Men's Grooming Products Market Size & Share Report, Growth, Trends, 2032

Men's Grooming Products Market Insights

Zion Market Research has published a report on the global Men's Grooming Products Market, estimating its value at USD 219.29 Billion in 2023, with projections indicating that it will reach USD 447.22 Billion by 2032. The market is expected to expand at a compound annual growth rate (CAGR) of 8.24% over the forecast period 2024-2032. The report explores the factors fueling market growth, the hitches that could hamper this expansion, and the opportunities that may arise in the Men's  Grooming Products industry. Additionally, it offers a detailed analysis of how these elements will affect market demand dynamics and market performance throughout the forecast period.

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Introduction

Men’s grooming products includes myriad items such as shampoos, moisturizers, hair care, skin care, deodorants, shaving creams, colognes, concealers, bronzers, serums, and shave care. The key reason for grooming is to maintain body cleanliness and hygiene of the body parts. These products are used for not only enhancing the outer appearance but also for the men to look attractive & pleasant as well as cheerful and lively.

Market Growth Dynamics

Escalating awareness among the consumers on personal appearance is anticipated to embellish the market expansion over the forecast timespan. Additionally, swift breakthroughs in myriad grooming services like beard wax, hair spray, and hair perfumes will provide humungous growth avenues to the market over the forthcoming years. Thriving ecommerce activities across the globe will embellish the market trends over the forecast timespan.

In addition to this, growing media penetration and growing need for having appealing looks or facial appearance will prop up the market growth over the forecast timeline. Massive demand for anti-aging creams, moisturizers, scrubs, and whitening screams will propel the business trends. Apparently, increase in the per capita income will prompt the market expansion over the forthcoming years.

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Global Men's Grooming Products Market: Segmentation

The study provides a decisive view of the grooming products market by segmenting the market based on by product type, by distribution channel and by region. All the segments have been analyzed based on present and future trends and the market is estimated from 2024 to 2032.

By product type analysis includes fragrances, hair care, skin care and others.

On the basis of distribution channel analysis includes pharmacy, supermarket/hypermarket, convenience stores, e-commerce and others.

The Regional segment includes the current and forecast demand for North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa.

Men's Grooming Products Market: Report Scope

Asia Pacific To Account Remarkably Towards Overall Market Revenue By 2032

The growth of the market in the Asia Pacific zone during the period from 2020 to 2026 is credited to growing urbanization in the countries like India, Thailand, China, and Indonesia. Apart from this, rising awareness about beauty along with increase in the promotion of beauty products as well as personal care & cosmetic products on television, print media, and internet will drive the regional market trends. Increase in the number of retail outlets like hypermarkets & supermarkets as well as online shopping will enlarge the business scope in the Asia Pacific zone within next few years.

Furthermore, surge in the usage of skin enhancing cosmetics, facials, body shaving creams & products, and hair dyes & colors will create new growth avenues for the men’s grooming products business in the Asia Pacific zone in the years ahead.

Key players profiled in the report include Colgate-Palmolive Company, Beiersdorf AG, Johnson & Johnson Consumer Inc., Procter & Gamble Co., and L'Oréal SA.

The global men’s grooming products market is segmented as follows:

By product Type:

• Fragrances
• Hair Care
• Skin Care
• Others

By distribution channel:

• Pharmacy
• Supermarket/Hypermarket
• Convenience Stores
• E-commerce
• Others

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa