Online Advertising Market Size, Share, Trends, Growth and Forecast 2032

Online Advertising Market by Ad Format (Social Media, Search Engine, Video, Email, and Other Ad Formats), by Platform (Mobile, Desktop and Laptop, Other Platforms), by End-user Vertical (Automotive, Retail, Healthcare, BFSI, Telecom, and Other End-User Verticals): Global Industry Perspective, Comprehensive Analysis and Forecast, 2024-2032

Category: Technology & Media Report Format : PDF Pages: 110 Report Code: ZMR-4792 Published Date: Sep-2024 Status : Published

Market Size in 2023	Market Forecast in 2032	CAGR (in %)	Base Year
USD 226.50 Billion	USD 574.71 Billion	10.9%	2023

Table Of Content

Chapter 1. Preface
- 1.1. Report Description and Scope
- 1.2. Research Scope
- 1.3. Research Methodology
  - 1.3.1. Market Research Process
  - 1.3.2. Market Research Methodology
Chapter 2. Executive Summary
- 2.1. Online Advertising Market, 2016-2025 (USD Million)
- 2.2. Online Advertising Market, 2016-2025 (USD Million)
- 2.3. Online Advertising Market: Snapshot
Chapter 3. Online Advertising Market - Industry Analysis
- 3.1. Online Advertising Market: Market Dynamics
- 3.2. Market Drivers
  - 3.2.1. Driver 1
  - 3.2.2. Driver 2
- 3.3. Restraints
  - 3.3.1. Restraint 1
  - 3.3.2. Restraint 2
- 3.4. Opportunity
  - 3.4.1. Government funding and support
- 3.5. Porter's Five Forces Analysis
- 3.6. Market Attractiveness Analysis
  - 3.6.1. Market attractiveness analysis By Ad Format
  - 3.6.2. Market attractiveness analysis By Platform
  - 3.6.3. Market attractiveness analysis By End-User Vertical Vertical
  - 3.6.4. Market attractiveness analysis by Region
Chapter 4. Online Advertising Market- Competitive Landscape
- 4.1. Company market share analysis
  - 4.1.1. Global Online Advertising Market: company market share, 2018
- 4.2. Strategic development
  - 4.2.1. Acquisitions & mergers
  - 4.2.2. New Ad Format launches
  - 4.2.3. Agreements, partnerships, collaborations and joint ventures
  - 4.2.4. Research and development and Regional expansion
- 4.3. Price trend analysis
Chapter 5. Global Online Advertising Market -Ad Format Analysis
- 5.1. Global Online Advertising Market overview: By Ad Format type
  - 5.1.1. Global Online Advertising Market share, By Ad Format,2018 and 2025
- 5.2. Social Media
  - 5.2.1. Global Online Advertising Market by Social Media, 2016-2025 (USD Million)
- 5.3. Search Engine
  - 5.3.1. Global Online Advertising Market by Search Engine, 2016-2025 (USD Million)
- 5.4. Video
  - 5.4.1. Global Online Advertising Market by Video, 2016-2025 (USD Million)
- 5.5. Email
  - 5.5.1. Global Online Advertising Market by Email, 2016-2025 (USD Million)
- 5.6. Other Ad Formats
  - 5.6.1. Global Online Advertising Market by other Ad Formats, 2016-2025 (USD Million)
Chapter 6. Global Online Advertising Market -Platform Analysis
- 6.1. Global Online Advertising Market overview: By Platform
  - 6.1.1. Global Online Advertising Market share, By Platform, 2018 and 2025
- 6.2. Mobile
  - 6.2.1. Global Online Advertising Market By Mobile, 2016-2025 (USD Million)
- 6.3. Desktop and Laptop
  - 6.3.1. Global Online Advertising Market By Desktop and Laptop, 2016-2025 (USD Million)
- 6.4. Other Platforms
  - 6.4.1. Global Online Advertising Market By Other Platforms, 2016-2025 (USD Million)
Chapter 7. Global Online Advertising Market -End-User Vertical Analysis
- 7.1. Global Online Advertising Market overview: By End-User Vertical Vertical
  - 7.1.1. Global Online Advertising Market share, By End-User Vertical Vertical, 2018 and 2025
- 7.2. Automotive
  - 7.2.1. Global Online Advertising Market by Automotive, 2016-2025 (USD Million)
- 7.3. Retail
  - 7.3.1. Global Online Advertising Market by Retail, 2016-2025 (USD Million)
- 7.4. Healthcare
  - 7.4.1. Global Online Advertising Market by Healthcare, 2016-2025 (USD Million)
- 7.5. BFSI
  - 7.5.1. Global Online Advertising Market by others, 2016-2025 (USD Million)
- 7.6. Telecom
  - 7.6.1. Global Online Advertising Market by Telecom, 2016-2025 (USD Million)
Chapter 8. Global Online Advertising Market - Regional Analysis
- 8.1. Global Online Advertising Market overview: by Region
  - 8.1.1. Global Online Advertising Marketshare, by Region, 2018 and 2025
- 8.2. North America
  - 8.2.1. North America Online Advertising Market, 2016-2025 (USD Million)
  - 8.2.2. North America Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
  - 8.2.3. North America Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
  - 8.2.4. North America Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.2.5. The U.S.
    - 8.2.5.1. The U.S.Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.2.5.2. The U.S.Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.2.5.3. The U.S.Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.2.6. Rest of North America
    - 8.2.6.1. Rest of North America Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.2.6.2. Rest of North America Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.2.6.3. Rest of North America Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
- 8.3. Europe
  - 8.3.1. Europe Online Advertising Market, 2016-2025 (USD Million)
  - 8.3.2. Europe Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
  - 8.3.3. Europe Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
  - 8.3.4. Europe Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.3.5. UK
    - 8.3.5.1. U.K.Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.3.5.2. U.K.Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.3.5.3. U.K. Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.3.6. France
    - 8.3.6.1. France Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.3.6.2. France Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.3.6.3. France Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.3.7. Germany
    - 8.3.7.1. Germany Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.3.7.2. Germany Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.3.7.3. Germany Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.3.8. Rest of Europe
    - 8.3.8.1. Rest of EuropeOnline Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.3.8.2. Rest of EuropeOnline Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.3.8.3. Rest of Europe Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
- 8.4. Asia Pacific
  - 8.4.1. Asia Pacific Online Advertising Market, 2016-2025 (USD Million)
  - 8.4.2. Asia Pacific Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
  - 8.4.3. Asia Pacific Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
  - 8.4.4. Asia Pacific Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.4.5. China
    - 8.4.5.1. China Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.4.5.2. China Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.4.5.3. China Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.4.6. Japan
    - 8.4.6.1. Japan Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.4.6.2. Japan Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.4.6.3. Japan Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.4.7. India
    - 8.4.7.1. India Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.4.7.2. India Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.4.7.3. India Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.4.8. Rest of Asia Pacific
    - 8.4.8.1. Rest of Asia Pacific Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.4.8.2. Rest of Asia Pacific Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.4.8.3. Rest of Asia Pacific Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
- 8.5. Latin America
  - 8.5.1. Latin America Online Advertising Market, 2016-2025 (USD Million)
  - 8.5.2. Latin America Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
  - 8.5.3. Latin America Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
  - 8.5.4. Latin America Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.5.5. Brazil
    - 8.5.5.1. Brazil Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.5.5.2. Brazil Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.5.5.3. Brazil Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
  - 8.5.6. Rest of LatinAmerica
    - 8.5.6.1. Rest of LatinAmerica Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
    - 8.5.6.2. Rest of LatinAmerica Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
    - 8.5.6.3. Rest of Latin America Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
- 8.6. The Middle East and Africa
  - 8.6.1. The Middle East and Africa Online Advertising Market, 2016-2025 (USD Million)
  - 8.6.2. The Middle East and Africa Online Advertising Market revenue, By Ad Format,2016-2025 (USD Million)
  - 8.6.3. The Middle East and Africa Online Advertising Market revenue, By Platform, 2016-2025 (USD Million)
  - 8.6.4. The Middle East and Africa Online Advertising Market revenue, By End-User Vertical Vertical, 2016-2025 (USD Million)
Chapter 9. Company Profiles
- 9.1. Google LLC
  - 9.1.1. Overview
  - 9.1.2. Financials
  - 9.1.3. Ad Format Portfolio
  - 9.1.4. Business Strategy
  - 9.1.5. Recent Developments
- 9.2. Microsoft Corporation
  - 9.2.1. Overview
  - 9.2.2. Financials
  - 9.2.3. Ad Format Portfolio
  - 9.2.4. Business Strategy
  - 9.2.5. Recent Developments
- 9.3. Twitter Inc.
  - 9.3.1. Overview
  - 9.3.2. Financials
  - 9.3.3. Ad Format Portfolio
  - 9.3.4. Business Strategy
  - 9.3.5. Recent Developments
- 9.4. LinkedIn Corporation
  - 9.4.1. Overview
  - 9.4.2. Financials
  - 9.4.3. Ad Format Portfolio
  - 9.4.4. Business Strategy
  - 9.4.5. Recent Developments
- 9.5. Facebook Inc.
  - 9.5.1. Overview
  - 9.5.2. Financials
  - 9.5.3. Ad Format Portfolio
  - 9.5.4. Business Strategy
  - 9.5.5. Recent Development
- 9.6. Baidu Inc.
  - 9.6.1. Overview
  - 9.6.2. Financials
  - 9.6.3. Ad Format Portfolio
  - 9.6.4. Business Strategy
  - 9.6.5. Recent Development
- 9.7. Yahoo Inc.
  - 9.7.1. Overview
  - 9.7.2. Financials
  - 9.7.3. Ad Format Portfolio
  - 9.7.4. Business Strategy
  - 9.7.5. Recent Development
- 9.8. IAC (InterActiveCorp)
  - 9.8.1. Overview
  - 9.8.2. Financials
  - 9.8.3. Ad Format Portfolio
  - 9.8.4. Business Strategy
  - 9.8.5. Recent Development
- 9.9. Amazon.com Inc.
  - 9.9.1. Overview
  - 9.9.2. Financials
  - 9.9.3. Ad Format Portfolio
  - 9.9.4. Business Strategy
  - 9.9.5. Recent Development
- 9.10. Adobe Systems Inc
  - 9.10.1. Overview
  - 9.10.2. Financials
  - 9.10.3. Ad Format Portfolio
  - 9.10.4. Business Strategy
  - 9.10.5. Recent Development