Pet GPS Tracker Market Size, Share, Trends, Growth and Forecast 2030

Pet GPS Tracker Industry Prospective:

The global pet GPS tracker market size was evaluated at $127 million in 2022 and is slated to hit $270 million by the end of 2030 with a CAGR of nearly 9.89% between 2023 and 2030.

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Pet GPS Tracker Market: Overview

A pet GPS tracker is equipment that makes use of a global positioning system for tracking and locating pets in real-time. Moreover, it helps the pet owners to know the location of their pets if they go missing. In addition to this, these products make use of GPS technology to offer real-time updates on the location of pets. For the record, the pet GPS tracker helps the owner monitor the pet’s exact site on a smartphone map.

Reportedly, a large number of pet GPS trackers possess geofencing abilities that help in creating virtual boundaries as well as safer zones. This, in turn, will help the owner receive an alarm on the smartphone if the pet moves out from a pre-defined area sorted by the pet GPS tracker.  

Key Insights

• As per the analysis shared by our research analyst, the global pet GPS tracker market is projected to expand annually at the annual growth rate of around 9.89% over the forecast timespan (2023-2030)
• In terms of revenue, the global pet GPS tracker market size was evaluated at nearly $127 million in 2022 and is expected to reach $270 million by 2030.
• The global pet GPS tracker market is anticipated to grow rapidly over the forecast timeline owing to technological breakthroughs along with the ability to track the location of the missing pet.
• In terms of application, the identification & tracking segment is slated to register the highest CAGR over the forecast period.
• Based on technology, the GPS segment is expected to dominate the segmental growth in the upcoming years.
• Region-wise, the North American pet GPS tracker industry is projected to register the fastest CAGR during the assessment timeline.

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Pet GPS Tracker Market: Growth Factors

Favorable product features to boost the scope of growth of the global market over 2023-2030

Technological breakthroughs along with the ability to track the location of the missing pet have enhanced the demand for pet GPS trackers. Additionally, the compactness, lightweight, dustproofing, and waterproofing features of the product will steer the growth of the global pet GPS tracker market. Moreover, an increase in the purchase of the product can be attributed to the ability of the GPS tracker to utilize a cellular network to locate objects placed anywhere across the globe. Such features of the product like the pet GPS tracker can enhance its sales as well as global market profitability. Furthermore, GPS tracker offers a slew of benefits such as high precision, global coverage, and unlimited range as well as independent location, thereby driving the global market trends.

Reduced costs and lower noise susceptibility can prop up the scope of the global market surge in the coming years. Launching of innovative products is predicted to make lucrative contributions towards the global market earnings. For instance, in November 2023, Garmin Limited, a key firm developing GPS systems, introduced the Alpha LTE tracker in various nations of the European Union. The product is attached to the collar of the dog and helps in using GPS to locate the pet. Moreover, the GPS attached to the dog’s collar also helps in integrating multicolored LED for viewing the pet in low lighting.  

Pet GPS Tracker Market: Restraints

A surge in raw material costs can decimate the progression of industry globally

Lack of product supply and rise in the raw component prices can retard the growth of the pet GPS tracker industry globally. Strict laws controlling the use of GPS systems along with licensing the use of these products can pose a big hurdle in the growth of the industry across the globe.  

Pet GPS Tracker Market: Opportunities

Real-time monitoring & waterproofing characteristics to open new growth avenues for the global market  

Favorable features such as real-time monitoring, smartphone app integration, waterproof capability, and pet activity monitoring will open new avenues of growth for the global pet GPS tracker market in the upcoming years.  

Pet GPS Tracker Market: Challenges

Supply chain oscillations pose a big challenge for the global industry over the forecast period

Strict import and export duties on the product and supply chain disruptions can prove to be a huge impediment to the demand and growth of the pet GPS tracker industry across the globe.  

Pet GPS Tracker Market: Segmentation

The global pet GPS tracker market is sectored into application, type, technology, offerings, and region.                                       

In application terms, the pet GPS tracker market across the globe is segregated into identification & tracking, safety & security, behavior monitoring & control, medical diagnosis & treatment, and facilitation segments. Furthermore, the identification & tracking segment, which acquired nearly 27% of the global market revenue in 2022, is projected to record the highest gains over the forecast timeline. The progression of the segment from 2023 to 2030 can be endorsed to large-scale demand for pet GPS trackers for identifying & tracking the whereabouts of pets who are missing or stolen or have lost their way home.

Based on the technology, the global pet GPS tracker industry is sectored into RFID, sensors, and GPS segments. Additionally, the GPS segment, which acquired a key share of the global industry in 2022, is predicted to lead the segmental surge in the next few years. The segmental expansion from 2023 to 2030 can be due to a massive increment in the use of GPS systems in the product for monitoring the real-time location of pets such as dogs in European countries and the U.S.  

Pet GPS Tracker Market: Report Scope

Pet GPS Tracker Market: Regional Insights

Europe is predicted to maintain the number one position in the global pet GPS tracker market over the years ahead

Europe, which contributed about three-fourths of the global pet GPS tracker market revenue in 2022, will be a leading region in the coming seven years. In addition to this, the regional market progression over the forecast period can be attributed to the large-scale presence of pets in European countries totaling about 267 million pets on which the product can be mounted. Moreover, the presence of giant manufacturers in the continent has contributed immensely towards the growth of the market in the region. Countries such as Russia and Ukraine are the key revenue contributors to the market in Europe.

North American pet GPS tracker industry is set to record the fastest CAGR in the coming eight years. The elevation of the industry in the North American sub-continent can be subject to a prominent increment in the dog population in the U.S. Apart from this, the rise in the number of pet owners in the country has accounted for majorly for the industry growth in North America. A rise in the aging population and low birth rate in the countries of North America has boosted the pet adoption rate in North America, thereby promoting product demand in the region.  

Pet GPS Tracker Market: Competitive Space

The global pet GPS tracker market profiles key players such as:

• Pitpatpet Limited
• Dongguan ShuangXin Industry Company Limited
• Whistle GO
• Wagtag
• Jiobits
• Tractive
• Kippy
• Pawscout
• Shenzhen Motto Electronics Company Limited
• Fi
• Weenect Inc.
• Yepzon
• Jupin Group Company Limited
• Trackimo
• Dynotag

The global pet GPS tracker market is segmented as follows:

By Application

• Identification & Tracking
• Safety & Security
• Behavior Monitoring & Control
• Medical Diagnosis & Treatment
• Facilitation

By Type

• Non-Waterproof
• Waterproof

By Technology

• RFID
• Sensors
• GPS

By Offerings

• Software & Associated Services
•  Hardware Device

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa