Acko Insurance, the road accidents involving two-wheelers in India were understood around 1,58,954 in 2020. Thus, the aforementioned fact supports the market expansion in the region.

North America is expected to grow significantly during the forecast period. The growth in the region is owing to the stringent safety standards and the presence of major market players. North America has stringent safety standards and certifications for motorcycle helmets. In the United States, the Department of Transportation (DOT) has established regulations for helmet safety, while in Canada, helmets must meet the safety standards set by the Canadian Standards Association (CSA). Compliance with these standards is essential for manufacturers to ensure their helmets meet the required safety criteria and can be legally sold in the region. Moreover, the region is home to several renowned motorcycle helmet brands known for their high-quality products and advanced safety features. These brands cater to the diverse needs and preferences of riders, offering a range of helmet types, styles, and technologies. Premium helmet brands often command a significant share of the market due to their reputation for superior protection, comfort, and innovative designs. Thus, driving regional growth during the forecast period.

Motorcycle Helmets Market: Competitive Analysis

The global motorcycle helmets market is dominated by players like:

• Safety Helmets MFG
• YEMA
• Suomy
• Chih Tong Helmet
• NZI
• PT Tarakusuma Indah
• YOHE
• LAZER
• Studds
• Jiujiang Jiadeshi
• OGK Kabuto
• Hehui Group
• Bell Helmets
• Pengcheng Helmets
• Airoh
• Scuberth GmbH
• Shoei Co. Ltd
• HJC Helmets
• Shark Helmets
• AGV Helmets
• Arai Helmet Ltd
• Nolan Helmets
• Nanhai Xinyuan Helmets
• Others.

The global motorcycle helmets market is segmented as follows:

By Product

• Full Face
• Open Face
• Off-Road/Racing
• Others

By End User

• Rider
• Passenger

By Distribution Channel

• Online
• Offline

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa