- Chapter No. 1 Introduction
- 1.1. Report Description
- 1.1.1. Purpose of the Report
- 1.1.2. USP & Key Offerings
- 1.2. Key Benefits for Stakehulders
- 1.3. Target Audience
- 1.4. Report Scope
- Chapter No. 2 Executive Summary
- 2.1. Key Findings
- 2.1.1. Top Investment Pockets
- 2.1.1.1. Market Attractiveness Analysis, By Component
- 2.1.1.2. Market Attractiveness Analysis, By Display
- 2.1.1.3. Market Attractiveness Analysis, By Application
- 2.1.1.4. Market Attractiveness Analysis, By Region
- 2.2. Market Snapshot
- 2.3. Global Augmented Reality Market, 2016 – 2028 (USD Billion)
- 2.4. Insights from Primary Respondents
- Chapter No. 3 COVID 19 Impact Analysis
- 3.1. Impact Assessment of COVID-19 Pandemic, By Region
- 3.1.1. North America
- 3.1.2. Europe
- 3.1.3. Asia Pacific
- 3.1.4. Latin America
- 3.1.5. The Middle-East and Africa
- 3.2. Quarterly Market Revenue and Forecast by Region 2020 & 2021
- 3.3. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Billion)
- 3.4. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Billion)
- 3.5. Key Strategies Undertaken by Companies to Tackle COVID-19
- 3.5.1. Company Quarterly Revenue Analysis, 2019 & 2020
- 3.6. Short Term Dynamics
- 3.7. Long Term Dynamics
- Chapter No. 4 Augmented Reality Market – Component Segment Analysis
- 4.1. Overview
- 4.1.1. Market Revenue Share, By Component, 2020 & 2028
- 4.2. Hardware (Sensor, Semiconductor, and Display)
- 4.2.1. Market Size and Forecast, By Region (USD Billion)
- 4.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 4.2.3. Key Market Trends, Growth Factors, & Opportunities
- 4.3. Software
- 4.3.1. Market Size and Forecast, By Region (USD Billion)
- 4.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 4.3.3. Key Market Trends, Growth Factors, & Opportunities
- Chapter No. 5 Augmented Reality Market – Display Segment Analysis
- 5.1. Overview
- 5.1.1. Market Revenue Share, By Display, 2020 & 2028
- 5.2. Head-mounted display
- 5.2.1. Market Size and Forecast, By Region (USD Billion)
- 5.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 5.2.3. Key Market Trends, Growth Factors, & Opportunities
- 5.3. Head-up display
- 5.3.1. Market Size and Forecast, By Region (USD Billion)
- 5.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 5.3.3. Key Market Trends, Growth Factors, & Opportunities
- 5.4. Handheld display
- 5.4.1. Market Size and Forecast, By Region (USD Billion)
- 5.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 5.4.3. Key Market Trends, Growth Factors, & Opportunities
- 5.5. Spatial display
- 5.5.1. Market Size and Forecast, By Region (USD Billion)
- 5.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 5.5.3. Key Market Trends, Growth Factors, & Opportunities
- Chapter No. 6 Augmented Reality Market – Application Segment Analysis
- 6.1. Overview
- 6.1.1. Market Revenue Share, By Application, 2020 & 2028
- 6.2. Aerospace & Defence
- 6.2.1. Market Size and Forecast, By Region (USD Billion)
- 6.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.2.3. Key Market Trends, Growth Factors, & Opportunities
- 6.3. Industrial
- 6.3.1. Market Size and Forecast, By Region (USD Billion)
- 6.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.3.3. Key Market Trends, Growth Factors, & Opportunities
- 6.4. Consumer
- 6.4.1. Market Size and Forecast, By Region (USD Billion)
- 6.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.4.3. Key Market Trends, Growth Factors, & Opportunities
- 6.5. Commercial
- 6.5.1. Market Size and Forecast, By Region (USD Billion)
- 6.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.5.3. Key Market Trends, Growth Factors, & Opportunities
- 6.6. E-Commerce
- 6.6.1. Market Size and Forecast, By Region (USD Billion)
- 6.6.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.6.3. Key Market Trends, Growth Factors, & Opportunities
- 6.7. Retails
- 6.7.1. Market Size and Forecast, By Region (USD Billion)
- 6.7.2. Comparative Revenue Analysis, By Country, 2020 & 2028
- 6.7.3. Key Market Trends, Growth Factors, & Opportunities
- Chapter No. 7 Augmented Reality Market – Regional Analysis
- 7.1. Overview
- 7.1.1. Global Market Revenue Share, By Region, 2020 & 2028
- 7.1.2. Global Market Revenue, By Region, 2016 – 2028 (USD Billion)
- 7.2. North America
- 7.2.1. North America Market Revenue, By Country, 2016 – 2028 (USD Billion)
- 7.2.2. North America Market Revenue, By Component, 2016 – 2028
- 7.2.3. North America Market Revenue, By Display, 2016 – 2028
- 7.2.4. North America Market Revenue, By Application, 2016 – 2028
- 7.2.5. U.S.
- 7.2.5.1. U.S. Market Revenue, By Component 2016 – 2028
- 7.2.5.2. U.S. Market Revenue, By Display, 2016 – 2028
- 7.2.5.3. U.S. Market Revenue, By Application, 2016 – 2028
- 7.2.6. Canada
- 7.2.6.1. Canada Market Revenue, By Component, 2016 – 2028
- 7.2.6.2. Canada Market Revenue, By Display, 2016 – 2028
- 7.2.6.3. Canada Market Revenue, By Application, 2016 – 2028
- 7.2.7. Mexico
- 7.2.7.1. Mexico Market Revenue, By Component, 2016 – 2028
- 7.2.7.2. Mexico Market Revenue, By Display, 2016 – 2028
- 7.2.7.3. Mexico Market Revenue, By Application, 2016 – 2028
- 7.3. Europe
- 7.3.1. Europe Market Revenue, By Country, 2016 – 2028 (USD Billion)
- 7.3.2. Europe Market Revenue, By Component, 2016 – 2028
- 7.3.3. Europe Market Revenue, By Display 2016 – 2028
- 7.3.4. Europe Market Revenue, By Application, 2016 – 2028
- 7.3.5. Germany
- 7.3.5.1. Germany Market Revenue, By Component, 2016 – 2028
- 7.3.5.2. Germany Market Revenue, By Display, 2016 – 2028
- 7.3.5.3. Germany Market Revenue, By Application, 2016 – 2028
- 7.3.6. France
- 7.3.6.1. France Market Revenue, By Component, 2016 – 2028
- 7.3.6.2. France Market Revenue, By Display, 2016 – 2028
- 7.3.6.3. France Market Revenue, By Application, 2016 – 2028
- 7.3.7. U.K.
- 7.3.7.1. U.K. Market Revenue, By Component, 2016 – 2028
- 7.3.7.2. U.K. Market Revenue, By Display, 2016 – 2028
- 7.3.7.3. U.K. Market Revenue, By Application, 2016 – 2028
- 7.3.8. Italy
- 7.3.8.1. Italy Market Revenue, By Component, 2016 – 2028
- 7.3.8.2. Italy Market Revenue, By Display, 2016 – 2028
- 7.3.8.3. Italy Market Revenue, By Application, 2016 – 2028
- 7.3.9. Spain
- 7.3.9.1. Spain Market Revenue, By Component, 2016 – 2028
- 7.3.9.2. Spain Market Revenue, By Display, 2016 – 2028
- 7.3.9.3. Spain Market Revenue, By Application, 2016 – 2028
- 7.3.10. Rest of Europe
- 7.3.10.1. Rest of Europe Market Revenue, By Component, 2016 – 2028
- 7.3.10.2. Rest of Europe Market Revenue, By Display, 2016 – 2028
- 7.3.10.3. Rest of Europe Market Revenue, By Application, 2016 – 2028
- 7.4. Asia Pacific
- 7.4.1. Asia Pacific Market Revenue, By Country, 2016 – 2028 (USD Billion)
- 7.4.2. Asia Pacific Market Revenue, By Component, 2016 – 2028
- 7.4.3. Asia Pacific Market Revenue, By Display, 2016 – 2028
- 7.4.4. Asia Pacific Market Revenue, By Application, 2016 – 2028
- 7.4.5. China
- 7.4.5.1. China Market Revenue, By Component, 2016 – 2028
- 7.4.5.2. China Market Revenue, By Display, 2016 – 2028
- 7.4.5.3. China Market Revenue, By Application, 2016 – 2028
- 7.4.6. Japan
- 7.4.6.1. Japan Market Revenue, By Component, 2016 – 2028
- 7.4.6.2. Japan Market Revenue, By Display, 2016 – 2028
- 7.4.6.3. Japan Market Revenue, By Application, 2016 – 2028
- 7.4.7. India
- 7.4.7.1. India Market Revenue, By Component, 2016 – 2028
- 7.4.7.2. India Market Revenue, By Display, 2016 – 2028
- 7.4.7.3. India Market Revenue, By Application, 2016 – 2028
- 7.4.8. South Korea
- 7.4.8.1. South Korea Market Revenue, By Component, 2016 – 2028
- 7.4.8.2. South Korea Market Revenue, By Display, 2016 – 2028
- 7.4.8.3. South Korea Market Revenue, By Application, 2016 – 2028
- 7.4.9. South-East Asia
- 7.4.9.1. South-East Asia Market Revenue, By Component, 2016 – 2028
- 7.4.9.2. South-East Asia Market Revenue, By Display, 2016 – 2028
- 7.4.9.3. South-East Asia Market Revenue, By Application, 2016 – 2028
- 7.4.10. Rest of Asia Pacific
- 7.4.10.1. Rest of Asia Pacific Market Revenue, By Component, 2016 – 2028
- 7.4.10.2. Rest of Asia Pacific Market Revenue, By Display, 2016 – 2028
- 7.4.10.3. Rest of Asia Pacific Market Revenue, By Application, 2016 – 2028
- 7.5. Latin America
- 7.5.1. Latin America Market Revenue, By Country, 2016 – 2028 (USD Billion)
- 7.5.2. Latin America Market Revenue, By Component, 2016 – 2028
- 7.5.3. Latin America Market Revenue, By Display, 2016 – 2028
- 7.5.4. Latin America Market Revenue, By Application, 2016 – 2028
- 7.5.5. Brazil
- 7.5.5.1. Brazil Market Revenue, By Component, 2016 – 2028
- 7.5.5.2. Brazil Market Revenue, By Display, 2016 – 2028
- 7.5.5.3. Brazil Market Revenue, By Application, 2016 – 2028
- 7.5.6. Argentina
- 7.5.6.1. Argentina Market Revenue, By Component, 2016 – 2028
- 7.5.6.2. Argentina Market Revenue, By Display, 2016 – 2028
- 7.5.6.3. Argentina Market Revenue, By Application, 2016 – 2028
- 7.5.7. Rest of Latin America
- 7.5.7.1. Rest of Latin America Market Revenue, By Component, 2016 – 2028
- 7.5.7.2. Rest of Latin America Market Revenue, By Display, 2016 – 2028
- 7.5.7.3. Rest of Latin America Market Revenue, By Application, 2016 – 2028
- 7.6. The Middle-East and Africa
- 7.6.1. The Middle-East and Africa Market Revenue, By Country, 2016 – 2028 (USD Billion)
- 7.6.2. The Middle-East and Africa Market Revenue, By Component, 2016 – 2028
- 7.6.3. The Middle-East and Africa Market Revenue, By Display, 2016 – 2028
- 7.6.4. The Middle-East and Africa Market Revenue, By Application, 2016 – 2028
- 7.6.5. GCC Countries
- 7.6.5.1. GCC Countries Market Revenue, By Component, 2016 – 2028
- 7.6.5.2. GCC Countries Market Revenue, By Display, 2016 – 2028
- 7.6.5.3. GCC Countries Market Revenue, By Application, 2016 – 2028
- 7.6.6. South Africa
- 7.6.6.1. South Africa Market Revenue, By Component, 2016 – 2028
- 7.6.6.2. South Africa Market Revenue, By Display, 2016 – 2028
- 7.6.6.3. South Africa Market Revenue, By Application, 2016 – 2028
- 7.6.7. Rest of Middle-East Africa
- 7.6.7.1. Rest of Middle-East Africa Market Revenue, By Component, 2016 – 2028
- 7.6.7.2. Rest of Middle-East Africa Market Revenue, By Display, 2016 – 2028
- 7.6.7.3. Rest of Middle-East Africa Market Revenue, By Application, 2016 – 2028
- Chapter No. 8 Augmented Reality Market – Industry Analysis
- 8.1. Introduction
- 8.2. Market Drivers
- 8.2.1. Driving Factor 1 Analysis
- 8.2.2. Driving Factor 2 Analysis
- 8.3. Market Restraints
- 8.3.1. Restraining Factor Analysis
- 8.4. Market Opportunities
- 8.4.1. Market Opportunity Analysis
- 8.5. Porter’s Five Forces Analysis
- 8.6. PEST Analysis
- 8.7. Regulatory Landscape
- 8.8. Technology Landscape
- 8.9. Regional Market Trends
- 8.9.1. North America
- 8.9.2. Europe
- 8.9.3. Asia Pacific
- 8.9.4. Latin America
- 8.9.5. The Middle-East and Africa
- 8.10. Pricing Analysis
- 8.11. Value Chain Analysis
- 8.12. Downstream Buyers
- 8.13. Distributors/Traders List
- Chapter No. 9 Competitive Landscape
- 9.1. Company Market Share Analysis – 2019
- 9.1.1. Global Augmented Reality Market: Company Market Share, 2019
- 9.1.2. Global Augmented Reality Market, Company Market Revenue, 2016 – 2019 (USD Billion)
- 9.1.3. Global Augmented Reality Market, Company Y-o-Y Growth, 2017 – 2019 (%)
- 9.1.4. Global Augmented Reality Market: Radar Determinant Chart, 2019
- 9.2. Strategic Developments
- 9.2.1. Acquisitions & Mergers
- 9.2.2. New Product Launch
- 9.2.3. Regional Expansion
- 9.3. Company Strategic Developments – Heat Map Analysis
- Chapter No. 10 Company Profiles
- 10.1. Magic Leap
- 10.1.1. Company Overview
- 10.1.2. Key Executives
- 10.1.3. Product Portfolio
- 10.1.4. Financial Overview
- 10.1.5. Operating Business Segments
- 10.1.6. Business Performance
- 10.1.7. Recent Developments
- 10.2. Immersion
- 10.3. Apple
- 10.4. Sony
- 10.5. Blippar
- 10.6. Microsoft
- 10.7. Wikitude
- 10.8. Google
- 10.9. PTC
- 10.10. ODG
- Chapter No. 11 Marketing Strategy Analysis
- 11.1. Marketing Channel
- 11.2. Direct Marketing
- 11.3. Indirect Marketing
- 11.4. Marketing Channel Development Trends
- 11.5. Economic/Pulitical Environmental Change
- Chapter No. 12 Research Methodology
- 12.1. Research Methodology
- 12.2. Phase I - Secondary Research
- 12.3. Phase II - Data Modeling
- 12.3.1. Company Share Analysis Model
- 12.3.2. Revenue Based Modeling
- 12.4. Phase III - Primary Research
- 12.5. Research Limitations
Table Of Figures
List of Figures
FIG NO. 1. Market Attractiveness Analysis, By Component
FIG NO. 2. Market Attractiveness Analysis, By Display
FIG NO. 3. Market Attractiveness Analysis, By Application
FIG NO. 4. Market Attractiveness Analysis, By Region
FIG NO. 5. Global Augmented Reality Market Revenue, 2016 – 2028 (USD Billion)
FIG NO. 6. Impact of COVID-19 Pandemic in North America Countries
FIG NO. 7. Market Revenue Share, By Component, 2020 & 2028
FIG NO. 8. Global Augmented Reality Market for Hardware, Revenue (USD Billion) 2016 – 2028
FIG NO. 9. Comparative Revenue Analysis of Augmented Reality Market for Hardware, By Country, 2020 & 2028
FIG NO. 10. Global Augmented Reality Market for Software, Revenue (USD Billion) 2016 – 2028
FIG NO. 11. Comparative Revenue Analysis of Augmented Reality Market for Software, By Country, 2020 & 2028
FIG NO. 12. Market Revenue Share, By Display, 2020 & 2028
FIG NO. 13. Global Augmented Reality Market for Head-mounted, Revenue (USD Billion) 2016 – 2028
FIG NO. 14. Comparative Revenue Analysis of Augmented Reality Market for Head-mounted, By Country, 2020 & 2028
FIG NO. 15. Global Augmented Reality Market for Head-up, Revenue (USD Billion) 2016 – 2028
FIG NO. 16. Comparative Revenue Analysis of Augmented Reality Market for Head-up, By Country, 2020 & 2028
FIG NO. 17. Global Augmented Reality Market for Handheld, Revenue (USD Billion) 2016 – 2028
FIG NO. 18. Comparative Revenue Analysis of Augmented Reality Market for Handheld, By Country, 2020 & 2028
FIG NO. 19. Global Augmented Reality Market for Spatial, Revenue (USD Billion) 2016 – 2028
FIG NO. 20. Comparative Revenue Analysis of Augmented Reality Market for Spatial, By Country, 2020 & 2028
FIG NO. 21. Market Revenue Share, By Application, 2020 & 2028
FIG NO. 22. Global Augmented Reality Market for Aerospace & Defense, Revenue (USD Billion) 2016 – 2028
FIG NO. 23. Comparative Revenue Analysis of Augmented Reality Market for Aerospace & Defence, By Country, 2020 & 2028
FIG NO. 24. Global Augmented Reality Market for Industrial, Revenue (USD Billion) 2016 – 2028
FIG NO. 25. Comparative Revenue Analysis of Augmented Reality Market for Non-Industrial, By Country, 2020 & 2028
FIG NO. 26. Global Augmented Reality Market for Consumer, Revenue (USD Billion) 2016 – 2028
FIG NO. 27. Comparative Revenue Analysis of Augmented Reality Market for Consumer, By Country, 2020 & 2028
FIG NO. 28. Global Augmented Reality Market for Commercial, Revenue (USD Billion) 2016 – 2028
FIG NO. 29. Comparative Revenue Analysis of Augmented Reality Market for Commercial, By Country, 2020 & 2028
FIG NO. 30. Global Augmented Reality Market for E-Commerce, Revenue (USD Billion) 2016 – 2028
FIG NO. 31. Comparative Revenue Analysis of Augmented Reality Market for E-Commerce, By Country, 2020 & 2028
FIG NO. 32. Global Augmented Reality Market for Retails, Revenue (USD Billion) 2016 – 2028
FIG NO. 33. Comparative Revenue Analysis of Augmented Reality Market for Retails, By Country, 2020 & 2028
FIG NO. 34. Global Augmented Reality Market Revenue Share, By Region, 2020 & 2028
FIG NO. 35. North America Augmented Reality Market Revenue, 2016 - 2028 (USD Billion)
FIG NO. 36. Porter’s Five Forces Analysis for Global Augmented Reality Market
FIG NO. 37. PEST Analysis for Global Augmented Reality Market
FIG NO. 38. Pricing Analysis for Global Augmented Reality Market
FIG NO. 39. Value Chain Analysis for Global Augmented Reality Market
FIG NO. 40. Company Share Analysis, 2019
FIG NO. 41. Radar Determinant Chart, 2019
FIG NO. 42. Company Strategic Developments – Heat Map Analysis
FIG NO. 43. Google Business Segment Revenue Share, 2020 (%)
FIG NO. 44. Google Geographical Segment Revenue Share, 2020 (%)
FIG NO. 45. Market Channels
FIG NO. 46. Marketing Channel Development Trend
FIG NO. 47. Growth in World Gross Product, 2008-2018
FIG NO. 48. Research Methodology – Detailed View
FIG NO. 49. Research Methodology
Table Of Tables
List of Tables
TABLE NO. 1. Global Augmented Reality Market: Snapshot
TABLE NO. 2. Quarterly Augmented Reality Market Revenue by Region, 2020
TABLE NO. 3. Quarterly Augmented Reality Market Revenue Forecast by Region, 2021
TABLE NO. 4. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Billion)
TABLE NO. 5. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Billion)
TABLE NO. 6. Global Augmented Reality Market for Hardware, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 7. Global Augmented Reality Market for Software, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 8. Global Augmented Reality Market for Head-mounted, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 9. Global Augmented Reality Market for Head-up, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 10. Global Augmented Reality Market for Handheld, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 11. Global Augmented Reality Market for Spatial, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 12. Global Augmented Reality Market for Aerospace & Defence, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 13. Global Augmented Reality Market for Industrial, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 14. Global Augmented Reality Market for Consumer, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 15. Global Augmented Reality Market for Commercial, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 16. Global Augmented Reality Market for E-Commerce, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 17. Global Augmented Reality Market for Retails, by Region, 2016 – 2028 (USD Billion)
TABLE NO. 18. Global Augmented Reality Market Revenue, By Region, 2016 – 2028 (USD Billion)
TABLE NO. 19. North America Augmented Reality Market Revenue, By Country, 2016 – 2028 (USD Billion)
TABLE NO. 20. North America Augmented Reality Market Revenue, By Component, 2016 – 2028 (USD Billion)
TABLE NO. 21. North America Augmented Reality Market Revenue, By Display, 2016 – 2028 (USD Billion)
TABLE NO. 22. North America Augmented Reality Market Revenue, By Application, 2016 – 2028 (USD Billion)
TABLE NO. 23. U.S. Augmented Reality Market Revenue, By Component, 2016 – 2028 (USD Billion)
TABLE NO. 24. U.S. Augmented Reality Market Revenue, By Display, 2016 – 2028 (USD Billion)
TABLE NO. 25. U.S. Augmented Reality Market Revenue, By Application, 2016 – 2028 (USD Billion)
TABLE NO. 26. Canada Augmented Reality Market Revenue, By Component, 2016 – 2028 (USD Billion)
TABLE NO. 27. Canada Augmented Reality Market Revenue, By Display, 2016 – 2028 (USD Billion)
TABLE NO. 28. Canada Augmented Reality Market Revenue, By Application, 2016 – 2028 (USD Billion)
TABLE NO. 29. Mexico Augmented Reality Market Revenue, By Component, 2016 – 2028 (USD Billion)
TABLE NO. 30. Mexico Augmented Reality Market Revenue, By Display, 2016 – 2028 (USD Billion)
TABLE NO. 31. Mexico Augmented Reality Market Revenue, By Application, 2016 – 2028 (USD Billion)
TABLE NO. 32. Drivers for the Augmented Reality Market: Impact Analysis
TABLE NO. 33. Restraints for the Augmented Reality Market: Impact Analysis
TABLE NO. 34. Major Buyers of Augmented Reality
TABLE NO. 35. Distributors/Traders List of Augmented Reality
TABLE NO. 36. Global Augmented Reality Market, Company Market Revenue, 2016 – 2019 (USD Billion)
TABLE NO. 37. Global Augmented Reality Market, Company Y-o-Y Growth, 2017 – 2019 (USD Billion)