Smart Pet Feeder Market Trend, Share, Growth, Size and Forecast 2030

Smart Pet Feeder Industry Prospective:

The global smart pet feeder market size was worth around USD 5,360.23 million in 2022 and is predicted to grow to around USD 15,162.23 million by 2030 with a compound annual growth rate (CAGR) of roughly 13.88% between 2023 and 2030.

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Smart Pet Feeder Market: Overview

Smart pet feeders are electronic advanced devices that automate the process of feeding pets. These tools eliminate the need for manually measuring pet food products and putting them in a disk for the pets to feed. Smart pet feeders are operated using smart devices such as smartphones, tablets, and laptops with the aid of connecting software and either through WiFi, Bluetooth, or cable connection. The urban population is currently the largest consumer group for these devices driven by several personal and external factors such as device cost, consumer awareness, and access to digital systems. It is relatively a new market and has witnessed increased growth since COVID-19 since many people spent more time at home thus gaining a better understanding of pet food needs.

Smart feeders for domesticated animals or pets can be highly beneficial, especially for pets who are struggling with medical issues and need to follow a restricted diet regime. However, the tool also has certain drawbacks that limit its overall acceptance rate. Unless smart pet feeder providers can manage these limitations, the market will not reach its true potential.

Key Insights:

• As per the analysis shared by our research analyst, the global smart pet feeder market is estimated to grow annually at a CAGR of around 13.88% over the forecast period (2023-2030)
• In terms of revenue, the global smart pet feeder market size was valued at around USD 5,360.23 million in 2022 and is projected to reach USD 15,162.23 million, by 2030.
• The smart pet feed market is projected to grow at a significant rate due to the growing urban population across the globe
• Based on connectivity segmentation, WiFi was predicted to show maximum market share in the year 2022
• Based on sales channel segmentation, offline sales channel was the leading segment in 2022
• On the basis of region, North America was the leading revenue generator in 2022

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Smart Pet Feeder Market: Growth Drivers

Growing urban population across the globe to drive market growth

The global smart pet feeder market is expected to grow due to the growing urban population across the globe. Smart pet feeders are powered by digital devices and telecommunication technologies. Urban areas and the population residing in these areas have access to all essential resources. Furthermore, consumer awareness in urban regions is higher as compared to remote locations in which pet owners continue to use traditional methods of feeding pets. Furthermore, since an average urban citizen spends less time at home due to work-related or other obligations, smart pet feeders can be extremely helpful to ensure that the pets remain properly fed even when the owners are preoccupied.

The increasing infrastructure development projects alone have led to improved job opportunities in urban areas. The growing need for a comfortable lifestyle and access to better living conditions are further driving remote populations to urban regions. In addition to this, the regional governments are working on developing remote or rural areas to help them achieve access to digital systems. As per data published by the United Nations, more than 55% of the world population currently resides in urban areas with certain countries such as North America leading with the highest growth rate.

Increasing rate of pet obesity and other medical conditions to push market demand

The demand for smart pet feeders will be fueled by the increasing concerns over the rising rate of pet obesity across the globe. As per a 2020 report published by MARS, more than 40% of pets worldwide are estimated to suffer from obesity which also leads to additional medical problems. One of the primary ways of controlling pet weight or helping them lose weight is by allowing them to consume veterinarian-prescribed diet plans. It requires stringency in terms of portion and nutrition control. Managing pet food manually can make it difficult to determine the exact quantity of food to be given at the right time.

However, this issue is easily resolved with the help of devices available in the global smart pet feeder market. Owners can decide the timing and the quantity of the food that must be dispensed for the pets to consume. Furthermore, the device can be pre-arranged to dispense food at specific times without the owners worrying about their pets being fed.

Smart Pet Feeder Market: Restraints

Limited applications of smart devices in terms of pet feed to restrict market growth

The global smart pet feeder industry will be restricted in terms of growth due to product application limitations. For instance, smart feeders can only be used for cats and dogs. In the case of other types of pets, these feeders do deliver the expected results.

In addition to this, they can only be used for dry food. Some pets are given wet food depending on their needs and preferences. The traditional way of pet feeding is considered by pet owners as a time to spend and connect with their pets while smart technology may be perceived as more digital oriented and lacking an emotional touch.

Smart Pet Feeder Market: Opportunities

Growing number of market players with unique solutions could create growth opportunities

The global smart pet feeder market will receive more growth opportunities as the industry witnesses an increase in the number of product offerings by several brands. Since it is a new market, the smart pet feeder segment holds tremendous growth possibilities in several areas including consumer groups and product features, which remain unexplored. In May 2023, a leading designer of pet products, Pet Marvel, announced the launch of the Automatic 2-in-1 Pet Feeder and Water Dispenser. The product is made available on Kickstarter. It covers three essential aspects of pet feeding and is a few steps ahead of the older smart pet feeders.

For instance, it provides a more comprehensive solution by incorporating a water dispensing system along with a feeding solution as well as real-time remote monitoring since it is equipped with an in-built camera. The device is targeted toward cat owners since it consists of an advanced multi-cat facial recognition system. By installing a voice announcement feature, the company has managed to help pet owners create more memories when feeding their cats.

Growing pet owner population in emerging nations remains unexplored

The manufacturers of smart pet feeders must tap into the unexplored potential of emerging economies. The change in lifestyle and rising trend of adopting pets in nations with thriving economic growth could deliver better results in the coming years. In addition to this, several international pet care firms are promoting the adoption of stray animals including cats and dogs leading to an additional increase in the population of pet owners.

Smart Pet Feeder Market: Challenges

Lack of access to digital technology and habituating animals with modernized feeding systems will pose challenges

Most current smart pet feeders are powered by digital technology such as WiFi and Bluetooth. However, there is a large part of the global population that lacks access to proper internet connectivity. Additionally, pet owners may find it difficult to train their pets and make them comfortable with digital tools thus affecting the global smart pet feeder industry.

Smart Pet Feeder Market: Segmentation

The global smart pet feeder market is segmented based on connectivity, pet type, sales channel, and region.

Based on connectivity, the global market is segmented into WiFi, cellular, Bluetooth, and others. In 2022, the highest growth was observed in the WiFi segment as a result of an increase in the number of products that are powered by WiFi. The technology is more reliable and results in prompt response to the frequent including food dispensing. Further, the growing trend of smart home curation and the Internet of Things (IoT) may help in delivering better results. The latest product launch by Xiaomi connects to a 2.4G Wi-Fi network.

Based on pet type, the global smart pet feeder industry is divided into cats and dogs.

Based on sales channel, the global market segments are offline sales channel and online sales channel. In 2022, the offline segment was the leading revenue generator. Since it is an emerging market and users are getting to know the products, they prefer to buy the feeders through offline channels since consumers tend to have better confidence in retail suppliers. However, the aggressive marketing strategy adopted by companies to advertise online services may aid higher growth in the online segment during the projection period. In 2022, the total share of online consumer electronic sales was close to 50% as per official reports.

Smart Pet Feeder Market: Report Scope

Smart Pet Feeder Market: Regional Analysis

North America to record the highest sales rate during the forecast period

The global smart pet feeder market will be led by North America during the projection period. The reason for the higher growth rate is the growing consumer awareness along with the existence of an extensive consumer base. As per official data, more than 65.9% of the US household is home to one or more dogs as pets. Cats are also highly popular as pet animals in the regional market. In addition to this, since the US is an advanced and digital economy, the average household in Canada and the US is more digitally equipped as compared to other countries. The regional population shows high comfort levels with digital systems. The importance of pet care in these countries remains unmatched.

Additionally, there are strict rules in place against pet and animal cruelty leading to higher empathy among the regional pet owners. In June 2023, PETLIBRO, a US-based supplier of smart pet products, launched the PETLIBRO Space Automatic Feeder equipped with vacuum sealing technology but improving hygiene by preventing the pets from contracting common diseases such as Aspergillosis and Salmonellosis.

Smart Pet Feeder Market: Competitive Analysis

The global smart pet feeder market is led by players like:

• HoneyGuaridan
• Petnet
• Feed and Go
• PetSafe
• DOUXO
• Sure Petcare
• Pet Tutor
• PetKit
• Radio Systems Corporation
• Petwant Jempet
• Petzilla
• Arf Pets
• Xiaomi
• WOpet

The global smart pet feeder market is segmented as follows:

By Connectivity

• WiFi
• Cellular
• Bluetooth
• Others

By Pet Type

• Cats
• Dogs

By Sales Channel

• Offline Sales Channel
• Online Sales Channel

By Region

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa