Bathroom and Toilet Assist Devices Market Growth, Size, Share, Trends, and Forecast 2032

Bathroom and Toilet Assist Devices Industry Prospective:

The global bathroom and toilet assist devices market size was worth around USD 5,641.7 million in 2023 and is predicted to grow to around USD 9,212.66 million by 2032 with a compound annual growth rate (CAGR) of roughly 5.60% between 2024 and 2032.

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Bathroom and Toilet Assist Devices Market: Overview

Bathroom and toilet assist devices are equipment placed in bathrooms and toilets to provide support to the occupant. They are specifically designed to help people move and use the several facilities of a toilet or a bathroom. They are widely used by elderly citizens, surgery patients, or people with mobility issues. Bathrooms and toilets are cramped spaces with multiple tools placed inside. For instance, commodes, wash basins, cabinets, and other fixtures with sharp edges. Bathroom injuries are one of the most common types of injuries recorded worldwide. As per the Centers for Disease Control and Prevention, around 235,000 people over the age of 15 years on average visit emergency rooms for injuries caused in the bathroom. Assistance devices placed in toilets and bathrooms are a way of reducing the number of such incidents. They are placed to ensure that the occupants are comfortable when using the fixtures and reduce the risk of tripping or falling. Some of the most common types of bathrooms and toilet assist devices are grab bars, raised toilet seats, bath benches, commodes, bath aids, bath lifts, and shower chairs. During the forecast period, the demand for bathroom and toilet assist devices is expected to grow at a steady pace as the demand for functional solutions designed for patients and elderly people is on the rise.

Key Insights:

• As per the analysis shared by our research analyst, the global bathroom and toilet assist devices market is estimated to grow annually at a CAGR of around 5.60% over the forecast period (2024-2032)
• In terms of revenue, the global bathroom and toilet assist devices market size was valued at around USD 5,641.7 million in 2023 and is projected to reach USD 9,212.66 million, by 2032.
• The market is projected to grow at a significant rate due to the growing construction of hospitals
• Based on product segmentation, commodes were predicted to show maximum market share in the year 2023
• Based on application segmentation, residential was the leading segment in 2023
• On the basis of region, Asia-Pacific was the leading revenue generator in 2023

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Bathroom and Toilet Assist Devices Market: Growth Drivers

Growing construction of hospitals will impact the industry demand rate during the projection period

The global bathroom and toilet assist devices market is expected to witness a high growth rate due to the increasing construction of hospitals with modern facilities across the globe. The rising population rate is one of the leading reasons for tremendous pressure on the healthcare sector to provide quality medical care to the general population. Access to medical assistance is one of the basic needs of living organisms irrespective of socio-economic background. COVID-19 highlights the vulnerabilities in the current global healthcare infrastructure and has resulted in healthcare investments rising at a tremendous pace. In June 2023, Australia witnessed the launch of the country’s first all-electric hospital with the inauguration of the new Critical Services Building by the Canberra Hospital. In December 2022, China started investing in the expansion of Intense Care Units (ICUs) in the country due to the resurgence of COVID-19. In February 2024, Byrne Construction Services along with Turner Construction and Straight Line Management, in a joint venture, initiated the construction of a $550 million hospital to be built in Texas. The new campus will belong to the University Health Palo Alto Hospital and will feature a 5-story tower equipped with modern facilities and technologies. The rising initiatives and investments undertaken by the regional governments to increase the number of hospitals and subsequently the access to healthcare will aid in further growth of the industry.

Rising number of elderly population could lead to higher market revenue

Bathroom and toilet assist devices are extremely helpful to people with mobility issues. The elderly population is highly vulnerable to facing issues with smooth mobility as they age. Normal body movements become more complicated if the senior citizens are affected by medical conditions such as arthritis, muscle weakness, problems with foot, obesity, and vision impairment thus driving the demand for the products available in the global bathroom and toilet assist devices market.

Bathroom and Toilet Assist Devices Market: Restraints

High cost of devices to restrict the market expansion rate

The global industry for bathroom and toilet assists devices is expected to be restricted due to their high cost. For instance, high-end raised toilet seats may cost around USD 100. The high associated expense may limit the product adoption rate in regions with low-income families. Moreover, the replacement time for good-quality bathroom and toilet assistance is longer which limits the market revenue.

Bathroom and Toilet Assist Devices Market: Opportunities

Increasing research & development (R&D) to improve assist device technology will generate high growth opportunities

The global bathroom and toilet assist devices market is expected to generate high growth opportunities due to the increasing investments in R&D for the technological development of the assisting devices. In February 2023, a leading player in the industry, Etac, announced the launch of a Clean mobile shower commode chair. The innovative design with the front seat open allows the chair to be accessed more readily. In the following month, California Faucets launched a new line of highly functional and stylish grab bars. In January 2023, Vivoo, a leading wellness application maker, launched the first-of-its-kind smart toilet clip-on device. The new technology can detect health conditions thus contributing to preventative care. Makers are increasingly focusing on integrating new technologies to assist devices. They are focusing on making the solutions more functional and flexible.

Rising understanding of tools available for assistance during disabilities will generate high expansion possibilities

The global bathroom and toilet assist devices industry is expected to gain more revenue due to the growing understanding among potential users about the existence and availability of assisting devices for people with permanent or temporary disabilities. The growing access to the internet as the rising sale of goods through e-commerce and online sales platforms has helped generate higher consumer awareness. Moreover, the industry players can benefit by offering customized solutions to the consumers.

Bathroom and Toilet Assist Devices Market: Challenges

Diversification of user needs will challenge the market expansion

The global bathroom and toilet assist devices market faces challenges due to the extreme diversification in user needs. Every customer has specific demands and expectations from the assist devices which may be difficult for the suppliers to provide. In addition to this, the social stigma associated with problems related to aging and mobility issues could limit the product adoption rate.

Bathroom and Toilet Assist Devices Market: Segmentation

The global bathroom and toilet assist devices market is segmented based on product, application, and region.

Based on product, the global market divisions are toilet seat raisers, shower chairs & stools, commodes, bath aids, hand grip & grab bars, and bath lifts. In 2023, the highest demand was observed in the commodes segment. It dominated nearly 20% of the total market share. Specially designed commodes can be movable and hence ideal for people suffering from restricted movement. Commodes are basic necessities for all organisms and friendly commodes can drastically reduce the need for extra assistance needed by elderly or patients during toileting.

Based on application, the global market segments are hospitals, residential facilities, and commercial facilities. In 2023, the highest demand was observed in the residential facilities segment. The growing number of elderly population across the globe and the increasing awareness about assistive solutions have resulted in higher segmental demand. The hospital sector is projected to grow at a steady rate as the number of hospitals across the globe is increasing. During the forecast period, the global hospital industry is expected to grow at a CAGR of over 4%.

Bathroom and Toilet Assist Devices Market: Report Scope

Bathroom and Toilet Assist Devices Market: Regional Analysis

North America to register the highest demand during the forecast period

The global bathroom and toilet assist devices market is expected to witness the highest growth in North America. In 2023, the region generated around 40% of the total revenue. The presence of a growing elderly consumer group as well as a high consumer awareness rate will help the regional market flourish. Additionally, since the regional population enjoys higher per capita income, they are more likely to invest in tools and devices that help in improving the quality of life. As per the American Medical Association, healthcare expenditure in the US in 2021 increased by 2.7%. In February 2024, US-based Kohler announced the launch of a new toilet equipped with voice assistant, smartphone connectivity, and a motion-activated seat. The increasing investments in upgrading the regional healthcare infrastructure and the growing construction of modern hospitals equipped with novel facilities will help the industry generate a high growth rate. Asia-Pacific is expected to generate significant revenue. Countries such as China, India, Japan, and South Korea are witnessing a surge in healthcare expenditure. The presence of multiple bathroom and toilet assist device makers helps the regional market thrive.

Bathroom and Toilet Assist Devices Market: Competitive Analysis

The global bathroom and toilet assist devices market is led by players like:

• Moen Incorporated
• Kohler Co.
• Savaria Corporation
• American Standard Brands
• Invacare Corporation
• TOTO Ltd.
• Gainsborough Specialist Bathing
• Drive DeVilbiss Healthcare
• Hewi Heinrich Wilke GmbH
• Prism Medical Ltd.
• Arjo
• Pressalit Care
• Sunrise Medical
• Etac AB
• Handicare Group AB

The global bathroom and toilet assist devices market is segmented as follows:

By Product

• Toilet Seat Raisers
• Shower Chairs
• Stools
• Commodes
• Bath Aids
• Hand Grip
• Grab Bars
• Bath Lifts

By Application

• Hospitals
• Residential Facilities
• Commercial Facilities

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa