Air Fryer Market Size, Share, Growth, And Trends 2032

Air Fryer Market Size

The global air fryer market size was worth around USD 6.55 billion in 2023 and is predicted to grow to around USD 15.33 billion by 2032 with a compound annual growth rate (CAGR) of roughly 9.9% between 2024 and 2032.

The study provides historical data from 2018 to 2022 along with a forecast from 2024 to 2032 based on revenue (USD Billion). The report covers a forecast and an analysis of the air fryer market on a global and regional level.

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Global Air Fryer Market: Overview

Air fryer is an appliance that helps in cooking food by circulating hot air with the assistance of a fan through the convection mechanism in a basket. Such equipment is considered a healthy substitute for traditional deep frying techniques. These can also be used for roasting, baking, and grilling. Air fryers are an advancement from conventional electric fire cookwares.

Global Air Fryer Market: Growth Factors

One of the major factors driving the growth of the global air fryer market is the growing demand for air fryers in hospitals, hotels, and restaurants. However, the growing consciousness of people regarding their health is further boosting the growth of the global air fryer market. The growing urbanization is likely to positively impact the trajectory of the global air fryer market during the forecast period. There is a significant difference in the perception of modern kitchenware when compared to traditional kitchenware. Today, people buy kitchen products with the perception of the personality of modern individuals while on the other hand traditional kitchenware in rural areas is being bought with the perception of utilitarian purposes.

Moreover, urban people are interested in buying sophisticated aesthetics and high-cost equipment. Also, the growing disposable income of urban people is supporting them to make luxury purchases like air fryers further drives the market growth. The growing working-class population is significantly propelling the sales of automatic cookware products. However, such emerging scenarios will significantly drive the growth of the global air fryer market vigorously during the forecast period. There is a significant increase in demand for low cooking appliances among consumers which in turn has propelled the demand for air fryers in the market globally. The various advantages associated with the airfares including low-fat meals and easy cleanup are propelling the growth of the global air fryer market.

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Global Air Fryer Market: Segmentation

The global air fryer market can be segmented into the sales channel, price range, end-user, wattage, device, and region.

By sales channel, the market can be segmented into online retailers, specialty stores, departmental stores, supermarket direct sales, and several other sales channels. The online sales channel holds the largest share in the global air fryer market. The growth can be attributed to the growing number of e-commerce websites like Flipkart and Amazon. Moreover, the prominent market players have also established their own websites to help the customers through online services.

By price range, the market can be segmented into US$ 300 & above, US$ 200- US$ 300, US$ 100 - US$ 200, US$ 25 - US$ 100, and below US$ 25.

By end-user, the market can be segmented into residential and commercial. The residential segment holds hegemony over others due to the growing demand for air fryers among residential end-users.

By wattage, the market can be segmented into 2200 watt & above, 1800-2200 watt, 1500-1800 watt, 1200-1500 watt, and below 1200 watt.

By device, the market can be segmented into digital and manual. The digital air fryer segment accounts for the largest share in the global air fryer market due to the growing urbanization and adoption of modern lifestyles. Moreover, the various multidisciplinary cooking features associated with digital air fryers are another reason for their huge popularity.

Air Fryer Market: Report Scope

Global Air Fryer Market: Regional analysis

North America holds the largest share in the global air fryer market due to the growing adoption of smart kitchen cookware with modular aesthetic designs among the people in the region. Moreover, the presence of prominent market players in the region also boosts the growth of the regional market.

Asia Pacific is anticipated to witness huge growth during the forecast period due to the growing disposable income of the people in the region. Moreover, the constantly growing population of working people in the region also contributes significantly to the growth of the regional air fryer market.

Global Air Fryer Market: Competitive Players

Some of the significant players in the global air fryer market are:

• De’ Longhi Appliances S.r.l
• NuWave LLC
• GoWISE USA
• Meyer Manufacturing Company Limited
• Cuisinart Corporation
• SharkNinja Operating LLC
• Groupe SEB
• Breville Group Limited
• Koninklijke Philips N.V.

The Global Air Fryer Market is segmented as follows:

By Sales Channel

• Online Retailers
• Specialty Stores
• Departmental Stores
• Supermarket Direct Sales
• Other

By Price Range

• US$ 300 & Above
• US$ 200- US$ 300
• US$ 100 - US$ 200
• US$ 25 - US$ 100
• Below US$ 25

By End-User

• Residential
• Commercial

By Wattage

• 2200 Watt & Above
• 1800-2200 Watt
• 1500-1800 Watt
• 1200-1500 Watt
• Below 1200 Watt

By Device

• Digital
• Manual

Global Air Fryer Market: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa

What Reports Provides

• Full in-depth analysis of the parent market
• Important changes in market dynamics
• Segmentation details of the market
• Former, on-going, and projected market analysis in terms of volume and value
• Assessment of niche industry developments
• Market share analysis
• Key strategies of major players
• Emerging segments and regional markets
• Testimonials to companies in order to fortify their foothold in the market.