Smart Water Softeners Market Size, Share, Industry Analysis, Statistics 2030

Industry Prospective:

The global smart water softeners market size was worth around USD 834.1 Million in 2022 and is predicted to grow to around USD 3243.4 Million by 2030 with a compound annual growth rate (CAGR) of roughly 18.5% between 2023 and 2030. The report analyzes the global smart water softeners market’s drivers, restraints/challenges, and the effect they have on the demands during the projection period. In addition, the report explores emerging opportunities in the smart water softeners industry.

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Smart Water Softeners Market: Overview

The best solution for problems with hard water is a water-softening system. Reverse osmosis, another name for the ion-exchange procedure used by water softeners, removes hard mineral ions and replaces them with sodium ions. Systems for softening water achieve this by using a tank of charged resin particles. These beads have sodium ions connected to them. Hard water is pumped into the reservoir, and as it flows over the beads, dissolved mineral ions are drawn to them. The water molecule can keep a balanced charge by taking the sodium ions that have been shifted in their place.

Key Insights

• As per the analysis shared by our research analyst, the global smart water softeners market is estimated to grow annually at a CAGR of around 18.5% over the forecast period (2023-2030).
• In terms of revenue, the global smart water softeners market size was valued at around USD 834.1 million in 2022 and is projected to reach USD 3243.4 million, by 2030.
• The growing urbanization and rapid development construction sector are expected to drive market growth over the forecast period.
• Based on the softener type, the salt-based ion exchange softener segment is expected to dominate the market during the forecast period.
• Based on the design, the twin-cylinder segment accounted for the largest market share in 2022.
• Based on region, North America is expected to dominate the market during the forecast period.

Smart Water Softeners Market: Growth Drivers

Growing infrastructure projects and increasing urbanization drives the market growth

Due to the rapid urbanization and development of different infrastructure projects in various nations around the world, there has been an increase in the demand for water softening systems. According to studies, the total amount of water used increases by 0.925% for every 1% rise in the urban population. Urban residential areas have expanded at a very rapid rate, and millions of people have relocated from rural to urban areas. According to studies, 55% of the world's population lived in cities in 2018, and 56.61% of people did so in 2021. This percentage is projected to rise to 68% by the year 2050. The demand for water softening systems has considerably increased as urban populations have grown. Additionally, rising demand for fresh water from the construction industry and for infrastructure development projects is generating profitable opportunities for softening system manufacturers, and this is anticipated to continue to significantly drive revenue growth of the global smart water softener market during the forecast period.

Smart Water Softeners Market: Restraints

Availability of substitutes hinders the market growth

There are also other kinds of water treatment and softening technologies and solutions on the market, which intensifies rivalry between the different players. Some of the products are less expensive, simpler to install, and take up less room. Additionally, some contemporary water treatment methods do not eliminate minerals like calcium and magnesium. The devices modify the mineral crystals' shapes to reduce their stickiness. The availability of alternative water treatment systems such as water descalers, reverse osmosis units, template-assisted crystallization, and electronic water conditioners is leading to a high level of competition for water softening units, which is anticipated to restrain smart water softener industry revenue growth throughout the forecast period.

Smart Water Softeners Market: Opportunities

Growing agriculture activities provides a lucrative opportunity

Future market expansion for smart water-softening systems is anticipated to be driven by increasing agricultural activity. Harvesting, milking, breeding, keeping, and producing agricultural products are all examples of agricultural tasks, as is raising animals for farm use. By facilitating easy water absorption by the plant, water-softening systems are used to give nutrients, support water and minerals, speed up plant growth, and increase overall yields. For instance, in May 2021, the amount of wheat harvested in the year that ended on June 30, 2020, was 45,700 hectares, an increase of 1.6% over the previous year, according to the agricultural production data published by Stats NZ, a New Zealand-based government agency. Apples were grown on 9,800 hectares in total, a slight increase of 0.3% from the prior year. Therefore, the market for smart water softeners is expanding as farming activity increases.

Smart Water Softeners Market: Challenges

High cost poses a major challenge

Installing a water softener could cost at least $2,000. Since the resin beads ultimately run out of sodium ions to balance the calcium and magnesium ions, they also need regular maintenance. Thus, the high cost of water softener act as a major challenge for smart water softener market growth.

Smart Water Softeners Market: Segmentation

The global smart water softeners industry is segmented based on softener type, product type, design, connectivity, operation, capacity, end-user, distribution channel, and region.

Based on the softener type, the global market is bifurcated into salt-based ion exchange softeners and salt-free water softeners. The salt-based ion exchange softener segment is expected to dominate the market during the forecast period owing to the rising demand for this type of softener in commercial and domestic applications. Scaling of bathroom and kitchen taps, faucets, and fixtures, as well as internal damage and corrosion in tools and equipment such as washing machines, dishwashers, geysers, and plumbing systems, are avoided by using salt-based water softeners. Furthermore, this type of system shields people's skin and hair from the damaging impacts of hard water.

Based on product type, the global market is bifurcated into floor and wall mounted

Based on connectivity, the smart water softeners industry is bifurcated into Wi-Fi and Bluetooth

Based on operation, the global market is bifurcated into electric and non-electric

Based on capacity, the smart water softeners industry is bifurcated into up to 40,000, up to 60,000, and up to 80,000

Based on end-user, the global market is bifurcated into residential, commercial, and industrial

Based on distribution channel, the global market is bifurcated into online stores, convenience stores, specialty stores, and supermarkets/hypermarkets.

Based on the design, the smart water softeners industry is segmented into multi-cylinder, twin-cylinder, and mono-cylinder. The twin-cylinder segment accounted for the largest market share in 2022 and is expected to continue the same pattern during the forecast period. This is due to the type's higher efficiency when compared to other single-tank air softeners, which increases customer popularity. Twin tank water softeners soften the water using two separate tanks. The other tank starts working while the first tank is being refilled. Twin-cylinder water softeners provide softened water throughout the day and night because they don't stop working while they're being cleaned.

Recent Developments:

• In October 2022, with the addition of internet connectivity to its flagship softener, the Foleo, the top manufacturer of water treatment products in Europe, Pentair expanded the scope of its product offering. The best-in-class Foleo's integration with native Pentair apps and the addition of Wi-Fi will give owners remote monitoring and peace of mind while also offering a significant improvement in maintenance and after-sales for service professionals.
• In July 2021, A. O. Smith Corporation, a manufacturer of water technology, revealed the acquisition of Pennsylvania-based Master Water Conditioning Corporation. A further sign of commitment to the North American water treatment industry is the acquisition of Master Water.

Smart Water Softeners Market Report Scope:

Smart Water Softeners Market: Regional Analysis

North America is expected to dominate the market during the forecast period

North America is expected to dominate the global smart water softeners market during the forecast period. The growth in the region is attributed to the rapid growth of the industrial sector and the increase in the incidence of waterborne infections. For instance, according to the Centers for Disease Control and Prevention, each year, illnesses transmitted by water sicken about 7.2 million people in the United States. Additionally, steady sales of these products are being produced as a result of growing public awareness of the harmful effects of hard water, which is anticipated to propel market revenue development throughout the forecast period. Furthermore, a sizable portion of the population lives in regions of the nation with hard water, there is a comparatively high demand for water softening systems in the US.

The Asia Pacific is expected to grow at the fastest rate over the forecast period owing to the increasing health issue caused by hard water consumption. Governments in countries such as India and China are providing funding and taking steps to ensure that people have access to safe and high-quality water. Furthermore, rapid advancements in public infrastructure, such as health care, sports facilities, and transportation, are driving up demand for water softeners.

The market in Europe is anticipated to grow at a constant CAGR throughout the forecast period as a result of the region's stringent water treatment regulations and rising government spending on infrastructure improvements and water quality enhancement. Additionally, increasing demand for water softeners across a range of sectors, including construction, chemicals, pharmaceuticals, and refineries, is assisting the market's expansion in terms of revenue.

Smart Water Softeners Market: Competitive Analysis

The global smart water softeners market is dominated by players like:

• Ion Exchange
• EcoWater Systems
• Whirlpool Corporation
• Kinetico
• GHP Group
• KENT RO Systems
• SpringWell Water Filtration Systems
• Veolia
• NuvoH2O
• Brita
• Suez
• Filtersmart
• Atlas Filtri
• SoftPro Water Systems
• AQUAPHOR
• Water Filter Company
• Pure Aqua
• US Water Systems among others.

The global smart water softeners market is segmented as follows:

By Softener Type

• Salt-Based Ion Exchange Softener
• Salt-Free Water Softener

By Product Type

• Floor
• Wall Mounted

By Design

• Multi-Cylinder
• Twin-Cylinder
• Mono-Cylinder

By Connectivity

• Wi-Fi
• Bluetooth

By Operation

• Electric
• Non-Electric

By Capacity

• Upto 40,000
• Upto 60,000
• Upto 80,000

By End-User

• Residential
• Commercial
• Industrial

By Distribution Channel

• Online Stores
• Convenience Stores
• Specialty Stores
• Supermarkets/Hypermarkets

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa