Retail Analytics Market Size, Share, Trends, Growth 2032
Retail Analytics Market By Business Function (Marketing and Customer Analytics, Supply Chain Analytics, Merchandizing and In-Store Analytics, Strategy and Planning), By Solution (Analytics Tools, Reporting And Visualization Tools, Data Management Software, Mobile Applications), By Service (Consulting and System Integration, Support and Maintenance Service), By Organization Size (Small and Medium-sized Enterprises (SMEs), Large Enterprises), By Deployment Model (On-Premises, Cloud): Global Industry Perspective, Comprehensive Analysis, and Forecast, 2024 - 2032-
| Market Size in 2023 | Market Forecast in 2032 | CAGR (in %) | Base Year |
|---|---|---|---|
| USD 8.36 Billion | USD 73.64 Billion | 24.3% | 2023 |
Table Of Content
- Chapter 1.Preface
- 1.1.Report Description
- 1.1.Report Scope
- Chapter 2.Research Methodology
- 2.1.Research Methodology
- 2.2.Secondary Research
- 2.3.Primary Research
- 2.4.Models
- 2.4.1.Company Share Analysis Model
- 2.4.2.Revenue Based Modeling
- 2.5.Research Limitations
- Chapter 3.Executive Summary
- 3.1.Global Retail Analytics Market, 2016 – 2026 (USD Million)
- 3.2.Global Retail Analytics Market: Snapshot
- Chapter 4.Retail Analytics Market – Industry Analysis
- 4.1.Introduction
- 4.2.Market Drivers
- 4.2.1.Driving Factor 1 Analysis
- 4.2.2.Driving Factor 2 Analysis:
- 4.3.Market Restraints
- 4.3.1.Restraining Factor Analysis
- 4.4.Market Opportunities
- 4.4.1.Market Opportunity & Use-case Anaysis
- 4.4.2.Use – Cases for Retail Analytics
- 4.5.Porter’s Five Forces Analysis
- 4.6.COVID 19 Impact Analysis
- 4.6.1.1.Impact on Product Development and Technology Adoption
- 4.6.1.2.Gap Analysis
- Chapter 5.Investment Proposition Analysis
- 5.1.Global Retail Analytics Market Attractiveness, By Business Function
- 5.2.Global Retail Analytics Market Attractiveness, By Sulution
- 5.3.Global Retail Analytics Market Attractiveness, By Service
- 5.4.Global Retail Analytics Market Attractiveness, By Organization Size
- 5.5.Global Retail Analytics Market Attractiveness, By Deployment Model
- 5.6.Global Retail Analytics Market Attractiveness, By Region
- Chapter 6.Competitive Landscape
- 6.1.Company Market Share Analysis - 2019
- 6.1.1.Global Retail Analytics Market: Company Market Share, 2019
- 6.2.Strategic Developments
- 6.1.Company Market Share Analysis - 2019
- Chapter 7.Retail Analytics Market – Business Function Segment Analysis
- 7.1.Global Retail Analytics Market Overview: by Business Function
- 7.1.1.Global Retail Analytics Market Revenue Share, by Business Function, 2019 & 2026
- 7.2.Global Retail Analytics Market Analysis/Overview – By Business Function
- 7.2.1.Marketing and Customer Analytics – Overview/Analysis
- 7.2.2.Supply Chain Analytics – Overview/Analysis
- 7.2.3.Merchandizing and In-Store Analytics – Overview/Analysis
- 7.2.4.Strategy and Planning – Overview/Analysis
- 7.3.Marketing and Customer Analytics
- 7.3.1.Global Retail Analytics Market for Marketing and Customer Analytics, Revenue (USD Million) 2016 - 2026
- 7.4.Supply Chain Analytics
- 7.4.1.Global Retail Analytics Market for Supply Chain Analytics, Revenue (USD Million) 2016 - 2026
- 7.5.Merchandizing and In-Store Analytics
- 7.5.1.Global Retail Analytics Market for Merchandizing and In-Store Analytics, Revenue (USD Million) 2016 - 2026
- 7.6.Strategy and Planning
- 7.6.1.Global Retail Analytics Market for Strategy and Planning, Revenue (USD Million) 2016 - 2026
- 7.1.Global Retail Analytics Market Overview: by Business Function
- Chapter 8.Retail Analytics Market – Sulution Segment Analysis
- 8.1.Global Retail Analytics Market Overview: by Sulution
- 8.1.1.Global Retail Analytics Market Revenue Share, by Sulution, 2019 & 2026
- 8.2.Global Retail Analytics Market Analysis/Overview – By Sulution
- 8.2.1.Analytics Touls – Overview/Analysis
