Broadcasting Equipment Market Size, Share, Analysis, Trends, Growth, 2032

Broadcasting Equipment Market Insights

According to Zion Market Research, the global Broadcasting Equipment Market was worth USD 7.67 Billion in 2023. The market is forecast to reach USD 29.00 Billion by 2032, growing at a compound annual growth rate (CAGR) of 15.92% during the forecast period 2024-2032. The report offers a comprehensive analysis of the market, highlighting the factors that will determine growth, potential challenges, and opportunities that could emerge in the Broadcasting Equipment industry over the next decade.

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Global Broadcasting Equipment Market: Overview

The term broadcasting refers to the sharing of information in the form of audio-video content to the end-user by the use of electronic mass communication medium. Broadcasting is usually done through radio and television transmission via wire and radio waves. Equipment used to broadcast programs includes commercial radio, closed-circuit TV, public radio, television, amateur television, and amateur radio. The mass communication mediums used are known as broadcasting equipment. The broadcasting sector is managed by both the government and the private sector. Other mass communications used for broadcasting are public radio & community radio, public television, and commercial television & private commercial radio.

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Global Broadcasting Equipment Market: Growth Factors

Increasing acceptance of production automation, rising number of digital channels, analog to digital transition broadcasting, and growing acceptance of HD are the factors driving the broadcasting equipment market around the world. The demand for broadcasting equipment is high in places such as worship places, corporate conferences, sports, and news production. This, in turn, will foster the market in the near future. The increasing use of HD programming, internet protocol television (IPTV), and mobile TV are contributing to global market growth. Moreover, the growing attraction of people towards multi-screen services will also impact the market in the coming years. The market is propelled by high investment in digitalization, broadcasting services, and upgrading of technology by the government. In addition, the increasing use of smartphones and tablets provide ample growth opportunities in the video services segment. Advancements in the technology result in rapid changes thus fostering the growth of the broadcasting equipment market. Furthermore, increasing awareness and interest of the end-users in the broadcast technology will considerably bring huge positive changes in the market. Multiplatform video delivery equipment is becoming popular in the market. However, the huge capital investment required for broadcasting equipment, inconsistency, and standardized method of content distribution is the restraining factors for the broadcasting equipment market.

Global Broadcasting Equipment Market: Segmentation

The global broadcasting equipment market is segmented on the basis of equipment types and applications.

On the basis of types, the global broadcasting equipment market is segmented as servers, encoders, switches, and camera.

The servers segment is the leading segment in the market.

Based on the application, the global market is segmented as studio production, post-production, sports production, news production, and others.

Region-wise, the global market is segregated into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa.

Broadcasting Equipment Market: Report Scope

Global Broadcasting Equipment Market: Regional Analysis

North America holds the largest market share in the global broadcasting equipment market. This trend is followed by Western Europe and Eastern Europe. However, Asia Pacific is anticipated to witness sluggish growth.

Global Broadcasting Equipment Market: Competitive Players

Some of the major players dominating the global broadcasting equipment market are

• Microsoft Corp.
• ZTE Corp.
• ARRIS Enterprise Inc.
• Brightcove Inc.
• Ericsson A.B.
• SeaChange International Inc.
• Harmonic Inc.
• Alcatel-Lucent SA
• Cisco Systems Inc.

Other key vendors influencing the global market include

• Ateme
• Imagine Communications
• Verimatrix Inc.
• Envivio Inc.
• Minerva Networks
• Thomson Video Networks
• Azuki Systems Inc.
• Alticast Solutions
• UTStarcom Inc.
• Anevia
• Seawell Networks Inc.
• Edgeware AB
• Elemental Technologies.

The broadcasting equipment market is segmented as follows:

By Type 

• Servers
• Encoders
• Switches
• Camera 

By Application 

• Studio Production
• Post Production
• Sports Production
• News Production
• and Others

Broadcasting Equipment Market: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa