Urgent Care Apps Market Size, Share, Trends and Forecast To 2032

Urgent Care Apps Industry Prospective:

The global urgent care apps market size was worth around USD 3.48 Billion in 2023 and is predicted to grow to around USD 41.41 Billion by 2032 with a compound annual growth rate (CAGR) of roughly 31.68% between 2023 and 2032.

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Urgent Care Apps Market: Overview

Urgent care applications are digital programs that are used for medical conditions that require immediate attention. They are developed to be used specifically in emergencies such as cardiac arrest or stroke. The demand and popularity of urgent care apps has evolved in the last 5 years and has gained higher momentum since COVID-19 which necessitated the development of an urgent medical care infrastructure. The growing rate of healthcare industry digitization has facilitated a positive rate of investments and adoption in the urgent care apps industry.

Market players have been extremely active in terms of constantly adding new and improved features to urgent care apps which in turn allows them to deliver enhanced medical care. Patient experience has become a smoother process with the introduction and use of urgent care apps. However, these applications undergo strict compliance procedures as they are connected to the immediate health of a patient making the industry one of the most widely regulated industries globally.

Key Insights:

• As per the analysis shared by our research analyst, the global urgent care apps market is estimated to grow annually at a CAGR of around 31.68% over the forecast period (2024-2032)
• In terms of revenue, the global urgent care apps market size was valued at around USD 3.48 Billion in 2023 and is projected to reach USD 41.41 Billion by 2032.
• The urgent care market is projected to grow at a significant rate due to the growing medical condition complexities in the healthcare industry
• Based on clinical area segmentation, trauma care was predicted to show maximum market share in the year 2023
• Based on app type segmentation, post-hospital apps were the leading segment in 2023
• On the basis of region, North America was the leading revenue generator in 2023

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Urgent Care Apps Market: Growth Drivers

Growing medical condition complexities in the healthcare industry may drive market demand

The global urgent care apps market is projected to grow owing to the increasing rate of complexities observed in the medical care industry. These complexities are related to the types of medical problems, post-operative care, and other characteristics that together can be difficult to manage using traditional forms of medical care such as in-person visits to the medical facility or professionals.

For instance, road accidents are on the rise as a result of the increased number of vehicles on the road. As per the Indian Ministry of Road Transport and Highways, more than 1.68 lakh people in India lost their lives due to road accidents. The primary reasons for such accidents are irresponsible driving, non-compliance with safety protocols, and increasing traffic jam rates. In such conditions, urgent care apps can be highly beneficial since it may be difficult for ambulances and other authorities to reach the accident spot on time.

In addition to this, the growing rate of stroke and heart attacks among the general population including young adults has become a reason for concern in the medical community. As per Cardio Metabolic Institute, until a few years ago, cases of heart attack in people below the age of 40 were extremely rare. However, at present times, 1 in every 5 heart attack cases is in people below 40 years.

Rising access to mobile technology and Internet connectivity may aid market growth trend

The demand for urgent care apps will be significantly impacted by the growing access to mobile technology such as smartphones and tablets. The growing penetration of the Internet and the rising investments in improved Internet technology will further facilitate the global urgent care app market adoption.

In October 2021, Google, a leading technology giant, announced that it would invest USD 1 billion in Africa in the next 5 years for the regional digital transformation. In 2023, the global digital healthcare industry was valued at over USD 260 billion. By 2032, it is expected to reach over USD 900 billion following the latest trends in the market.

Urgent Care Apps Market: Restraints

Risk of digital theft and security breaches may restrict market demand

The global urgent care apps industry could face growth restrictions due to the increasing number of digital data theft incidents across the globe. Urgent care apps are digital tools consisting of private and confidential data related to patients, their previous medical history, and bank details. Urgent care apps are vulnerable to security breaches leading to private information being leaked to external sources.

In 2023, around 100 cases of data theft were reported in India alone. Unless market players offer improved digital security, consumers will be reluctant to use urgent care applications.

Urgent Care Apps Market: Opportunities

Rising launch of new solutions in the market will be helpful in delivering higher revenue

The global urgent care apps market will be registering high growth opportunities due to the increasing launch of new and improved solutions in the commercial market. Companies are offering simplified user interfaces (UIs) for easy access. Additional features such as video conferencing, live chat, appointment scheduling, and integration with electronic health records (EHR) are some of the most recent and well-accepted features of modern applications for urgent care.

In June 2023, the Lincolnshire Integrated Care Board announced the launch of a new program developed by VitalHub UK. The application provides critical real-time information on parameters such as queue members, waiting times, and travel time to facilities offering urgent care. Such innovation applications can reduce significant patient stress as they can make informed decisions based on the data made available by the application.

In August 2023, Keycare, Inc., the first virtual-care platform in the US, announced that it had closed USD 24 million in series A funding. The investors are Bold Capital, 8VC, Spectrum Health Ventures, and LVRHealth.

Urgent Care Apps Market: Challenges

Unclear scope of care and expense associated with urgent care are critical challenges to overcome

Urgent care applications are limited in terms of scope of care. Unlike traditional healthcare programs, applications designed for urgent care do not enjoy a mature or existing understanding of the scope of care. The global urgent care apps market does not have standardized regulations and product or service guidelines may vary from one region to another.

In addition to this, several customers have reported concerns over unforeseen medical bills. Emergency care is not similarly priced as conventional medical treatment. In some cases, the price of urgent care can be extremely high and during emergency situations, consumers may be unable to accurately comprehend the costs associated with urgent medical care. These factors are likely to restrict market adoption.

Urgent Care Apps Market: Segmentation

The global urgent care apps market is segmented based on clinical areas, app type, and region.

Based on clinical area, the global market segments are cardiac conditions, stroke, trauma, and others. In 2023, the highest growth was observed in the trauma segment. The rising number of road accidents and other trauma-including incidents has led to higher segmental growth. Another key parameter is the increased use of urgent care apps by survivors of post-traumatic stress disorder or other forms of mental conditions in which patients may require emergency medical attention. As per The Recovery Village, around 70% of adults face at least one traumatic experience in their lifetime. The growing number of stroke and cardiac arrests will lead to higher growth in the respective segments.

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Based on app type, the global market is divided into post-hospital apps, in-hospital communication & collaboration apps, pre-hospital emergency care & triaging apps, and others. In 2023, around 44% of total revenue was generated by the post-hospital apps segment. The urgent care programs are helpful in managing medical history and taking care of future medical care. They are widely used for appointment bookings, and taking assistance of medical professionals in case of emergency situations or doubts, among other features. Additionally, remote care becomes possible with the aid of urgent care apps.

Urgent Care Apps Market: Report Scope

Urgent Care Apps Market: Regional Analysis

North America will continue leading the market growth rate during the projection period

The global urgent care apps market will register the highest growth in North America. In 2023, over 40% of the global revenue was generated by North American regions. The general population of the USA and Canada are more comfortable with technology including elderly citizens. Additionally, the region boasts a higher number of customers with smart technologies including smartphones and a reliable Internet connection. The greater emphasis on establishing a steady primary healthcare environment inclusive of the entire regional population irrespective of social and economic background further promoted higher investments in digitization of the regional healthcare industry.

In 2017, Massacehuttes-based Southcoast Health launched a new application for the regional population to gain immediate access to information related to healthcare. It offered features such as prescription refills, checking lab results, and communication with physicians. Europe is one of the fastest-growing markets. Countries such as the UK, Spain, Portugal, Germany, and France are rapidly adopting new-age digital technologies. In June 2023, Under the Digital Europe Programme, the European Commission announced an investment of €110 million for the next 5 years.

Urgent Care Apps Market: Competitive Analysis

The global urgent care apps market is led by players like:

• Doctor on Demand
• Teladoc Health Inc.
• MDLIVE
• Push Doctor
• Amwell
• PlushCare
• CureFit
• Maple
• HealthTap
• HaloDoc
• MeMD
• Zipnosis
• KRY (LIVI)
• SwyftMD
• Pager

The global urgent care apps market is segmented as follows:

By Clinical Area

• Cardiac Conditions
• Stroke
• Trauma
• Others

By App Type

• Post-Hospital Apps
• In-Hospital Communication & Collaboration Apps
• Pre-Hospital Emergency Care & Triaging Apps
• Others

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa