Artificial Intelligence (AI) (For CRM) Market For CRM Size, Share, and Growth 2032

The global Artificial Intelligence (AI) Market for CRM size was worth around USD 199.37 billion in 2023 and is predicted to grow to around USD 3367.38 billion by 2032 with a compound annual growth rate (CAGR) of roughly 36.90% between 2024 and 2032.

The report covers forecast and analysis for the AI market for CRM on a global and regional level. The study provides historic data of 2018 to 2022 along with a forecast from 2024 to 2032 based on revenue (USD Billion).

Artificial Intelligence (AI) Market for CRM: Overview

With features such as advanced algorithms, better computing power, and efficient data storage capabilities AI (Artificial Intelligence) technology is anticipated to flourish notably in the years to come. Artificial intelligence is making platforms and applications much smarter by adapting self-learning and developing their capability on the insights from interactions and data. Artificial intelligence (AI) is about predicting the future/next steps with a high level of accuracy by applying intelligent data models to a huge volume of data. In addition, IoT has spread everywhere and CRM end-users are now exploring the benefits of AI and Internet of Things (IoT) through their devices.

Currently, CRM users are predicting the cutting edge of AI and IoT capabilities from platforms for flawless smooth customer experience. CRM completely deals with customer interactions, previous purchases, and interest amongst customers. With quick technological advancements, AI has improved the CRM capabilities. AI not only helps CRM applications to work smartly but also helps enterprises to improve overall productivity. AI will give CRM personnel predictive insights regarding their clients and will offer suggestions for cross or up selling the products. AI is expected to facilitate CRM applications to give customer experience according to customer expectation. 

The study includes drivers and restraints for the AI market for CRM along with the impact they have on the demand over the forecast period. Additionally, the report includes the study of opportunities available in the Artificial Intelligence (AI) Market for CRM on a global level.

The report provides a transparent outlook on the AI market for CRM. We have included a detailed competitive scenario and portfolio of leading vendors operative in the Artificial Intelligence (AI) Market for CRM. To understand the competitive landscape in the AI market for CRM, an analysis of Porter’s Five Forces model for the AI market for CRM has also been included. The study encompasses a market attractiveness analysis, wherein application, organization size, end-users, and regional segments are benchmarked based on their general attractiveness, market size, and their growth rate.

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The report provides company market share analysis in order to give a broader overview of the key players in the market. In addition, the report also covers key strategic developments of the market including acquisitions & mergers, new product launch, agreements, partnerships, collaborations & joint ventures, research & development, product and regional expansion of major participants involved in the market on a regional basis.

Artificial Intelligence (AI) Market for CRM: Growth Drivers

The growth of AI in CRM is mainly attributed to increasing focus on customer engagement paired with developing customer-centric approach amongst the service providers. Additionally, increasing demand from small- and medium-sized enterprises are predicted to contribute to the growth of this market significantly in the near future. However, a limited number of AI experts in the market may hinder the market growth in the near future. Even so, solutions for business specific problems paired with increasing investment by the market participants are expected to create massive opportunities in the forecast period.

Artificial Intelligence (AI) Market for CRM: Segmentation

The study provides a crucial view of the Artificial Intelligence (AI) Market for CRM by segmenting the market based on application, organization size, end-users, and regions. All the application, organization size, end-user segments of AI Market for CRM have been analyzed based on present and future trends and the market is estimated from 2024 to 2032.

Based on application, global Artificial Intelligence (AI) Market for CRM is bifurcated into customer service and support, marketing, sales, and other applications.

Based on technologies, Machine learning, context-aware computing, natural language processing, and image processing.

By organization size, the market is further classified into small and medium-sized enterprises (SMEs) and large enterprises.

An end-user segment of AI market for CRM includes BFSI, healthcare, manufacturing, retail, IT and telecommunication, media & entertainment, energy and utilities, and others end users.

Artificial Intelligence (AI) Market for CRM: Report Scope

Artificial Intelligence (AI) Market for CRM: Regional Analysis

The regional segmentation comprises the current and forecast demand for the Middle East & Africa, North America, Europe, Latin America, and the Asia Pacific with its further divided into major countries including the U.S., France, the UK, Germany, China, India, Japan, and Brazil.

In 2023, North America emerged as a dominating regional market for Artificial Intelligence (AI) Market for CRM followed by Europe. The U.S. held the largest market share in 2017 and is expected to grow at a tremendous rate in the coming 3 to 4 years. Availability of technical expertise paired with increased advanced technology adoption rate is expected to be the key contributing factors in the growth of this market in the North America region. Asia Pacific is predicted to be the fastest growing region and is also expected to grow with the highest CAGR in the forecast period. Demand from SMEs will be the key contributing factor to the growth of Artificial Intelligence (AI) Market for CRM.

Artificial Intelligence (AI) Market for CRM: Competitive Analysis

The competitive profiling of key players of Artificial Intelligence (AI) Market for CRM includes company and financial overview, business strategies adopted by them, their recent developments and product offered by them which can help in assessing competition in the market. Key players included in the report are:

• SAP
• Kreato CRM
• Spiro Technologies
• Conversica
• IBM
• Microsoft
• Adobe Systems
• Salesforce
• Oracle
• Amongst Others.

The report segments of the global of AI market for CRM are as follows:

Global AI Market for CRM: Technology Segment Analysis

• Machine Learning
• Natural Language Processing
• Context-Aware Computing
• Image Processing

Global AI Market for CRM: Application Segment Analysis

• Customer Service and Support
• Marketing
• Sales 
• Other Applications

Global AI Market for CRM: Organization Size Segment Analysis

• Small and Medium-Sized Enterprises(SMEs)
• Large Enterprises

Global AI Market for CRM: End-User Segment Analysis

• BFSI
• Healthcare
• Manufacturing
• Retail
• IT & Telecommunication
• Media & Entertainment
• Energy & Utilities
• Others End Users

Global AI Market for CRM: Regional Segment Analysis

• North America
  • The U.S.
  • Canada
• Europe
  • France 
  • The UK
  • Spain
  • Germany
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Southeast Asia
  • Rest of Asia Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • GCC
  • South Africa
  • Rest of Middle East & Africa