Location Intelligence Software Market Size, Share, And Growth Report 2032

Location Intelligence Software Market: Size

The global Location Intelligence Software market size was worth around USD 20.67 billion in 2023 and is predicted to grow to around USD 55.51 billion by 2032 with a compound annual growth rate (CAGR) of roughly 11.6% between 2024 and 2032.

The study provides historical data from 2018 to 2022 along with a forecast from 2024 to 2032 based on revenue (USD billion). The report covers a forecast and an analysis of the Location Intelligence Software market on a global and regional level.

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Location Intelligence Software Market: Overview

Location intelligence software is a business intelligence solution that helps analyze data to identify the relationship between objects based on their physical locations. These solutions are utilized by analysts and data scientists to determine business insights from various tools. Location intelligence tools facilitate users to view trends on maps and graphics and optimize business opportunities accordingly.

Location intelligence software is a full-fledged analytical solution, which helps organizations in collecting data and mapping spatial analysis. With the help of these solutions, organizations can determine the best-suited location for business operating a business and providing services. Various companies from various sectors, such as retail, BFSI, IT and telecom, etc., are opting for these solutions to expand their businesses across different countries. Rising investments in analytics solutions are one of the key growth drivers of the location intelligence software market. Organizations like Salesforce.com provide predictive analytics solutions to its clients. In 2017, the company provided these solutions to around 1,800 organizations, out of which 16% were marketers. This is anticipated to further drive the location intelligence software market over the forecast timespan. Location intelligence software helps organizations to reduce the cost of an asset during its lifecycle and increase customer engagement and satisfaction. In 2017, the global assets under management reached USD 88.5 trillion, i.e., more than 11% in comparison to the previous year. This growth was due to the regional expansion of various businesses. Organizations, such as Volkswagen Group, Microsoft Corporation, Apple, Inc., and SAP SE, are focusing on investing in developing economies of the Asia Pacific region.

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Location Intelligence Software Market: Segmentation

The study provides a crucial view of the location intelligence software market by segmenting it based on deployment mode, application, end-user, vertical, and region. All the segments of the location intelligence software market have been analyzed based on present and future trends and the market is estimated from 2024 to 2032.

By deployment mode, the market includes cloud-based and on-premises. The cloud-based segment is expected to hold a major market share, whereas the on-premise segment is projected to register the highest rate of growth over the forecast timespan.

On the basis of application, the market is categorized into mapping, spatial analytics, demographic analytics, and others. The spatial analytics segment is anticipated to hold the highest share while the demographic analytics segment is anticipated to grow notably over the estimated timespan.

Location Intelligence Software Market: Report Scope

Location Intelligence Software Market: Regional Analysis

The regional segment comprises the current and forecast demand for the Middle East and Africa, North America, Asia Pacific, Latin America, and Europe. 

North America is estimated to hold the largest share of the location intelligence software market, owing to the rising software demand in the IT and telecom sector. The U.S. will make notable contributions to the region’s location intelligence software market. Latin America is estimated to grow considerably in the location intelligence software market globally, owing to the increasing adoption of technology by the real estate sector.

Location Intelligence Software Market: Competitive Players

Some noticeable players of the location intelligence software market are:

• Alteryx
• Caliper Corporation
• CartoDB
• CPIT
• Cubeware
• Esri
• Fract Inc.
• Gadberry Group
• Galigeo
• GB Group
• Geoblink
• GXperts
• Maptive
• Pitney Bowes
• SpatialTEQ
• Viavi Solutions

The Global Location Intelligence Software Market is segmented as follows:

Global Location Intelligence Software Market: By Deployment Mode

• Cloud-Based
• On-Premises

Global Location Intelligence Software Market: By Application

• Mapping
• Spatial Analytics
• Demographic Analytics
• Others

Global Location Intelligence Software Market: By End-User

• SMEs
• Large Enterprises

Global Location Intelligence Software Market: By Vertical

• Real Estate
• BFSI
• IT and Telecom
• Retail and E-commerce
• Media and Entertainment
• Others

Global Location Intelligence Software Market: By Region

• North America
  • The U.S.
• Europe
  • UK
  • France
  • Germany
• Asia Pacific
  • China
  • Japan
  • India
• Latin America
  • Brazil
• Middle East and Africa