Lawn Mowers Market Size, Share, Growth, Forecast 2030

Lawn Mowers Industry Prospective:

The global lawn mowers market size was worth around USD 28.2 billion in 2022 and is predicted to grow to around USD 46.6 billion by 2030 with a compound annual growth rate (CAGR) of roughly 6.5% between 2023 and 2030.       

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Lawn Mowers Market: Overview

A lawn mower is a machine that rotates one or more blades to trim grass to a uniform height. Using an internal combustion engine or an electric motor as a self-contained power source, lawn mower blades can also be propelled manually. The user of a lawn mower may adjust the cut height of the grass using several settings. Throughout the forecast period, the lawn mowers market has had development potential due to consumers' increasing inclination for gardening activities such as backyard landscaping, cooking out in the backyard, and backyard beautifying. The increase in dual-income households paves the way for more money to be spent on consumer goods, landscaping, and yard maintenance, all of which will fuel the growth of the global lawn mowers market throughout the forecasted timeframe.

Key Insights

• As per the analysis shared by our research analyst, the global Lawn Mowers market is estimated to grow annually at a CAGR of around 6.5% over the forecast period (2023-2030).
• In terms of revenue, the global Lawn Mowers market size was valued at around USD 28.2 billion in 2022 and is projected to reach USD 46.6 billion, by 2030.
• The Lawn Mowers industry is driven by several factors such as growing urbanization and a growing hobby of individuals for gardening.
• Based on the product, the electric segment is expected to dominate the market during the forecast period.
• Based on the end-use, the residential segment is expected to capture the largest market share over the forecast period.
• Based on region, North America is expected to dominate the market during the forecast period.

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Lawn Mowers Market: Growth Drivers

The increasing demand for gardens and lawns drives market growth

The rising demand for garden and lawn care equipment is the primary growth factor of the lawn mowers market. Over the past ten years, consumers' interest in gardening-related activities has significantly risen, including grass maintenance, backyard adornment, and backyard barbecues. During the anticipated period, the popularity of sports including lawn tennis, croquet, cricket, football, hockey, and rugby is boosting the market. During the projection period, it is anticipated that demand for lawn mowers will expand due to better living circumstances and rising interest in gardening as a hobby. Thereby, driving the market growth during the forecast period.

Lawn Mowers Market: Restraints

Growing environmental concerns hamper the market growth

Although lawn mower machines have many advantages, there are a few drawbacks to be aware of. The fact that lawn mowers generate a significant number of pollutants is one of its biggest downsides, which is causing serious environmental issues. The use of these devices is subject to several strict laws that are being imposed by governments in various nations. According to the US Environmental Protection Agency, a brand-new gas-powered lawn mower emits as much pollution as 11 brand-new automobiles operated for an hour. This proves that lawn mowers are bad for the environment. Older two-stroke engines conduct poor fuel combustion, with around 30% of the fuel failing to complete combustion.

Lawn Mowers Market: Opportunities

Growing product launch offers a lucrative opportunity for market growth

The growing product launches in the lawn mowers industry are expected to propel the market growth during the forecast period. For instance, in February 2023, the all-new Z370R Electric ZTrakTM Residential Zero Turn Mower from John Deere, a world leader in cutting-edge and potent grass equipment, adds to its line of goods built for the future. The John Deere electric residential zero-turn mower is designed for home-owners who wish to simply maintain the appearance of their yard with less upkeep, simpler operation, and greater operator comfort due to less noise and vibration when mowing. The new Z370R Electric ZTrak gives landowners choices when assessing their lawn-care requirements and provides the excellent level of quality customers expect in a John Deere mower along with an extra zap of energy to propel them into the future. Thus, this is expected to drive revenue growth.

Lawn Mowers Market: Challenges

Seasonality and weather dependency pose a challenge to market growth

The demand for lawn mowers is incredibly seasonal and significantly influenced by the weather. Sales usually reach their peak in the spring and summer when grass grows more quickly and requires more upkeep. Sales during the winter months might go off dramatically in areas with severe winters. Therefore, seasonality and weather dependency are expected to be a major challenges for the lawn mower market growth during the forecast period.

Lawn Mowers Market: Segmentation

The global Lawn Mowers industry is segmented based on product, end-use, and region.

Based on the product, the global market is bifurcated into manual, electric, petrol, robotic, and others. The electric segment is expected to dominate the market during the forecast period. Due to their environmental friendliness, usability, and technical developments, electric lawn mowers have become quite popular in the lawn care sector. Customers are choosing environmentally friendly lawn care solutions as a result of growing worries about air pollution and climate change, which has raised demand for electric models. Additionally, for cordless electric mowers, ongoing advancements in battery technology have led to longer runtimes and quicker charging. Smart features like app-based control and monitoring have also increased their appeal. Thereby, driving the segment growth.

Based on the end-use, the lawn mowers industry is bifurcated into residential and commercial. The residential segment is expected to capture the largest market share over the forecast period. In a domestic situation, lawn mowers are typically utilized for gardening tasks, however in commercial settings, they are employed for extensive landscaping tasks and grass upkeep. After 2021, the residential market's demand for lawn mowers increased, reaching a high of USD 18 billion in 2022. This high demand is attributed to the growth of remote working environments throughout the world, which gives customers time to enjoy hobbies like gardening or do-it-yourself gardening from the comfort of their homes. The demand for gardening-related items increased as people started to spend more time at home; this trend is anticipated to continue for at least the next two years. Thus, driving the market growth.

Lawn Mowers Market: Report Scope

Lawn Mowers Market: Regional Analysis

North America is expected to dominate the market growth over the forecast period

North America is expected to dominate the global lawn mowers market over the forecast period. The development of cutting-edge lawn mowers by market players, along with the rising trend of urban gardening and landscaping in residential and commercial projects in developed nations in the region, is boosting market expansion in the area throughout the projected period. Moreover, longer working hours and hectic lifestyles brought on by globalization typically influence home chores and free time. Because of this, more individuals are looking for other methods to obtain more leisure time by cutting back on or doing away with the time needed for mowing the lawn, which increases demand in the area. Self-propelled walk-behind electric lawn mowers with transmission power in the drive wheels have simple controls and are lightweight, which helps the region develop. On the other hand, Europe also holds a significant market share in the lawn mowers market. The market growth in the region is attributed to Europe's diverse landscapes, ranging from large suburban lawns to small urban gardens, and expansive public parks, which contribute to the demand for a variety of lawn mowers. Thus, this is expected to drive the market growth in the region.

Lawn Mowers Market: Competitive Analysis

The global Lawn Mowers market is dominated by players like:

• Briggs Stratton
• Fiskars
• American Honda Motor Co. Inc.
• Deere & Company
• Falcon Garden Tools
• Ariens Company
• Husqvarna Group
• MTD Products
• Robert Bosch GmbH
• Robomow Friendly House
• The Toro Company

The global Lawn Mowers market is segmented as follows:

By Product

• Manual
• Electric
• Petrol
• Robotic
• Others

By End-use

• Residential
• Commercial

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa