Ethno Tourism Community Based Eco Tourism Market Size, Share, Analysis, Trends, Growth, Forecasts, 2032

Ethno Tourism Community Based Eco Tourism Industry Prospective:

The global ethno tourism community based eco tourism market size was worth around USD 12.36 billion in 2023 and is predicted to grow to around USD 40.77 billion by 2032 with a compound annual growth rate (CAGR) of roughly 14.18% between 2024 and 2032.

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Ethno Tourism Community Based Eco Tourism Market: Overview

The ethno-tourism community-based eco-tourism is a special segment of the global travel and tours industry that deals with community-specific traveling adventures and experiences. Ethno tourism allows travelers to explore the local culture of the place they visit. It promotes experiencing the several life aspects of local people including tradition, food, and other forms of cultural experiences.

Community-based eco tourism (CBET) is more oriented toward sustainable traveling practices. The main emphasis in CBET tourism deals with respecting and preserving the ecological environment of the tourism location. Community-based eco-tourism highly lights nature-based, educational-based, and sustainability-based traveling experiences.

Moreover, it focuses on the comprehensive growth of the local community hosting travel enthusiasts. For instance, the revenue earned from CBET is used for the development of the community while also preserving local heritage. The demand for ethno tourism community-based eco-tourism has been growing over the years due to rising awareness and supportive government initiatives.

However, the ethno tourism community based eco tourism industry also faces several challenges that restrict the overall market revenue, including the risk of exposing the community to disruptive travelers.

Key Insights:

• As per the analysis shared by our research analyst, the global ethno tourism community based eco tourism market is estimated to grow annually at a CAGR of around 14.18% over the forecast period (2024-2032)
• In terms of revenue, the global ethno tourism community based eco tourism market size was valued at around USD 12.36 billion in 2023 and is projected to reach USD 40.77 billion by 2032.
• The ethno tourism community based eco tourism market is projected to grow at a significant rate due to the rising number of CBET enthusiasts globally.
• Based on nationality, the international segment is growing at a high rate and will continue to dominate the global market as per industry projections.
• Based on the tour type, the group segment is anticipated to command the largest market share.
• Based on region, Asia-Pacific is projected to dominate the global market during the forecast period.

Ethno Tourism Community Based Eco Tourism Market: Growth Drivers

Rising number of CBET enthusiasts globally will drive the market demand rate

The global ethno tourism community based eco tourism market is expected to grow due to the rising interest among travelers across the globe. During COVID-19, the global tours and travel industry was severely hit.

However, since the lockdown impositions were lifted, the industry has been witnessing a steady growth rate. Travelers are willing to save and invest in traveling experiences instead of spending on materialistic objects. According to the latest market reports, more than 60% of European citizens invested in some form of international traveling-related activities.

Apart from regular travelers, the number of people interested in witnessing regional cultures and heritage has grown significantly.

As per official statistics, around 23.01% of travelers like to travel to enjoy the history and culture of the destination. Travel enthusiasts are interested in trying regional food items, participating in local festivals, and learning more about the culture. This is further promoted by food service providers offering items on the menu as per the liking of tourists coming from global locations. Additionally, residents have become more welcoming of people from other cultures and take pride in showcasing their history and heritage.

Increased undertakings by governments to promote ethno tourism will help the industry thrive

The increasing number of travelers worldwide is beneficial from an economic growth point of view. However, the trend is a leading cause of excessive pollution and environmental damage caused to travel destinations. The problem is gravely concerning in the case of local destinations with rare flora and fauna, or that are home to nearly extinct species of animals.

To protect the local people and environment from further damage, regional governments have launched several initiatives promoting ethno tourism where travelers can explore the local culture without exploring the local people and its resources thus helping the global ethno tourism community based eco tourism market.

Ethno Tourism Community Based Eco Tourism Market: Restraints

Risk of exposing local communities to disruptive travelers will limit the industry’s expansion rate

The global industry for ethno tourism community based eco tourism is expected to be restricted due to growing concern over exposing local communities to disruptive travelers. For instance, CBET and ethno tourism require travelers to respect the regional culture and living style. However, the growing incidents of travelers disrespecting the local culture or residents showing hostility toward visitors may lead to a limited market growth rate.

Ethno Tourism Community Based Eco Tourism Market: Opportunities

Digitization in the tourism industry is expected to generate more growth opportunities

The global ethno tourism community based eco tourism market is projected to generate growth opportunities due to the growing introduction of novel digital tools allowing improved traveling experience. For instance, the rise of tourism-based applications providing detailed access to all traveling necessities, such as booking flights, accommodation, recommending food places, and others, will be crucial in shaping the industry trends.

For instance, in September 2024, South Africa announced the launch of the Trusted Tour Operator Scheme (TTOS) to simplify the visa process for Chinese and Indian tourists. The scheme is expected to further propel the growing popularity of South Africa’s tourism industry.

On 6th March 2024, the European Commission announced the launch of new competitions to be held in 2025 under the European Green Pioneer of Smart Tourism and the European Capital of Smart Tourism. Competing cities will be required to submit and showcase novel tourism practices adopted to promote local tourism. Such initiatives will encourage more players to enter the industry, thus contributing to overall revenue.

Ethno Tourism Community Based Eco Tourism Market: Challenges

Insufficient involvement of the community in planning and executing tourism programs needs more focus from the industry players

The global ethno tourism community based eco tourism industry faces challenges in terms of involving the community in end-to-end planning and execution processes. In such cases, private companies may end up enjoying the majority share of the economic benefit, leaving the local infrastructure under strain.

Ethno Tourism Community Based Eco Tourism Market: Segmentation

The global ethno tourism community based eco tourism market is segmented based on nationality, age, tour type, demographic, and region.

Based on nationality, the global market segments are international and domestic. In 2023, the highest growth was witnessed in the international segment. The key growth propeller is the increasing interest among travelers around the diverse global cultures. People are more interested in exploring the offerings for different religions and ways of living from countries across the globe. Africa, a culturally rich region, registered more than 66.41 million international tourists as per official data.

Based on age, the global ethno tourism community based eco tourism industry was divided into over 55, 46-55, 46-45, 26-25, 18-25, and under 18.

Based on the tour type, the global market segments are group and solo. In 2023, the highest growth was witnessed in the group segment. While the trend of solo traveling has gained momentum in the last few years, group-based traveling continues to gain higher revenue due to safety-related parameters.

Moreover, group tours help manage budgets allowing travelers to seek more engaging experiences. According to market studies, more than 50% of the millennial population prefers to travel in groups.

Ethno Tourism Community Based Eco Tourism Market: Report Scope

Ethno Tourism Community Based Eco Tourism Market: Regional Analysis

Asia-Pacific is one of the highest market revenue generators in recent times

The global ethno tourism community based eco tourism market is currently led by Asia-Pacific. During the projection period, it is expected to continue dominating the market. Countries such as Japan, India, South Korea, China, Thailand, and others have a culturally rich heritage. Travelers from across the globe have shown extreme interest in learning the cultures of several Southeast Asian countries, including exploring food and clothing styles. India, for instance, is heavily popular for its religious culture, with a rich heritage showcasing centuries-old temples and worshiping sites.

India has recorded some of the highest statistics in terms of European visitors exploring ethno tourism offered across several parts of the country. Japan is one of the other countries contributing heavily to the region’s revenue in the ethno tourism community based eco tourism.

Some of the most popular cultural aspects of Japan that have gained attention worldwide include experiences associated with the Japanese tea ceremony, samurai & geisha culture, and viewing of cherry blossoms. In addition to this, governments from across Asian countries are focusing on sustainable tourism due to growing pollution and environmental damage caused by excess voyages.

Ethno Tourism Community Based Eco Tourism Market: Competitive Analysis

The global ethno tourism community based eco tourism market is led by players like:

• Natural Habitat Adventures
• Cultural Expeditions
• Intrepid Travel
• Community Based Tourism Institute (CBTI)
• Responsible Travel
• Sustainable Travel International
• Cultural Heritage Alliance
• Wild Frontiers
• Habitat for Humanity
• Tourism for Tomorrow
• Earthwatch
• EcoTourism Australia
• Wildlife Conservation Society
• G Adventures
• Greenloons

The global ethno tourism community based eco tourism market is segmented as follows:

By Nationality

• International
• Domestic

By Age

• Over 55
• 46-55
• 36-45
• 26-35
• 18-25
• Under 18

By Tour Type

• Group
• Solo

By demographic

• Kids
• Female
• Male
• Others

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa