Mobile Advertising Market Size, Share, Growth, Trends, and Forecast 2032

Mobile Advertising Market

Mobile Advertising Market By Format (Search, Native Social, Display, Video, In-App, Websites, and SMS), By Organization Size (SMEs and Large Enterprises), By Category (Arts & Entertainment, Hobbies & Interests, Society, Science, Style & Fashion, Technology & Computing, and Others), By End-Use (Retail, Media & Entertainment, Travel & Tourism, Automotive, Healthcare, IT & Telecom, BFSI, and Others), and By Region - Global and Regional Industry Overview, Comprehensive Analysis, Historical Data, and Forecasts 2024-2032

Category: Technology & Media Report Format : PDF Pages: 120 Report Code: ZMR-2505 Published Date: Nov-2024 Status : Published
Market Size in 2023 Market Forecast in 2032 CAGR (in %) Base Year
USD 174.28 Billion USD 427.37 Billion 10.48% 2023

Table Of Content

  • Chapter No. 1 Introduction
    • 1.1. Report Description
      • 1.1.1. Purpose of the Report
      • 1.1.2. USP & Key Offerings
    • 1.2. Key Benefits for Stakehulders
    • 1.3. Target Audience
    • 1.4. Report Scope
  • Chapter No. 2 Executive Summary
    • 2.1. Key Findings
      • 2.1.1. Top Investment Pockets
        • 2.1.1.1. Market Attractiveness Analysis, By Format
        • 2.1.1.2. Market Attractiveness Analysis, By Organization Size
        • 2.1.1.3. Market Attractiveness Analysis, By Category
        • 2.1.1.4. Market Attractiveness Analysis, By End-Use
        • 2.1.1.5. Market Attractiveness Analysis, By Region
    • 2.2. Market Snapshot
    • 2.3. Global Mobile Advertising Market, 2016 – 2028 (USD Million)
    • 2.4. Insights from Primary Respondents
  • Chapter No. 3 COVID 19 Impact Analysis
    • 3.1. Impact Assessment of COVID-19 Pandemic, By Region
      • 3.1.1. North America
      • 3.1.2. Europe
      • 3.1.3. Asia Pacific
      • 3.1.4. Latin America
      • 3.1.5. The Middle-East and Africa
    • 3.2. Quarterly Market Revenue and Forecast by Region 2020 & 2021
    • 3.3. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Million)
    • 3.4. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Million)
    • 3.5. Key Strategies Undertaken by Companies to Tackle COVID-19
      • 3.5.1. Company Quarterly Revenue Analysis, 2019 & 2020
    • 3.6. Short Term Dynamics
    • 3.7. Long Term Dynamics
  • Chapter No. 4 Mobile Advertising Market – Format Segment Analysis
    • 4.1. Overview
      • 4.1.1. Market Revenue Share, By Format, 2020 & 2028
    • 4.2. Search
      • 4.2.1. Market Size and Forecast, By Region (USD Million)
      • 4.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.2.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.3. Native Social
      • 4.3.1. Market Size and Forecast, By Region (USD Million)
      • 4.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.3.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.4. Display
      • 4.4.1. Market Size and Forecast, By Region (USD Million)
      • 4.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.4.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.5. Video
      • 4.5.1. Market Size and Forecast, By Region (USD Million)
      • 4.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.5.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.6. In-App
      • 4.6.1. Market Size and Forecast, By Region (USD Million)
      • 4.6.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.6.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.7. Websites
      • 4.7.1. Market Size and Forecast, By Region (USD Million)
      • 4.7.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.7.3. Key Market Trends, Growth Factors, & Opportunities
    • 4.8. SMS
      • 4.8.1. Market Size and Forecast, By Region (USD Million)
      • 4.8.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 4.8.3. Key Market Trends, Growth Factors, & Opportunities
  • Chapter No. 5 Mobile Advertising Market – Organization Size Segment Analysis
    • 5.1. Overview
      • 5.1.1. Market Revenue Share, By Organization Size, 2020 & 2028
    • 5.2. SMEs
      • 5.2.1. Market Size and Forecast, By Region (USD Million)
      • 5.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 5.2.3. Key Market Trends, Growth Factors, & Opportunities
    • 5.3. Large Enterprises
      • 5.3.1. Market Size and Forecast, By Region (USD Million)
      • 5.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 5.3.3. Key Market Trends, Growth Factors, & Opportunities
  • Chapter No. 6 Mobile Advertising Market – Category Segment Analysis
    • 6.1. Overview
      • 6.1.1. Market Revenue Share, By Category, 2020 & 2028
    • 6.2. Arts & Entertainment
      • 6.2.1. Market Size and Forecast, By Region (USD Million)
      • 6.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.2.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.3. Hobbies & Interests
      • 6.3.1. Market Size and Forecast, By Region (USD Million)
      • 6.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.3.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.4. Society
      • 6.4.1. Market Size and Forecast, By Region (USD Million)
      • 6.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.4.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.5. Science
      • 6.5.1. Market Size and Forecast, By Region (USD Million)
      • 6.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.5.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.6. Style & Fashion
      • 6.6.1. Market Size and Forecast, By Region (USD Million)
      • 6.6.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.6.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.7. Technology & Computing
      • 6.7.1. Market Size and Forecast, By Region (USD Million)
      • 6.7.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.7.3. Key Market Trends, Growth Factors, & Opportunities
    • 6.8. Others
      • 6.8.1. Market Size and Forecast, By Region (USD Million)
      • 6.8.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 6.8.3. Key Market Trends, Growth Factors, & Opportunities
  • Chapter No. 7 Mobile Advertising Market – End-Use Segment Analysis
    • 7.1. Overview
      • 7.1.1. Market Revenue Share, By End-Use, 2020 & 2028
    • 7.2. Retail
      • 7.2.1. Market Size and Forecast, By Region (USD Million)
      • 7.2.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.2.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.3. Media & Entertainment
      • 7.3.1. Market Size and Forecast, By Region (USD Million)
      • 7.3.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.3.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.4. Travel & Tourism
      • 7.4.1. Market Size and Forecast, By Region (USD Million)
      • 7.4.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.4.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.5. Automotive
      • 7.5.1. Market Size and Forecast, By Region (USD Million)
      • 7.5.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.5.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.6. Healthcare
      • 7.6.1. Market Size and Forecast, By Region (USD Million)
      • 7.6.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.6.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.7. IT & Telecom
      • 7.7.1. Market Size and Forecast, By Region (USD Million)
      • 7.7.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.7.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.8. BFSI
      • 7.8.1. Market Size and Forecast, By Region (USD Million)
      • 7.8.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.8.3. Key Market Trends, Growth Factors, & Opportunities
    • 7.9. Others
      • 7.9.1. Market Size and Forecast, By Region (USD Million)
      • 7.9.2. Comparative Revenue Analysis, By Country, 2020 & 2028
      • 7.9.3. Key Market Trends, Growth Factors, & Opportunities
  • Chapter No. 8 Mobile Advertising Market – Regional Analysis
    • 8.1. Overview
      • 8.1.1. Global Market Revenue Share, By Region, 2020 & 2028
      • 8.1.2. Global Market Revenue, By Region, 2016 – 2028 (USD Million)
    • 8.2. North America
      • 8.2.1. North America Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 8.2.2. North America Market Revenue, By Format, 2016 – 2028
      • 8.2.3. North America Market Revenue, By Organization Size, 2016 – 2028
      • 8.2.4. North America Market Revenue, By Category, 2016 – 2028
      • 8.2.5. North America Market Revenue, By End-Use, 2016 – 2028
      • 8.2.6. U.S.
        • 8.2.6.1. U.S. Market Revenue, By Format, 2016 – 2028
        • 8.2.6.2. U.S. Market Revenue, By Organization Size, 2016 – 2028
        • 8.2.6.3. U.S. Market Revenue, By Category, 2016 – 2028
        • 8.2.6.4. U.S. Market Revenue, By End-Use, 2016 – 2028
      • 8.2.7. Canada
        • 8.2.7.1. Canada Market Revenue, By Format, 2016 – 2028
        • 8.2.7.2. Canada Market Revenue, By Organization Size, 2016 – 2028
        • 8.2.7.3. Canada Market Revenue, By Category, 2016 – 2028
        • 8.2.7.4. Canada Market Revenue, By End-Use, 2016 – 2028
      • 8.2.8. Mexico
        • 8.2.8.1. Mexico Market Revenue, By Format, 2016 – 2028
        • 8.2.8.2. Mexico Market Revenue, By Organization Size, 2016 – 2028
        • 8.2.8.3. Mexico Market Revenue, By Category, 2016 – 2028
        • 8.2.8.4. Mexico Market Revenue, By End-Use, 2016 – 2028
    • 8.3. Europe
      • 8.3.1. Europe Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 8.3.2. Europe Market Revenue, By Format, 2016 – 2028
      • 8.3.3. Europe Market Revenue, By Organization Size, 2016 – 2028
      • 8.3.4. Europe Market Revenue, By Category, 2016 – 2028
      • 8.3.5. Europe Market Revenue, By End-Use, 2016 – 2028
      • 8.3.6. Germany
        • 8.3.6.1. Germany Market Revenue, By Format, 2016 – 2028
        • 8.3.6.2. Germany Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.6.3. Germany Market Revenue, By Category, 2016 – 2028
        • 8.3.6.4. Germany Market Revenue, By End-Use, 2016 – 2028
      • 8.3.7. France
        • 8.3.7.1. France Market Revenue, By Format, 2016 – 2028
        • 8.3.7.2. France Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.7.3. France Market Revenue, By Category, 2016 – 2028
        • 8.3.7.4. France Market Revenue, By End-Use, 2016 – 2028
      • 8.3.8. U.K.
        • 8.3.8.1. U.K. Market Revenue, By Format, 2016 – 2028
        • 8.3.8.2. U.K. Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.8.3. U.K. Market Revenue, By Category, 2016 – 2028
        • 8.3.8.4. U.K. Market Revenue, By End-Use, 2016 – 2028
      • 8.3.9. Italy
        • 8.3.9.1. Italy Market Revenue, By Format, 2016 – 2028
        • 8.3.9.2. Italy Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.9.3. Italy Market Revenue, By Category, 2016 – 2028
        • 8.3.9.4. Italy Market Revenue, By End-Use, 2016 – 2028
      • 8.3.10. Spain
        • 8.3.10.1. Spain Market Revenue, By Format, 2016 – 2028
        • 8.3.10.2. Spain Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.10.3. Spain Market Revenue, By Category, 2016 – 2028
        • 8.3.10.4. Spain Market Revenue, By End-Use, 2016 – 2028
      • 8.3.11. Rest of Europe
        • 8.3.11.1. Rest of Europe Market Revenue, By Format, 2016 – 2028
        • 8.3.11.2. Rest of Europe Market Revenue, By Organization Size, 2016 – 2028
        • 8.3.11.3. Rest of Europe Market Revenue, By Category, 2016 – 2028
        • 8.3.11.4. Rest of Europe Market Revenue, By End-Use, 2016 – 2028
    • 8.4. Asia Pacific
      • 8.4.1. Asia Pacific Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 8.4.2. Asia Pacific Market Revenue, By Format, 2016 – 2028
      • 8.4.3. Asia Pacific Market Revenue, By Organization Size, 2016 – 2028
      • 8.4.4. Asia Pacific Market Revenue, By Category, 2016 – 2028
      • 8.4.5. Asia Pacific Market Revenue, By End-Use, 2016 – 2028
      • 8.4.6. China
        • 8.4.6.1. China Market Revenue, By Format, 2016 – 2028
        • 8.4.6.2. China Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.6.3. China Market Revenue, By Category, 2016 – 2028
        • 8.4.6.4. China Market Revenue, By End-Use, 2016 – 2028
      • 8.4.7. Japan
        • 8.4.7.1. Japan Market Revenue, By Format, 2016 – 2028
        • 8.4.7.2. Japan Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.7.3. Japan Market Revenue, By Category, 2016 – 2028
        • 8.4.7.4. Japan Market Revenue, By End-Use, 2016 – 2028
      • 8.4.8. India
        • 8.4.8.1. India Market Revenue, By Format, 2016 – 2028
        • 8.4.8.2. India Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.8.3. India Market Revenue, By Category, 2016 – 2028
        • 8.4.8.4. India Market Revenue, By End-Use, 2016 – 2028
      • 8.4.9. South Korea
        • 8.4.9.1. South Korea Market Revenue, By Format, 2016 – 2028
        • 8.4.9.2. South Korea Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.9.3. South Korea Market Revenue, By Category, 2016 – 2028
        • 8.4.9.4. South Korea Market Revenue, By End-Use, 2016 – 2028
      • 8.4.10. South-East Asia
        • 8.4.10.1. South-East Asia Market Revenue, By Format, 2016 – 2028
        • 8.4.10.2. South-East Asia Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.10.3. South-East Asia Market Revenue, By Category, 2016 – 2028
        • 8.4.10.4. South-East Asia Market Revenue, By End-Use, 2016 – 2028
      • 8.4.11. Rest of Asia Pacific
        • 8.4.11.1. Rest of Asia Pacific Market Revenue, By Format, 2016 – 2028
        • 8.4.11.2. Rest of Asia Pacific Market Revenue, By Organization Size, 2016 – 2028
        • 8.4.11.3. Rest of Asia Pacific Market Revenue, By Category, 2016 – 2028
        • 8.4.11.4. Rest of Asia Pacific Market Revenue, By End-Use, 2016 – 2028
    • 8.5. Latin America
      • 8.5.1. Latin America Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 8.5.2. Latin America Market Revenue, By Format, 2016 – 2028
      • 8.5.3. Latin America Market Revenue, By Organization Size, 2016 – 2028
      • 8.5.4. Latin America Market Revenue, By Category, 2016 – 2028
      • 8.5.5. Latin America Market Revenue, By End-Use, 2016 – 2028
      • 8.5.6. Brazil
        • 8.5.6.1. Brazil Market Revenue, By Format, 2016 – 2028
        • 8.5.6.2. Brazil Market Revenue, By Organization Size, 2016 – 2028
        • 8.5.6.3. Brazil Market Revenue, By Category, 2016 – 2028
        • 8.5.6.4. Brazil Market Revenue, By End-Use, 2016 – 2028
      • 8.5.7. Argentina
        • 8.5.7.1. Argentina Market Revenue, By Format, 2016 – 2028
        • 8.5.7.2. Argentina Market Revenue, By Organization Size, 2016 – 2028
        • 8.5.7.3. Argentina Market Revenue, By Category, 2016 – 2028
        • 8.5.7.4. Argentina Market Revenue, By End-Use, 2016 – 2028
      • 8.5.8. Rest of Latin America
        • 8.5.8.1. Rest of Latin America Market Revenue, By Format, 2016 – 2028
        • 8.5.8.2. Rest of Latin America Market Revenue, By Organization Size, 2016 – 2028
        • 8.5.8.3. Rest of Latin America Market Revenue, By Category, 2016 – 2028
        • 8.5.8.4. Rest of Latin America Market Revenue, By End-Use, 2016 – 2028
    • 8.6. The Middle-East and Africa
      • 8.6.1. The Middle-East and Africa Market Revenue, By Country, 2016 – 2028 (USD Million)
      • 8.6.2. The Middle-East and Africa Market Revenue, By Format, 2016 – 2028
      • 8.6.3. The Middle-East and Africa Market Revenue, By Organization Size, 2016 – 2028
      • 8.6.4. The Middle-East and Africa Market Revenue, By Category, 2016 – 2028
      • 8.6.5. The Middle-East and Africa Market Revenue, By End-Use, 2016 – 2028
      • 8.6.6. GCC Countries
        • 8.6.6.1. GCC Countries Market Revenue, By Format, 2016 – 2028
        • 8.6.6.2. GCC Countries Market Revenue, By Organization Size, 2016 – 2028
        • 8.6.6.3. GCC Countries Market Revenue, By Category, 2016 – 2028
        • 8.6.6.4. GCC Countries Market Revenue, By End-Use, 2016 – 2028
      • 8.6.7. South Africa
      • 8.6.7.1 South Africa Market Revenue, By Format, 2016 – 2028
        • 8.6.7.2. South Africa Market Revenue, By Organization Size, 2016 – 2028
        • 8.6.7.3. South Africa Market Revenue, By Category, 2016 – 2028
        • 8.6.7.4. South Africa Market Revenue, By End-Use, 2016 – 2028
      • 8.6.8. Rest of Middle-East Africa
        • 8.6.8.1. Rest of Middle-East Africa Market Revenue, By Format, 2016 – 2028
        • 8.6.8.2. Rest of Middle-East Africa Market Revenue, By Organization Size, 2016 – 2028
        • 8.6.8.3. Rest of Middle-East Africa Market Revenue, By Category, 2016 – 2028
        • 8.6.8.4. Rest of Middle-East Africa Market Revenue, By End-Use, 2016 – 2028
  • Chapter No. 9 Mobile Advertising Market – Industry Analysis
    • 9.1. Introduction
    • 9.2. Market Drivers
    • 9.3. Market Restraints
    • 9.4. Market Opportunities
    • 9.5. Porter’s Five Forces Analysis
    • 9.6. PEST Analysis
    • 9.7. Regulatory Landscape
    • 9.8. Technology Landscape
    • 9.9. Regional Market Trends
      • 9.9.1. North America
      • 9.9.2. Europe
      • 9.9.3. Asia Pacific
      • 9.9.4. Latin America
      • 9.9.5. The Middle-East and Africa
    • 9.10. Value Chain Analysis
  • Chapter No. 10: Competitive Landscape
    • 10.1. Company Market Share Analysis – 2019
      • 10.1.1. Global Mobile Advertising Market: Company Market Share, 2019
      • 10.1.2. Global Mobile Advertising Market, Company Market Revenue, 2016 – 2019 (USD Million)
      • 10.1.3. Global Mobile Advertising Market, Company Y-o-Y Growth, 2017 – 2019 (%)
      • 10.1.4. Global Mobile Advertising Market: Radar Determinant Chart, 2019
    • 10.2. Strategic Developments
      • 10.2.1. Acquisitions & Mergers
      • 10.2.2. New Product Launch
      • 10.2.3. Regional Expansion
    • 10.3. Company Strategic Developments – Heat Map Analysis
  • Chapter No. 11: Company Profiles
    • 11.1. Inmobi Technulogies Private Ltd.
    • 11.2. Facebook, Inc.
    • 11.3. Mobvista International Technology Ltd.
    • 11.4. Google LLC
    • 11.5. Mintegral International Ltd.
    • 11.6. Chartboost, Inc.
    • 11.7. AppLovin Corporation
    • 11.8. Epom Ltd.
    • 11.9. Matomy Media Group Ltd.
    • 11.10. Smaato, Inc.
  • Chapter No. 12: Marketing Strategy Analysis
    • 12.1. Marketing Channel
    • 12.2. Direct Marketing
    • 12.3. Indirect Marketing
    • 12.4. Marketing Channel Development Trends
    • 12.5. Economic/Pulitical Environmental Change
  • Chapter No. 13: Research Methodology
    • 13.1. Research Methodology
    • 13.2. Phase I - Secondary Research
    • 13.3. Phase II - Data Modeling
      • 13.3.1. Company Share Analysis Model
      • 13.3.2. Revenue Based Modeling
    • 13.4. Phase III - Primary Research
    • 13.5. Research Limitations
      • 13.5.1. Assumptions

Table Of Figures

List of Figures 

FIG NO. 1. Market Attractiveness Analysis, By Format
FIG NO. 2. Market Attractiveness Analysis, By Organization Size
FIG NO. 3. Market Attractiveness Analysis, By Category
FIG NO. 4. Market Attractiveness Analysis, By End-Use
FIG NO. 5. Market Attractiveness Analysis, By Region
FIG NO. 6. Global Mobile Advertising Market Revenue, 2016 – 2028 (USD Million)
FIG NO. 7. Impact of COVID-19 Pandemic in North America Countries
FIG NO. 8. Market Revenue Share, By Format, 2020 & 2028
FIG NO. 9. Global Mobile Advertising Market for Search, Revenue (USD Million) 2016 – 2028
FIG NO. 10. Comparative Revenue Analysis of Mobile Advertising Market for Search, By Country, 2020 & 2028
FIG NO. 11. Global Mobile Advertising Market for Native Social, Revenue (USD Million) 2016 – 2028
FIG NO. 12. Comparative Revenue Analysis of Mobile Advertising Market for Native Social, By Country, 2020 & 2028
FIG NO. 13. Global Mobile Advertising Market for Display, Revenue (USD Million) 2016 – 2028
FIG NO. 14. Comparative Revenue Analysis of Mobile Advertising Market for Display, By Country, 2020 & 2028
FIG NO. 15. Global Mobile Advertising Market for Video, Revenue (USD Million) 2016 – 2028
FIG NO. 16. Comparative Revenue Analysis of Mobile Advertising Market for Video, By Country, 2020 & 2028
FIG NO. 17. Global Mobile Advertising Market for In-App, Revenue (USD Million) 2016 – 2028
FIG NO. 18. Comparative Revenue Analysis of Mobile Advertising Market for In-App, By Country, 2020 & 2028
FIG NO. 19. Global Mobile Advertising Market for Websites, Revenue (USD Million) 2016 – 2028
FIG NO. 20. Comparative Revenue Analysis of Mobile Advertising Market for Websites, By Country, 2020 & 2028
FIG NO. 21. Global Mobile Advertising Market for SMS, Revenue (USD Million) 2016 – 2028
FIG NO. 22. Comparative Revenue Analysis of Mobile Advertising Market for SMS, By Country, 2020 & 2028
FIG NO. 23. Market Revenue Share, By Organization Size, 2020 & 2028
FIG NO. 24. Global Mobile Advertising Market for SMEs, Revenue (USD Million) 2016 – 2028
FIG NO. 25. Comparative Revenue Analysis of Mobile Advertising Market for SMEs, By Country, 2020 & 2028
FIG NO. 26. Global Mobile Advertising Market for Large Enterprises, Revenue (USD Million) 2016 – 2028
FIG NO. 27. Comparative Revenue Analysis of Mobile Advertising Market for Large Enterprises, By Country, 2020 & 2028
FIG NO. 28. Market Revenue Share, By Category, 2020 & 2028
FIG NO. 29. Global Mobile Advertising Market for Arts & Entertainment, Revenue (USD Million) 2016 – 2028
FIG NO. 30. Comparative Revenue Analysis of Mobile Advertising Market for Arts & Entertainment, By Country, 2020 & 2028
FIG NO. 31. Global Mobile Advertising Market for Hobbies & Interests, Revenue (USD Million) 2016 – 2028
FIG NO. 32. Comparative Revenue Analysis of Mobile Advertising Market for Hobbies & Interests, By Country, 2020 & 2028
FIG NO. 33. Global Mobile Advertising Market for Society, Revenue (USD Million) 2016 – 2028
FIG NO. 34. Comparative Revenue Analysis of Mobile Advertising Market for Society, By Country, 2020 & 2028
FIG NO. 35. Global Mobile Advertising Market for Science, Revenue (USD Million) 2016 – 2028
FIG NO. 36. Comparative Revenue Analysis of Mobile Advertising Market for Science, By Country, 2020 & 2028
FIG NO. 37. Global Mobile Advertising Market for Style & Fashion, Revenue (USD Million) 2016 – 2028
FIG NO. 38. Comparative Revenue Analysis of Mobile Advertising Market for Style & Fashion, By Country, 2020 & 2028
FIG NO. 39. Global Mobile Advertising Market for Technology & Computing, Revenue (USD Million) 2016 – 2028
FIG NO. 40. Comparative Revenue Analysis of Mobile Advertising Market for Technology & Computing, By Country, 2020 & 2028
FIG NO. 41. Global Mobile Advertising Market for Others, Revenue (USD Million) 2016 – 2028
FIG NO. 42. Comparative Revenue Analysis of Mobile Advertising Market for Others, By Country, 2020 & 2028
FIG NO. 43. Market Revenue Share, By End-Use, 2020 & 2028
FIG NO. 44. Global Mobile Advertising Market for Retail, Revenue (USD Million) 2016 – 2028
FIG NO. 45. Comparative Revenue Analysis of Mobile Advertising Market for Retail, By Country, 2020 & 2028
FIG NO. 46. Global Mobile Advertising Market for Media & Entertainment, Revenue (USD Million) 2016 – 2028
FIG NO. 47. Comparative Revenue Analysis of Mobile Advertising Market for Media & Entertainment, By Country, 2020 & 2028
FIG NO. 48. Global Mobile Advertising Market for Travel & Tourism, Revenue (USD Million) 2016 – 2028
FIG NO. 49. Comparative Revenue Analysis of Mobile Advertising Market for Travel & Tourism, By Country, 2020 & 2028
FIG NO. 50. Global Mobile Advertising Market for Automotive, Revenue (USD Million) 2016 – 2028
FIG NO. 51. Comparative Revenue Analysis of Mobile Advertising Market for Automotive, By Country, 2020 & 2028
FIG NO. 52. Global Mobile Advertising Market for Healthcare, Revenue (USD Million) 2016 – 2028
FIG NO. 53. Comparative Revenue Analysis of Mobile Advertising Market for Healthcare, By Country, 2020 & 2028
FIG NO. 54. Global Mobile Advertising Market for IT & Telecom, Revenue (USD Million) 2016 – 2028
FIG NO. 55. Comparative Revenue Analysis of Mobile Advertising Market for IT & Telecom, By Country, 2020 & 2028
FIG NO. 56. Global Mobile Advertising Market for BFSI, Revenue (USD Million) 2016 – 2028
FIG NO. 57. Comparative Revenue Analysis of Mobile Advertising Market for BFSI, By Country, 2020 & 2028
FIG NO. 58. Global Mobile Advertising Market for Others, Revenue (USD Million) 2016 – 2028
FIG NO. 59. Comparative Revenue Analysis of Mobile Advertising Market for Others, By Country, 2020 & 2028
FIG NO. 60. Global Mobile Advertising Market Revenue Share, By Region, 2020 & 2028
FIG NO. 61. North America Mobile Advertising Market Revenue, 2016 - 2028 (USD Million)
FIG NO. 62. Porter’s Five Forces Analysis for Global Mobile Advertising Market
FIG NO. 63. PEST Analysis for Global Mobile Advertising Market
FIG NO. 64. Pricing Analysis for Global Mobile Advertising Market
FIG NO. 65. Value Chain Analysis for Global Mobile Advertising Market
FIG NO. 66. Company Share Analysis, 2019
FIG NO. 67. Radar Determinant Chart, 2019
FIG NO. 68. Company Strategic Developments – Heat Map Analysis
FIG NO. 69. Inmobi Technologies Private Ltd. Business Segment Revenue Share, 2020 (%)
FIG NO. 70. Inmobi Technologies Private Ltd. Geographical Segment Revenue Share, 2020 (%)
FIG NO. 71. Market Channels
FIG NO. 72. Marketing Channel Development Trend
FIG NO. 73. Growth in World Gross Product, 2008-2018
FIG NO. 74. Research Methodology – Detailed View
FIG NO. 75. Research Methodology
 


Table Of Tables

List of Tables

TABLE NO. 1. Global Mobile Advertising Market: Snapshot
TABLE NO. 2. Quarterly Mobile Advertising Market Revenue by Region, 2020
TABLE NO. 3. Quarterly Mobile Advertising Market Revenue Forecast by Region, 2021
TABLE NO. 4. Pre COVID-19 Market Revenue, By Region, 2016-2019 (USD Million)
TABLE NO. 5. Post COVID-19 Market Revenue, By Region, 2020-2028 (USD Million)
TABLE NO. 6. Global Mobile Advertising Market for Search, by Region, 2016 – 2028 (USD Million)
TABLE NO. 7. Global Mobile Advertising Market for Native Social, by Region, 2016 – 2028 (USD Million)
TABLE NO. 8. Global Mobile Advertising Market for Display, by Region, 2016 – 2028 (USD Million)
TABLE NO. 9. Global Mobile Advertising Market for Video, by Region, 2016 – 2028 (USD Million)
TABLE NO. 10. Global Mobile Advertising Market for In-App, by Region, 2016 – 2028 (USD Million)
TABLE NO. 11. Global Mobile Advertising Market for Websites, by Region, 2016 – 2028 (USD Million)
TABLE NO. 12. Global Mobile Advertising Market for SMS, by Region, 2016 – 2028 (USD Million)
TABLE NO. 13. Global Mobile Advertising Market for SMEs, by Region, 2016 – 2028 (USD Million)
TABLE NO. 14. Global Mobile Advertising Market for Large Enterprises, by Region, 2016 – 2028 (USD Million)
TABLE NO. 15. Global Mobile Advertising Market for Arts & Entertainment, by Region, 2016 – 2028 (USD Million)
TABLE NO. 16. Global Mobile Advertising Market for Hobbies & Interests, by Region, 2016 – 2028 (USD Million)
TABLE NO. 17. Global Mobile Advertising Market for Society, by Region, 2016 – 2028 (USD Million)
TABLE NO. 18. Global Mobile Advertising Market for Science, by Region, 2016 – 2028 (USD Million)
TABLE NO. 19. Global Mobile Advertising Market for Style & Fashion, by Region, 2016 – 2028 (USD Million)
TABLE NO. 20. Global Mobile Advertising Market for Technology & Computing, by Region, 2016 – 2028 (USD Million)
TABLE NO. 21. Global Mobile Advertising Market for Others, by Region, 2016 – 2028 (USD Million)
TABLE NO. 22. Global Mobile Advertising Market for Retail, by Region, 2016 – 2028 (USD Million)
TABLE NO. 23. Global Mobile Advertising Market for Media & Entertainment, by Region, 2016 – 2028 (USD Million)
TABLE NO. 24. Global Mobile Advertising Market for Travel & Tourism, by Region, 2016 – 2028 (USD Million)
TABLE NO. 25. Global Mobile Advertising Market for Automotive, by Region, 2016 – 2028 (USD Million)
TABLE NO. 26. Global Mobile Advertising Market for Healthcare, by Region, 2016 – 2028 (USD Million)
TABLE NO. 27. Global Mobile Advertising Market for IT & Telecom, by Region, 2016 – 2028 (USD Million)
TABLE NO. 28. Global Mobile Advertising Market for BFSI, by Region, 2016 – 2028 (USD Million)
TABLE NO. 29. Global Mobile Advertising Market for Others, by Region, 2016 – 2028 (USD Million)
TABLE NO. 30. Global Mobile Advertising Market Revenue, By Region, 2016 – 2028 (USD Million)
TABLE NO. 31. North America Mobile Advertising Market Revenue, By Country, 2016 – 2028 (USD Million)
TABLE NO. 32. North America Mobile Advertising Market Revenue, By Format, 2016 – 2028 (USD Million)
TABLE NO. 33. North America Mobile Advertising Market Revenue, By Organization Size, 2016 – 2028 (USD Million)
TABLE NO. 34. North America Mobile Advertising Market Revenue, By Category, 2016 – 2028 (USD Million)
TABLE NO. 35. North America Mobile Advertising Market Revenue, By End-Use, 2016 – 2028 (USD Million)
TABLE NO. 36. U.S. Mobile Advertising Market Revenue, By Format, 2016 – 2028 (USD Million)
TABLE NO. 37. U.S. Mobile Advertising Market Revenue, By Organization Size, 2016 – 2028 (USD Million)
TABLE NO. 38. U.S. Mobile Advertising Market Revenue, By Category, 2016 – 2028 (USD Million)
TABLE NO. 39. U.S. Mobile Advertising Market Revenue, By End-Use, 2016 – 2028 (USD Million)
TABLE NO. 40. Canada Mobile Advertising Market Revenue, By Format, 2016 – 2028 (USD Million)
TABLE NO. 41. Canada Mobile Advertising Market Revenue, By Organization Size, 2016 – 2028 (USD Million)
TABLE NO. 42. Canada Mobile Advertising Market Revenue, By Category, 2016 – 2028 (USD Million)
TABLE NO. 43. Canada Mobile Advertising Market Revenue, By End-Use, 2016 – 2028 (USD Million)
TABLE NO. 44. Mexico Mobile Advertising Market Revenue, By Format, 2016 – 2028 (USD Million)
TABLE NO. 45. Mexico Mobile Advertising Market Revenue, By Organization Size, 2016 – 2028 (USD Million)
TABLE NO. 46. Mexico Mobile Advertising Market Revenue, By Category, 2016 – 2028 (USD Million)
TABLE NO. 47. Mexico Mobile Advertising Market Revenue, By End-Use, 2016 – 2028 (USD Million)
TABLE NO. 48. Drivers for the Mobile Advertising Market: Impact Analysis
TABLE NO. 49. Restraints for the Mobile Advertising Market: Impact Analysis
TABLE NO. 50. Major Buyers of Mobile Advertising
TABLE NO. 51. Distributors/Traders List of Mobile Advertising
TABLE NO. 52. Global Mobile Advertising Market, Company Market Revenue, 2016 – 2019 (USD Million)
TABLE NO. 53. Global Mobile Advertising Market, Company Y-o-Y Growth, 2017 – 2019 (USD Million)
 

Methodology

FrequentlyAsked Questions

Mobile advertising refers to the delivery of promotional content to users through mobile devices such as smartphones and tablets. It includes formats like in-app ads, mobile web banners, video ads, and SMS marketing, leveraging mobile-specific features like location data to target audiences effectively.

According to study, the Mobile Advertising Market size was worth around USD 174.28 billion in 2023 and is predicted to grow to around USD 427.37 billion by 2032.

The CAGR value of Mobile Advertising Market is expected to be around 10.48% during 2024-2032.

North America has been leading the Mobile Advertising Market and is anticipated to continue on the dominant position in the years to come.

The Mobile Advertising Market is led by players like Smaato, Inc., Matomy Media Group Ltd., AppLovin Corporation, Epom Ltd., Mintegral International Ltd., Chartboost, Inc., and Mobvista among others.

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