- 8.2.2.Reporting And Visualization Touls – Overview/Analysis
- 8.2.3.Data Management Software – Overview/Analysis
- 8.2.4.Mobile Applications – Overview/Analysis
- 8.3.Analytics Touls
- 8.3.1.Global Retail Analytics Market for Analytics Touls, Revenue (USD Million) 2016 - 2026
- 8.4.Reporting And Visualization Touls
- 8.4.1.Global Retail Analytics Market for Reporting And Visualization Touls, Revenue (USD Million) 2016 - 2026
- 8.5.Data Management Software
- 8.5.1.Global Retail Analytics Market for Data Management Software, Revenue (USD Million) 2016 - 2026
- 8.6.Mobile Applications
- 8.6.1.Global Retail Analytics Market for Mobile Applications, Revenue (USD Million) 2016 - 2026
- 8.1.Global Retail Analytics Market Overview: by Sulution
- Chapter 9.Retail Analytics Market – Service Segment Analysis
- 9.1.Global Retail Analytics Market Overview: by Service
- 9.1.1.Global Retail Analytics Market Revenue Share, by Service, 2019 & 2026
- 9.2.Global Retail Analytics Market Analysis/Overview – By Service
- 9.2.1.Consulting and System Integration – Overview/Analysis
- 9.2.2.Support and Maintenance Service – Overview/Analysis
- 9.3.Consulting and System Integration
- 9.3.1.Global Retail Analytics Market for Consulting and System Integration , Revenue (USD Million) 2016 - 2026
- 9.4.Support and Maintenance Service
- 9.4.1.Global Retail Analytics Market for Support and Maintenance Service , Revenue (USD Million) 2016 - 2026
- 9.1.Global Retail Analytics Market Overview: by Service
- Chapter 10.Retail Analytics Market – Organization Size Segment Analysis
- 10.1.Global Retail Analytics Market Overview: by Organization Size
- 10.1.1.Global Retail Analytics Market Revenue Share, by Organization Size, 2019 & 2026
- 10.2.Global Retail Analytics Market Analysis/Overview – By Organization Size
- 10.2.1.Small and Medium-sized Enterprises (SMEs) – Overview/Analysis
- 10.2.2.Large Enterprises – Overview/Analysis
- 10.3.Small and Medium-sized Enterprises (SMEs)
- 10.3.1.Global Retail Analytics Market for Small and Medium-sized Enterprises (SMEs) , Revenue (USD Million) 2016 - 2026
- 10.4.Large Enterprises
- 10.4.1.Global Retail Analytics Market for Large Enterprises, Revenue (USD Million) 2016 - 2026
- 10.1.Global Retail Analytics Market Overview: by Organization Size
- Chapter 11.Retail Analytics Market – Deployment Model Segment Analysis
- 11.1.Global Retail Analytics Market Overview: by Deployment Model
- 11.1.1.Global Retail Analytics Market Revenue Share, by Deployment Model, 2019 & 2026
- 11.2.Global Retail Analytics Market Analysis/Overview – By Deployment Model
- 11.2.1.On-Premises – Overview/Analysis
- 11.2.2.Cloud – Overview/Analysis
- 11.3.On-Premises
- 11.3.1.Global Retail Analytics Market for On-Premises, Revenue (USD Million) 2016 - 2026
- 11.4.Cloud
- 11.4.1.Global Retail Analytics Market for Cloud, Revenue (USD Million) 2016 - 2026
- 11.1.Global Retail Analytics Market Overview: by Deployment Model
- Chapter 12.Retail Analytics Market – Regional Analysis
- 12.1.Global Retail Analytics Market: Regional Overview
- 12.1.1.Global Retail Analytics Market Revenue Share, by Region, 2019 & 2026
- 12.1.2.Global Retail Analytics Market Revenue, by Region, 2016 – 2026 (USD Million)
- 12.2.North America
- 12.2.1.North America Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
- 12.2.2.North America Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
- 12.2.3.North America Retail Analytics Market Revenue, by Business Function, 2016 – 2026
- 12.2.4.North America Retail Analytics Market Revenue, by Sulution, 2016 – 2026
- 12.2.5.North America Retail Analytics Market Revenue, by Service, 2016 – 2026
- 12.2.6.North America Retail Analytics Market Revenue, by Organization Size, 2016 – 2026
- 12.2.7.North America Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026
- 12.2.8. U.S.
