Dried Herbs Market Demand, Size, Share & Forecast 2032

Dried Herbs Market: Industry Perspective

The global dried herbs market size was worth around USD 3.32 billion in 2023 and is predicted to grow to around USD 5.48 billion by 2032 with a compound annual growth rate (CAGR) of roughly 5.7% between 2024 and 2032. The report analyzes the global dried herbs market's growth drivers, restraints, and impact on demand during the forecast period. It will also help navigate and explore the rising opportunities in the dried herbs industry.

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Dried Herbs Market: Overview

The report dried herbs market covers forecast and analysis on a global as well as regional level. The research report offers an all-inclusive valuation of the market, competition, emerging trends, opportunities, and industry-validated market data.

The global dried herbs market has surplus opportunities in the upcoming future. In terms of revenue, the market is expected to reach a high CAGR within the forecast period. As fresh herbs are more susceptible to fungus and bacteria, they are converted into the dried format. Owing to enormous industrial applications in food processing, cosmetic formulations, and medical remedies, the demand for dried herbs is at its peak. In addition to this, rising demand for processed foods and convenience foods coupled with a longer shelf life of dried herbs is primarily driving the market growth.

The global dried herbs market based on product type has been categorized into oregano, rosemary, sage, mint, thyme, and bay leaves. The largest market share was contributed by oregano type in 2023. The segment is expected to witness a high CAGR owing to its applications in the food and beverage industry as a food preservative. Furthermore, it can also be used in dietary supplements as it is a source of calcium, magnesium, vitamin B6 as well as iron. Additionally, surging trends of oregano in healthcare as it deals with headaches, arthritis, Alzheimer and many others make the market very promising and potential.

The global dried herbs market has been bifurcated into whole herbs and powdered herbs which are based on form. In the global dried herbs market, the powder form segment is poised to gain traction over the forecast timeline as powder form is available in large concentrations and has a high rate of absorption. Rising demand for herbal products such as tea bags is expected to stimulate segment growth.

Based on nature, the global dried herbs market has been segmented into organic and conventional, which is based on nature. The organic segment is expected to provide a huge opportunity to the global dried herbs market owing to the rising consumer awareness regarding the side effects of artificial flavors. Moreover, organic dried herbs are extensively used in shakes, herbal teas, and smoothies which are further likely to soar up the growth of this segment.

Dried Herbs Market: Report Scope

The global dried herbs market is further classified into air drying, vacuum drying, and microwave drying, which are based on the method of drying. The air drying segment has accounted for the largest market share as this technique affected the possibilities of utilizing dried herbs for a longer period when preserved in specific conditions. Owing to increased shelf life, the applications of dried herbs have gained significant attention.

Based on end-use, the global dried herbs market has been fragmented into B2C and B2B. The B2B segment was accredited for the largest share in 2023 and is expected to achieve considerable growth as dried herbs have applications in various segments including the food processing industry, cosmetic industry, healthcare industry, and others. These verticals act as a catalyst for the growth of the B2B segment.

Dried Herbs Market: Regional Landscape

The global dried herbs market is divided into the regions of North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. In 2023, Asia-Pacific accounted for the largest market share, especially Central Asia and the Mediterranean region, because of the increasing production rate of dried herbs along with the rising demand for delicacies food in the region. North America region is expected to gain high growth over the forecast period owing to a strong distribution channel for the food and beverage industry. 

Dried Herbs Market: Competitive Landscape

The major strategies implemented by these leading companies in the market are new product launches, mergers & acquisitions, and partnerships. These companies are focusing more on investment in innovations, expansion, and partnerships to increase their market share.

The global dried herbs market is dominated by players like:

• Firmenich SA
• Archer Daniels Midland Company
• McCormick & Company, Inc.
• Dohler GmbH
• Kraft Heinz Company
• Mountain Rose Herbs
• Pacific Botanicals
• Van Drunen Farms
• Pacific Botanicals
• Catz International B.V

This report segments the global dried herbs market as follows:

Global Dried Herbs Market: Product Type Segment Analysis

• Oregano
• Rosemary
• Sage
• Mint
• Thyme
• Bay Leaves

Global Dried Herbs Market: Form Segment Analysis

• Whole Herb
• Powdered Herb

Global Dried Herbs Market: Nature Segment Analysis

• Organic
• Conventional

Global Dried Herbs Market: Drying Method Segment Analysis

• Air Drying
• Vacuum Drying
• Microwave Drying

Global Dried Herbs Market: End-Use Segment Analysis

• B2B
• B2C

Global Dried Herbs Market: Regional Segment Analysis

• North America
  • U.S.
• Europe
  • UK
  • France
  • Germany
• Asia Pacific
  • China
  • Japan
  • India
• Latin America
  • Brazil
• Middle East and Africa