- 12.2.9.Canada
- 12.3.Europe
- 12.3.1.Europe Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
- 12.3.2.Europe Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
- 12.3.3.Europe Retail Analytics Market Revenue, by Business Function, 2016 – 2026
- 12.3.4.Europe Retail Analytics Market Revenue, by Sulution, 2016 – 2026
- 12.3.5.Europe Retail Analytics Market Revenue, by Service, 2016 – 2026
- 12.3.6.Europe Retail Analytics Market Revenue, by Organization Size, 2016 – 2026
- 12.3.7.Europe Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026
- 12.3.8.Germany
- 12.3.9.France
- 12.3.10. U.K.
- 12.3.11.Italy
- 12.3.12.Spain
- 12.3.13.Rest of Europe
- 12.4.Asia Pacific
- 12.4.1.Asia Pacific Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
- 12.4.2.Asia Pacific Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
- 12.4.3.Asia Pacific Retail Analytics Market Revenue, by Business Function, 2016 – 2026
- 12.4.4.Asia Pacific Retail Analytics Market Revenue, by Sulution, 2016 – 2026
- 12.4.5.Asia Pacific Retail Analytics Market Revenue, by Service, 2016 – 2026
- 12.4.6.Asia Pacific Retail Analytics Market Revenue, by Organization Size, 2016 – 2026
- 12.4.7.Asia Pacific Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026
- 12.4.8.China
- 12.4.9.Japan
- 12.4.10.India
- 12.4.11.South Korea
- 12.4.12.South-East Asia
- 12.4.13.Rest of Asia Pacific
- 12.5.Latin America
- 12.5.1.Latin America Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
- 12.5.2.Latin America Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
- 12.5.3.Latin America Retail Analytics Market Revenue, by Business Function, 2016 – 2026
- 12.5.4.Latin America Retail Analytics Market Revenue, by Sulution, 2016 – 2026
- 12.5.5.Latin America Retail Analytics Market Revenue, by Service, 2016 – 2026
- 12.5.6.Latin America Retail Analytics Market Revenue, by Organization Size, 2016 – 2026
- 12.5.7.Latin America Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026
- 12.5.8.Brazil
- 12.5.9.Mexico
- 12.5.10.Rest of Latin America
- 12.6.The Middle-East and Africa
- 12.6.1.The Middle-East and Africa Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
- 12.6.2.The Middle-East and Africa Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
- 12.6.3.The Middle-East and Africa Retail Analytics Market Revenue, by Business Function, 2016 – 2026
- 12.6.4.The Middle-East and Africa Retail Analytics Market Revenue, by Sulution, 2016 – 2026
- 12.6.5.The Middle-East and Africa Retail Analytics Market Revenue, by Service, 2016 – 2026
- 12.6.6.The Middle-East and Africa Retail Analytics Market Revenue, by Organization Size, 2016 – 2026
- 12.6.7.The Middle-East and Africa Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026
- 12.6.8.GCC Countries
- 12.6.9.South Africa
- 12.6.10.Rest of Middle-East Africa
- 12.1.Global Retail Analytics Market: Regional Overview
- Chapter 13.Company Profiles
- 13.1.International Business Machines Corporation (IBM)
- 13.1.1.Company Overview
- 13.1.2.Financial Overview
- 13.1.3.Product Portfolio
- 13.1.4.Business Strategy
- 13.1.5.Recent Developments
- 13.2.SAS Institute, Inc.
- 13.3.Information Builders
- 13.4.Tableau Software, Inc.
- 13.5.Oracle Corporation
- 13.6.Microsoft Corporation
- 13.7.SAP SE
- 13.8.Adobe Systems Incorporated
- 13.9.Microstrategy Incorporated
- 13.1.Qlik Technulogies, Inc.
- 13.11.Manthan
- 13.12.Bridgei2i
- 13.13.Teradata
- 13.14.HCL
- 13.15.Fujitsu
- 13.16.Domo
- 13.17.Google
- 13.18.FLIR Systems
- 13.19.Capillary
- 13.2.RetailNext
- 13.21.WNS
- 13.1.International Business Machines Corporation (IBM)
Table Of Figures
List of Figures
FIG. 1 Research Methodology
FIG. 2 Research Methodology – Basic Overview
FIG. 3 Research Methodology – Detailed View
FIG. 4 Global Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 5 Porter’s Five Forces Analysis for Global Retail Analytics Market
FIG. 6 Global Retail Analytics Market Attractiveness, By Business Function
FIG. 7 Global Retail Analytics Market Attractiveness, By Solution
FIG. 8 Global Retail Analytics Market Attractiveness, By Service
FIG. 9 Global Retail Analytics Market Attractiveness, By Organization Size
FIG. 10 Global Retail Analytics Market Attractiveness, By Deployment Model
FIG. 11 Global Retail Analytics Market Attractiveness, By End-User
FIG. 12 Company Share Analysis, 2019
FIG. 13 Global Retail Analytics Market Revenue Share, by Business Function, 2019 & 2026
FIG. 14 Global Retail Analytics Market for Marketing and Customer Analytics, Revenue (USD Million) 2016 - 2026
FIG. 15 Global Retail Analytics Market for Supply Chain Analytics, Revenue (USD Million) 2016 - 2026
FIG. 16 Global Retail Analytics Market for Merchandizing and In-Store Analytics, Revenue (USD Million) 2016 - 2026
FIG. 17 Global Retail Analytics Market for Strategy and Planning, Revenue (USD Million) 2016 - 2026
FIG. 18 Global Retail Analytics Market Revenue Share, by Solution, 2019 & 2026
FIG. 19 Global Retail Analytics Market for Analytics Tools, Revenue (USD Million) 2016 - 2026
FIG. 20 Global Retail Analytics Market for Reporting And Visualization Tools, Revenue (USD Million) 2016 - 2026
FIG. 21 Global Retail Analytics Market for Data Management Software, Revenue (USD Million) 2016 - 2026
FIG. 22 Global Retail Analytics Market for Mobile Applications, Revenue (USD Million) 2016 - 2026
FIG. 23 Global Retail Analytics Market Revenue Share, by Service, 2019 & 2026
FIG. 24 Global Retail Analytics Market for Consulting and System Integration , Revenue (USD Million) 2016 - 2026
FIG. 25 Global Retail Analytics Market for Support and Maintenance Service , Revenue (USD Million) 2016 - 2026
FIG. 26 Global Retail Analytics Market Revenue Share, by Organization Size, 2019 & 2026
FIG. 27 Global Retail Analytics Market for Small and Medium-sized Enterprises (SMEs) , Revenue (USD Million) 2016 - 2026
FIG. 28 Global Retail Analytics Market for Large Enterprises, Revenue (USD Million) 2016 - 2026
FIG. 29 Global Retail Analytics Market Revenue Share, by Deployment Model, 2019 & 2026
FIG. 30 Global Retail Analytics Market for On-Premises, Revenue (USD Million) 2016 - 2026
FIG. 31 Global Retail Analytics Market for Cloud, Revenue (USD Million) 2016 - 2026
FIG. 32 Global Retail Analytics Market Revenue Share, by Region, 2019 & 2026
FIG. 33 North America Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 34 Europe Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 35 Asia Pacific Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 36 Latin America Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 37 The Middle-East and Africa Retail Analytics Market Revenue, 2016 - 2026 (USD Million)
FIG. 38 International Business Machines Corporation (IBM) Business Segment Revenue Share, 2018 (%)
FIG. 39 International Business Machines Corporation (IBM) Geographical Segment Revenue Share, 2018 (%)
Table Of Tables
List of Tables
TABLE 1 Global Retail Analytics Market: Snapshot
TABLE 2 Drivers of the Retail Analytics Market: Impact Analysis
TABLE 3 Restraints for the Retail Analytics Market: Impact Analysis
TABLE 4 Global Retail Analytics Market Revenue, by Region, 2016 – 2026 (USD Million)
TABLE 5 North America Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
TABLE 6 North America Retail Analytics Market Revenue, by Business Function, 2016 – 2026 (USD Million)
TABLE 7 North America Retail Analytics Market Revenue, by Solution, 2016 – 2026 (USD Million)
TABLE 8 North America Retail Analytics Market Revenue, by Service, 2016 – 2026 (USD Million)
TABLE 9 North America Retail Analytics Market Revenue, by Organization Size, 2016 – 2026 (USD Million)
TABLE 10 North America Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026 (USD Million)
TABLE 11 Europe Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
TABLE 12 Europe Retail Analytics Market Revenue, by Business Function, 2016 – 2026 (USD Million)
TABLE 13 Europe Retail Analytics Market Revenue, by Solution, 2016 – 2026 (USD Million)
TABLE 14 Europe Retail Analytics Market Revenue, by Service, 2016 – 2026 (USD Million)
TABLE 15 Europe Retail Analytics Market Revenue, by Organization Size, 2016 – 2026 (USD Million)
TABLE 16 Europe Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026 (USD Million)
TABLE 17 Asia Pacific Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
TABLE 18 Asia Pacific Retail Analytics Market Revenue, by Business Function, 2016 – 2026 (USD Million)
TABLE 19 Asia Pacific Retail Analytics Market Revenue, by Solution, 2016 – 2026 (USD Million)
TABLE 20 Asia Pacific Retail Analytics Market Revenue, by Service, 2016 – 2026 (USD Million)
TABLE 21 Asia Pacific Retail Analytics Market Revenue, by Organization Size, 2016 – 2026 (USD Million)
TABLE 22 Asia Pacific Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026 (USD Million)
TABLE 23 Latin America Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
TABLE 24 Latin America Retail Analytics Market Revenue, by Business Function, 2016 – 2026 (USD Million)
TABLE 25 Latin America Retail Analytics Market Revenue, by Solution, 2016 – 2026 (USD Million)
TABLE 26 Latin America Retail Analytics Market Revenue, by Service, 2016 – 2026 (USD Million)
TABLE 27 Latin America Retail Analytics Market Revenue, by Organization Size, 2016 – 2026 (USD Million)
TABLE 28 Latin America Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026 (USD Million)
TABLE 29 The Middle-East and Africa Retail Analytics Market Revenue, by Country, 2016 – 2026 (USD Million)
TABLE 30 The Middle-East and Africa Retail Analytics Market Revenue, by Business Function, 2016 – 2026 (USD Million)
TABLE 31 The Middle-East and Africa Retail Analytics Market Revenue, by Solution, 2016 – 2026 (USD Million)
TABLE 32 The Middle-East and Africa Retail Analytics Market Revenue, by Service, 2016 – 2026 (USD Million)
TABLE 33 The Middle-East and Africa Retail Analytics Market Revenue, by Organization Size, 2016 – 2026 (USD Million)
TABLE 34 The Middle-East and Africa Retail Analytics Market Revenue, by Deployment Model, 2016 – 2026 (USD Million)
Methodology
FrequentlyAsked Questions
Retail analytics is the application of data analysis tools and techniques to grasp and enhance several facets of retail operations. To make wise judgements and maximise performance, it includes compiling, organising, and evaluating sales, customer behaviour, inventory, and market trends data.
Retailers are paying more and more attention on raising customer loyalty and happiness, which drives demand for analytics tools that reveal consumer preferences and behaviour.
According to Zion Market Research, the global Retail Analytics Market was worth USD 8.36 Billion in 2023. The market is forecast to reach USD 73.64 Billion by 2032.
According to Zion Market Research, the global Retail Analytics Market a compound annual growth rate (CAGR) of 24.3% during the forecast period 2024-2032.
North America is the prominent region in the retail analytics market in 2019. The factor that is contributing to this growth is the high implementation of retail analytics solutions in different businesses. The implementation of retail analytics is also growing in the Europe and Asia Pacific regions.
International Business Machines Corporation (IBM), Information Builders, SAS Institute, Inc., Oracle Corporation, Tableau Software, Inc., SAP SE, Microsoft Corporation, Adobe Systems Incorporated, Microstrategy Incorporated, Qlik Technologies, Inc., Manthan, Bridgei2i, Teradata, HCL, Fujitsu, Domo, Google, FLIR Systems, Capillary, RetailNext, and WNS, among others.
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